2. MASTHEAD PROGRESS
Firstly I have used no effect on this layer, I have just written
the name ‘Haste’ as my masthead and used the font
‘Concursomoderne BTN’ because I personally really like the ‘A’
in the word Haste. In my plan I drew an arrow across the letter
A and this is the closest font to the own font I created in my
plan. It gives the masthead more effect and a little more edge.
I haven’t done much here, I used the effect Colour Overlay as I
wanted to make the colour a darker red rather than the
brighter red it was when I started. I prefer the darker overlay
colour as it looks more professional and I would like this dark
red colour to be part of my colour scheme all the way through
my magazine.
3. MASTHEAD PROGRESS
Thirdly, I wanted to make my masthead more clear and make
it stand out on the cover a lot more. I did this by adding the
effect of ‘Stroke’, I added the black stroke around the outside
of the letters to add more definition to the word. I feel like this
has made my masthead have a lot more edge
Lastly I have added a colour overlay to a darker red
to fit into my colour scheme. I then added a
bevel/emboss effect which made the masthead look
more professional and have a shine to make it look
real.
I have now added a simple drop shadow for more
effect on my masthead. After this I added more
texture.
4. STARTING MY COVER
• This is my cover image and I am planning to
manipulate this to make the brick background fade
out into a more white colour by adding a fill layer
and setting the opacity to 50% so the bricks are still
visible. I am going to refine the image so the model
in the image stands out more.
• After this I have used the lasso tool by clicking on
layer and having a new fill layer. I am hoping this is
going to make my image look more professional.
5. COVER PROGRESS
• This is the start of my cover after I have
refined the edge of the model and faded the
background into the colour white with a 50%
opacity. By refining the image has made the
edges less choppy and a lot smoother.
• I have added my masthead which I have
explained the progress of this on Photoshop
in this PowerPoint, but I have added my
masthead underneath my image as I want the
model image to be the main thing on the
cover.
6. COVER PROGRESS
• After adding my image and masthead I have now
added text under my masthead saying ‘UK’s no.1 Indie
Rock magazine’ for marketing purposes. I have added
‘haste awards’ as I want this to be a main feature of
my magazine.
• ‘Elena’ is shown in a pretty font to add a lighter
approach to my magazine cover although I’m not
100% sure this stands out enough as I would like it to
right now.
• I have added the issue date (138) the date (January 30
2014) and the price (£2.99) as these on the basic
conventional magazine cover.
7. COVER PROGRESS
• I started off with the basic magazine style
conventions on my cover- I edited the picture and
put this on here with some varied font already
with the name of the feature Elena and a basic
cover line on the right showing popular names of
the indie rock genre to attract the audience.
• I have added a bar code at the bottom as well as
the details about the magazine at the top right of
the cover. I have done this because these are the
genuine conventions of any magazine cover and I
have tried to follow this as much as possible.
8. COVER PROGRESS
• I have now added more of a cover line on the left
hand side of ‘reviews’ which is part of my contents
page so I am linking them all together. I have added
house hold indie rock names again: Swim Deep, Lorde
and Jake Bugg. I have added these to give a more
fuller approach to my cover.
• I have added a ‘Win multiple albums & merch!’ for
marketing purposes as well and I am hoping to add
album covers to the bottom of the page too.
• I think this is looking more like a cover now.
9. COVER PROGRESS
• Next I have added some album covers at the bottom
of the cover. I thought this would be effective due to
the ‘WIN’ advertisement beneath this, advertising
these albums on the cover.
• I made the first two covers of ‘Puzzles’ and ‘Elena’
myself on Photoshop by taking these photos. Both of
the photos involve nature and I feel like this gives a
lighter approach to my genre. Then I took the tribes
picture myself from my poster I received from a
previous order.
10. CONTENTS PROGRESS
First Draft
I have changed the size of the editors note at
the bottom and made the box smaller to fit in
with the structure more, I may even make this
smaller in my progress depending on my final
decision.
I have filled the big space at the top of the
screen with ‘This week includes’ in the same
font as my masthead so the design and theme
sticks throughout, this may change in my
process.
I’ve noticed my masthead doesn’t match the
theme of dark red I have changed it to so I may
have to make my masthead a darker colour to
fit more.
11. CONTENTS PROGRESS
I started my contents page by putting the
structure I wanted, I chose the red colour as
it’s dark and seems to be a nice theme that
links with the cover. I haven’t added a lot of
numbers or words yet other than my editors
note which is at the bottom and more
words about the feature above this.
I added the word ‘contents’ and my
masthead at the top for it to stand out, with
the basic structure of numbers inside the
boxes. I have added ‘features’, ‘reviews’
and ‘…plus’. These are the main subtitles
for my contents page.
12. CONTENTS PROGRESS
• I have now added some text to each of the
sections although not a lot. I will add more text
in the next part of my progress as I wanted to
add the images. I have added three gig images
that I took all myself onto my contents. They are
all members of the indie rock genre.
• I have a picture of my model ‘Elena Hale’ and am
going to continue adding more and more text.
• The issue date has been added as I feel as if this
is important and also fills the white space at the
top- this still follows the conventions of a
contents page.
13. CONTENTS PROGRESS
• On the left, I added a thick
red line under the contents
to add more of a structure. I
have added all of the text on
the features side, these
words link to the indie rock
genre and advertise lots of
different artists and festivals.
• I have now on the right
added all of the text on the
reviews and …plus section.
14. CONTENS PROGRESS
• On the left I have added
information on how to
meet Miles Kane and I
have added the
information for my main
feature Elena Hale. I
added another picture of
my model too as I
thought it went nicely.
• On the right I have added
a ‘subscribe now!’ for
marketing purposes with
a pretty frame. Also the
shapes at the side of the
word contents gives it
more structure and
stands out.
15. CONTENTS PROGRESS
• My contents page is now a lot more full with
information and pictures and I think it looks a lot
better and progress has definitely been made!
• I have added another ‘WIN’ box for marketing
processes to win a chance to go to a Haim concert
for free.
16. DOUBLE PAGE SPREAD PROGRESS
• I started my DPS by adding my haste
masthead in the corner added with the
website.
• I added the title ‘ELENA HALE’ as this is the
feature with a quote letting the audience
know what the interview is going to
consist of.
• I have now added my image of my model. I like
how it fades into the background and I am
trying to add the text in as smoothly as
possible.
• I added a quote on the side added with a bow
also to give a more lighter approach.
17. DOUBLE PAGE SPREAD PROGRESS
• I have now added all of my text
although not all of my article
could fit on the page so I had to
say (turn over for more Elena
interviewing).
• I added a blown up quote to the
centre of my article as this quote
further defines what the article is
about and the audience can
decide if they want to read it (as
this will probably be read before
the article itself)
18. I have created a
puzzle piece at the
bottom to
symbolise the
band my model
used to be a part
of. I have
advertised page 95
in my magazine
which involves an
interview with the
band without
Elena.
DOUBLE PAGE SPREAD PROGRESS
Here I have
added an ‘extra’
with an arrow
that says there is
more on my
feature on the
website. Also a
sneak peak to
her new video.
This is for
marketing
purposes again.
