1. Prosperity Catalysts:
Libraries making an impact
on the economic agenda
Barbara Leigh – Principal Librarian
Carl Dorney – Central Library Manager

2. Workshop Outcomes
• Why prosperity matters to a catalyst council and
how Libraries are relevant
• How Libraries can be catalysts
• How to identify and connect with potential
partners to attract their active collaboration with
Libraries
• How to shape and communicate the Library
economic offer
• Ways of measuring and demonstrating impact

3. Journeying to the centre

4. The Council Plan

5. The Council Plan

6. Increasing the wellbeing of
communities
• Safe
• Healthy
• Prosperous
• Strong sense of place and belonging

7. Helping you take charge of your life
•
•
•
•
Making informed choices
Self service
Get involved
Strong sense of place and belonging

8. Making the wheels turn
Council
Plan
Customer
Relationship
Strategy
Library Strategy

9. “.. a substance that speeds up a chemical
reaction, but is not consumed by a reaction..”
•Welcoming
•Weekend-rich opening hours
•Countywide locations
•Community hubs
•Constant & trusted
•Safe & neutral
•Universal appeal
•Wide customer base
•Information specialists
•Knowledge surround
•Customer Insight
•Digital signage / Wifi
•Free E-Friday

10. Mapping the opportunities
•Political
•Strategic
•Delivery Partners
•Catalyst

11. STRATEGIC
POLITICAL
Mapping the opportunities
Officers
Economic Regeneration Officers
Director
Elected Members
Assistant Director
Cabinet Member
Chief Executive
Local Enterprise Partnership (NEP)
Districts/Boroughs/County
University
Worklessness Steering Group/Forum
Library
Service
DELIVERY
PARTNERS
University
Credit Unions
Debt Advice
JCP
CAB
Connexions
Children’s Centres
Community Legal Service
Enterprise Solutions
Northampton
Institute of Chartered
Accountants
HMRC
Colleges
Housing Associations
National Careers Service Providers:
Options 2
Evolve your Future
Rachel Mallows Company
New Ark Foundation BME
Local Businesses
(Pro Bono)
Business Ambassadors
CATALYST
Community
Volunteers (e.g. IT Buddies)
Time Bank
Social Enterprise (University)
Sustainability
Donations/Bequests
Customer to customer
Social Capital
Local Businesses
Impact Stories
Library Advisory Group
Conversation Cafes (BME)
Literacy/Numeracy Groups
Volunteers into paid work
Hatcheries

12. Meet the key strategic partner...

13. Learning points
•
•
•
•
•
Why prosperity matters
How Libraries can be catalysts
Identifying the Library offer
Mapping the opportunities
Identifying the key partners

14. Customer Journey
• Customer wants a job and needs to build
confidence
• Borrows from the Change! Collection and
volunteers to gain experience
• Connects with the community
• Achieves employment goal
• Supports library through donation

15. New York

16. STRATEGIC
POLITICAL
Mapping the opportunities
Officers
Economic Regeneration Officers
Director
Elected Members
Assistant Director
Cabinet Member
Chief Executive
Local Enterprise Partnership (NEP)
Districts/Boroughs/County
University
Worklessness Steering Group/Forum
Library
Service
DELIVERY
PARTNERS
University
Credit Unions
Debt Advice
JCP
CAB
Connexions
Children’s Centres
Community Legal Service
Enterprise Solutions
Northampton
Institute of Chartered
Accountants
HMRC
Colleges
Housing Associations
National Careers Service Providers:
Options 2
Evolve your Future
Rachel Mallows Company
New Ark Foundation BME
Local Businesses
(Pro Bono)
Business Ambassadors
CATALYST
Community
Volunteers (e.g. IT Buddies)
Time Bank
Social Enterprise (University)
Sustainability
Donations/Bequests
Customer to customer
Social Capital
Local Businesses
Impact Stories
Library Advisory Group
Conversation Cafes (BME)
Literacy/Numeracy Groups
Volunteers into paid work
Hatcheries

17. Our Enterprise Hub Offer
• Face to face support
– Signposting
– Regular drop-in sessions
– Bookable one to ones
• Programme of Workshops
–
–
–
–
–
Is it for me?
HMRC – Tax for the Self Employed
Writing your business plan
Social media for business development
Social Enterprise

18. Our Enterprise Hub Offer
• Online Resources
–
–
–
–
–
COBRA
KOMPASS
E-bulletin
Social media
Digital Signage
• Networking Opportunities
–
–
–
–
Launch Event
Job Club Xtra
Networking Events
Digital skill share

19. The Enterprise Hub Journey
Information
resources
Effective
Websites
Social
Media
Is it for me?
Networking
Start-Up
Grant
Tax &
Finance
Business
Planning
Mentoring

20. Impact
• Standard monitoring
• Statistics
• Customer Journeys as “Impact Stories”
–
–
–
–
Change zone
Volunteering
Enterprise
Employment

21. Customer stories...

22. Learning points
• Northamptonshire Libraries’ journey
• How to get buy-in
• How to promote the offer
• The importance of measuring impact

23. What next..?
• Extending the reach of the
Enterprise Hub
• Enterprising Libraries – Arts Council
funding
• Tailoring the offer with partners
• On-line skills exchange
• Library Hatcheries