Beyond Touchscreens: Designing Great TV Apps

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Considerations for designing experiences for smart TV devices such as Amazon Fire TV and Roku. Prepared and presented by Cainkade Assoc. Creative Director Michael Swingler. Cainkade is a product design and development firm that works on a wide variety of multi-screen experiences across phone, tablet and TV plaforms.

Wirtschaft & Finanzen Business

Created by Cainkade. Proprietary & Conﬁdential.
Beyond Touch Screens:
Designing Great TV Apps

Created by Cainkade. Proprietary & Conﬁdential.
Michael Swingler
Associate Creative Director
Cainkade

Created by Cainkade. Proprietary & Conﬁdential.
Biggest
Considerations
Remote, Distance, Platform

Created by Cainkade. Proprietary & Conﬁdential.Amazon TV
iPad App
GaiamTV

Created by Cainkade. Proprietary & Conﬁdential.
The Remote
Remotes are the bread & butter

Created by Cainkade. Proprietary & Conﬁdential.
Direct Access

Created by Cainkade. Proprietary & Conﬁdential.
Default
Selected States

Created by Cainkade. Proprietary & Conﬁdential.
Frogger Navigation

Created by Cainkade. Proprietary & Conﬁdential.
Location, Location,
Location
Amazon TV
iPad App

Created by Cainkade. Proprietary & Conﬁdential.
Keep it Simple

Created by Cainkade. Proprietary & Conﬁdential.
“You’re gonna hurt your eyes, Michael.”
- My Mother
Distance

Created by Cainkade. Proprietary & Conﬁdential.
Typography

Created by Cainkade. Proprietary & Conﬁdential.
Contrast

Created by Cainkade. Proprietary & Conﬁdential.
Platform
Apple TV, ROKU, X1, Amazon …

Created by Cainkade. Proprietary & Conﬁdential.
Interface
Conventions

Created by Cainkade. Proprietary & Conﬁdential.
Accounts

Created by Cainkade. Proprietary & Conﬁdential.
Color Banding

Created by Cainkade. Proprietary & Conﬁdential.
Thank You
Comments? Questions?
!
info@cainkade.com
cainkade.com
New York Oﬃce
39 West 29th Street
11th Floor
New York, NY 10001
Oakland Oﬃce
1729 Telegraph Ave.
3rd Floor
Oakland, CA 94612

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Beyond Touchscreens: Designing Great TV Apps

1. Created by Cainkade. Proprietary & Conﬁdential. Beyond Touch Screens: Designing Great TV Apps

2. Created by Cainkade. Proprietary & Conﬁdential. Michael Swingler Associate Creative Director Cainkade

3. Created by Cainkade. Proprietary & Conﬁdential. Biggest Considerations Remote, Distance, Platform

4. Created by Cainkade. Proprietary & Conﬁdential.Amazon TV iPad App GaiamTV

5. Created by Cainkade. Proprietary & Conﬁdential. The Remote Remotes are the bread & butter

6. Created by Cainkade. Proprietary & Conﬁdential. Direct Access

7. Created by Cainkade. Proprietary & Conﬁdential. Default Selected States

8. Created by Cainkade. Proprietary & Conﬁdential. Frogger Navigation

9. Created by Cainkade. Proprietary & Conﬁdential. Location, Location, Location Amazon TV iPad App

10. Created by Cainkade. Proprietary & Conﬁdential. Keep it Simple

11. Created by Cainkade. Proprietary & Conﬁdential. “You’re gonna hurt your eyes, Michael.” - My Mother Distance

12. Created by Cainkade. Proprietary & Conﬁdential. Make the Logo Big!

13. Created by Cainkade. Proprietary & Conﬁdential. Typography

14. Created by Cainkade. Proprietary & Conﬁdential. Contrast

15. Created by Cainkade. Proprietary & Conﬁdential. Platform Apple TV, ROKU, X1, Amazon …

16. Created by Cainkade. Proprietary & Conﬁdential. Interface Conventions

17. Created by Cainkade. Proprietary & Conﬁdential. Accounts

18. Created by Cainkade. Proprietary & Conﬁdential. Color Banding

19. Created by Cainkade. Proprietary & Conﬁdential. Biggest Considerations Remote, Distance, Platform

20. Created by Cainkade. Proprietary & Confidential. Thank You Comments? Questions? ! info@cainkade.com cainkade.com New York Office 39 West 29th Street 11th Floor New York, NY 10001 Oakland Office 1729 Telegraph Ave. 3rd Floor Oakland, CA 94612