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SlideShare verwendet Cookies, um die Funktionalität und Leistungsfähigkeit der Webseite zu verbessern und Ihnen relevante Werbung bereitzustellen. Wenn Sie diese Webseite weiter besuchen, erklären Sie sich mit der Verwendung von Cookies auf dieser Seite einverstanden. Lesen Sie bitte unsere unsere Datenschutzrichtlinie und die Nutzervereinbarung.
Our dependence on technology to share and cooperate is radically changing the traditional framework of how we develop and promote creative solutions. We have been conditioned to overvalue the the most highly visible and assertive people’s ideas, and are thus marginalizing the autonomous thinkers whose resistance to peers and reward-based systems provide more divergent and innovative design outcomes. During this unique moment of glory for the extroverted thinkers, or the go-getters, we must create a platform to reassert the value of the independent designer.Friday, March 9, 2012
1. what is an introvert? 2. why is an introvert a better designer? 3. why is that valuable now?Friday, March 9, 2012
how we respond to stimulation • INTROVERT • “reﬂective, cerebral, bookish, unassuming, sensitive, thoughtful, serious, contemplative, subtle, introspective, inner-directed, gentle, calm, modest, solitude-seeking, shy, risk-averse, thin-skinned.” different from shy - shy is fear from social judgement most capable in their own environment • EXTROVERT • “ebullient, expansive, sociable, gregarious, excitable, dominant, assertive, active, risk-taking, thick-skinned, outer-directed, lighthearted, bold, and comfortable in the spotlight.” crave large amounts of stimulationFriday, March 9, 2012
Introverts = Better designers delayed gratiﬁcation, not affected by peer pressure, not people pleasers take in environment more thorougly (physical and emotional) more apathetic more careful sensitive work more accuratelyFriday, March 9, 2012
Matt Pyke “Universal Everything was formed in 2004 as an ever-growing collective of designers, programmers, musicians and artists.” Matt Pyke has a creative network of more than 26 people from around the world, from New York over Berlin to a small city in Russia. But the crazy thing is that Matt Pyke runs the whole studio from his little garden shed in the backyard of his house in Sheffield. In his shed is a bookshelf, a desk and his computer. During his talk he said, that he enjoys walking the five minutes from his house to the shed every morning.Friday, March 9, 2012
“Matt operates out of his garden shed in Sheffield yet manages to snare clients such as Nokia, Adidas and London’s 2012 Olympics. This is due to his ever expanding network of modular team of designers, programmers, animators and musicians. This allows Matt to offer a large array of solutions for his clients. This allows him to think freely as a designer, allowing him a limited amount of boundaries. Limited boundaries in terms of creativity certainly and also in attracting clients, allowing him to morph to fit their needs, whatever sector they operate in. In addition the client is amazed a startling amount of possibility and scope for their brand.” • http://www.youtube.com/watch?v=AaEkUASxnhY&feature=player_embeddedFriday, March 9, 2012