SlideShare ist ein Scribd-Unternehmen logo
1 von 33
 
How to design effective Powerpoint® documents Layout, structure and messages November 2008
Objective : why this document ? ,[object Object],[object Object],[object Object],[object Object],Free download at : www.thepptlibrary.com
Executive summary ,[object Object],[object Object],[object Object],[object Object],[object Object],Free download at : www.thepptlibrary.com
L ayout
First, you have to choose a very simple and standard format ,[object Object],[object Object],[object Object],[object Object],[object Object],- Example of a consulting template (BCG) - Source : BCG presentation to LA Harbor Commission 06Mar08  Free download at : www.thepptlibrary.com
You have to be consistent all through the document Your document has to be professional.  Try to imagine you’re designing a book that will be printed and sold. 1 4 3 2 Use the same font all through your document (but you may include some variations : bold, italic or underline). Choose a sans-serif font (ex : arial or helvetica). Do not use too much colors. 2 hues maximum (1 for highlighting messages), plus the text color (black is best). For each hue, you can use a  different  brightness Try to use the same line spacing all along your document Try to avoid cliparts (especially Powerpoint ones : everybody already saw them a thousand times elsewhere) Free download at : www.thepptlibrary.com
It will speed up your document production and enhance communication effectiveness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Document production Communication effectiveness Free download at : www.thepptlibrary.com
Each part of the document format has its own objective Each page tells a different story 1 2 3 The headline tells the story The content explains the story The kicker-box tells the implications of the story Free download at : www.thepptlibrary.com 1 3 2
The headline tells the story : only one single message per page ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The headline A well written headline focus attention on the message the page conveys 1 Free download at : www.thepptlibrary.com
The content explains the story : use all the elements you need to make your audience understand easily 2 Well-ordered bullet-points  Examples Content  of the page Diagrams Maps Charts or data tables All these elements should help you design a content that explains clearly very complex messages Free download at : www.thepptlibrary.com
[object Object],[object Object],[object Object],The kicker-box tells the implications of the story for your readers and audience 3 Kicker-boxes will make your presentations and reports more effective Free download at : www.thepptlibrary.com
S tructure
Each part of a presentation has its own purpose and is necessary Body Title page Objectives Summary Next steps Executive Summary Should be as explicit as possible Summarizes the storyline and the key messages Tells  the purpose of the study / report / presentation Tells the whole story Tells the key messages again Explains what will happen next Level of attention at its peak 1 2 3 4 5 6 Free download at : www.thepptlibrary.com
The title page is as important as the rest of the document ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Free download at : www.thepptlibrary.com
The executive summary should summarize the storyline and the key messages Summarizes the storyline Should fit on one single page Contains the key messages  Contains the key results numbers (revenue, loss, market share…) Executive summary Free download at : www.thepptlibrary.com
The key messages are greatly dependent from the context of your presentation The different kind of objectives of your document ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The audience / readers Free download at : www.thepptlibrary.com
An effective presentation should be a logical series of headlines that tell the whole story Arguments  and supporting evidences Arguments  and supporting evidences Arguments  and supporting evidences Arguments  and supporting evidences Arguments  and supporting evidences Free download at : www.thepptlibrary.com from the beginning to the end and follow the storyline to help your client understand your  reasoning should logically follow the previous one Each headline
You should define your key ideas from the main findings and facts from your work ,[object Object],Use a  logic tree to organize and gather the main facts and findings and define your key ideas - Analysis step : finding the key ideas - Transforming the key ideas in key messages will be the first step of effective communication Free download at : www.thepptlibrary.com
You have to develop a message-based story by organizing arguments to support your key messages - Communication step : finding the arguments - ,[object Object],Main supporting arguments (major sections of your document) Arguments  (with facts and evidences on each page) Free download at : www.thepptlibrary.com
A storyboard will help you visualize your document during its design You wanted to know the main reason for… We set up an exhaustive diagnosis… The main findings were… Because of… And of… We recommend that… The main opportunities are… But one big  threat is… Therefore our action plan will be… Free download at : www.thepptlibrary.com
To increase your effectiveness you’ll have to revise and refine your storyboard over the course of the project Structure + first hypothesis or ideas Final version of your document First draft of your document Successive versions of your document Start Finish - Evolution of the storyboard - When in project, start to design your storyboard at the very beginning Free download at : www.thepptlibrary.com
A storyboard will help you design your storyline, especially when working in team Helps to check the state and progress of the document Helps to communicate ideas Helps to check the logic flow  (is my story coherent ?) Allows to visualise each page of the document Storyboard Organizes the document production among the team Free download at : www.thepptlibrary.com
The best way to make your storyboard is to print your pages and glue them on the wall ,[object Object],[object Object],Glued on brown-paper or flip On the computer screen Use the slides sorter on Powerpoint Print your powerpoint slides Evolutive Communication  tool       - Different ways to do storyboarding - Free download at : www.thepptlibrary.com
M essages
Each headline should tell a value added message It has to be a real sentence that expresses an idea. There should be no ambiguity in your message ,[object Object],[object Object],[object Object],Free download at : www.thepptlibrary.com A sentence Explicit Linked to the content Headline
It has to be a real sentence ,[object Object],To be written ,[object Object],[object Object],[object Object],[object Object],[object Object],Free download at : www.thepptlibrary.com To be avoided ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The type of your messages depends on the objective of your document and therefore of your involvement - Objective - - Type of message & examples - Tell facts Inform ,[object Object],[object Object],Convince Give  opinion ,[object Object],[object Object],Trigger  action Advise ,[object Object],[object Object],Level of involvement - + Free download at : www.thepptlibrary.com
The same measures or facts could lead to the 3 types of messages ,[object Object],[object Object],[object Object],Results / objectives Salary Correlation : salary vs  results/objectives - example- Free download at : www.thepptlibrary.com
Your sentences have to be short, sharp and active Write short sentences and avoid too much adverbs and adjectives :  the message will be understood quickly. Tighten up your writing ! Be sharp and direct :  it will focus your audience / reader on what should be remembered Use verbs in active form :  Active form is especially meaningful as you describe work that you have completed or are in the process of completing.  Message with sharp and short sentences are easily remembered Sentences Free download at : www.thepptlibrary.com
Summary ,[object Object],[object Object],[object Object],[object Object],Free download at : www.thepptlibrary.com
C heck-list
Document Quality Check-list One can understand the main idea of the document from the title The executive summary gives the key messages of your document Headlines are linked logically and tell a story The objectives of the document are clearly told at the beginning In all pages, the content support the headline There’s only one message per page The sentences are short and direct Every element on each page is useful to understand the story (no useless elements) Each headline is explicit (and is a real sentence) The layout is simple There are diagrams, charts and maps to support my messages (not only bullet points) There are few colors used in the document There are no cliparts (especially Powerpoint one’s) The kicker boxes answer a « so what question » All the pages are consistent Layout Structure Messages Free download at : www.thepptlibrary.com

Weitere ähnliche Inhalte

Andere mochten auch

Five Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same SlideFive Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same SlideCrispy Presentations
 
Business Plan Powerpoint 1
Business Plan Powerpoint 1Business Plan Powerpoint 1
Business Plan Powerpoint 1haleydawn
 
How People Really Hold and Touch (their Phones)
How People Really Hold and Touch (their Phones)How People Really Hold and Touch (their Phones)
How People Really Hold and Touch (their Phones)Steven Hoober
 
Upworthy: 10 Ways To Win The Internets
Upworthy: 10 Ways To Win The InternetsUpworthy: 10 Ways To Win The Internets
Upworthy: 10 Ways To Win The InternetsUpworthy
 
What 33 Successful Entrepreneurs Learned From Failure
What 33 Successful Entrepreneurs Learned From FailureWhat 33 Successful Entrepreneurs Learned From Failure
What 33 Successful Entrepreneurs Learned From FailureReferralCandy
 
Why Content Marketing Fails
Why Content Marketing FailsWhy Content Marketing Fails
Why Content Marketing FailsRand Fishkin
 
The History of SEO
The History of SEOThe History of SEO
The History of SEOHubSpot
 
How To (Really) Get Into Marketing
How To (Really) Get Into MarketingHow To (Really) Get Into Marketing
How To (Really) Get Into MarketingEd Fry
 
The What If Technique presented by Motivate Design
The What If Technique presented by Motivate DesignThe What If Technique presented by Motivate Design
The What If Technique presented by Motivate DesignMotivate Design
 
Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.Velocity Partners
 
What Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersWhat Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersHubSpot
 
Digital Strategy 101
Digital Strategy 101Digital Strategy 101
Digital Strategy 101Bud Caddell
 
The Search for Meaning in B2B Marketing
The Search for Meaning in B2B MarketingThe Search for Meaning in B2B Marketing
The Search for Meaning in B2B MarketingVelocity Partners
 

Andere mochten auch (16)

Five Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same SlideFive Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same Slide
 
Business Plan Powerpoint 1
Business Plan Powerpoint 1Business Plan Powerpoint 1
Business Plan Powerpoint 1
 
How People Really Hold and Touch (their Phones)
How People Really Hold and Touch (their Phones)How People Really Hold and Touch (their Phones)
How People Really Hold and Touch (their Phones)
 
Upworthy: 10 Ways To Win The Internets
Upworthy: 10 Ways To Win The InternetsUpworthy: 10 Ways To Win The Internets
Upworthy: 10 Ways To Win The Internets
 
What 33 Successful Entrepreneurs Learned From Failure
What 33 Successful Entrepreneurs Learned From FailureWhat 33 Successful Entrepreneurs Learned From Failure
What 33 Successful Entrepreneurs Learned From Failure
 
Design Your Career 2018
Design Your Career 2018Design Your Career 2018
Design Your Career 2018
 
Why Content Marketing Fails
Why Content Marketing FailsWhy Content Marketing Fails
Why Content Marketing Fails
 
The History of SEO
The History of SEOThe History of SEO
The History of SEO
 
How To (Really) Get Into Marketing
How To (Really) Get Into MarketingHow To (Really) Get Into Marketing
How To (Really) Get Into Marketing
 
The What If Technique presented by Motivate Design
The What If Technique presented by Motivate DesignThe What If Technique presented by Motivate Design
The What If Technique presented by Motivate Design
 
Displaying Data
Displaying DataDisplaying Data
Displaying Data
 
Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.
 
What Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersWhat Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
 
Digital Strategy 101
Digital Strategy 101Digital Strategy 101
Digital Strategy 101
 
How Google Works
How Google WorksHow Google Works
How Google Works
 
The Search for Meaning in B2B Marketing
The Search for Meaning in B2B MarketingThe Search for Meaning in B2B Marketing
The Search for Meaning in B2B Marketing
 

Mehr von enargeia

500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...enargeia
 
500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes 500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes enargeia
 
500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes 500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes enargeia
 
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...enargeia
 
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...enargeia
 
more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...
more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...
more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...enargeia
 
500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes 500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes enargeia
 
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...enargeia
 
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes
500  Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes500  Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapesenargeia
 
The PPT Library
The PPT LibraryThe PPT Library
The PPT Libraryenargeia
 

Mehr von enargeia (10)

500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
 
500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes 500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes
 
500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes 500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes
 
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
 
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
500 Powerpoint business diagrams Powerpoint templates Powerpoint maps Powerpo...
 
more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...
more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...
more than 500 Powerpoint business diagrams Powerpoint templates Powerpoint ma...
 
500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes 500 Powerpoint diagrams templates maps graphics and shapes
500 Powerpoint diagrams templates maps graphics and shapes
 
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shape...
 
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes
500  Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes500  Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes
500 Powerpoint diagrams Powerpoint templates Powerpoint maps Powerpoint shapes
 
The PPT Library
The PPT LibraryThe PPT Library
The PPT Library
 

Kürzlich hochgeladen

BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBBPMedia1
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfCharles Cotter, PhD
 
Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..dlewis191
 
Tata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakTata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakEditores1
 
Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsP&CO
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfAnhNguyen97152
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Lviv Startup Club
 
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...Brian Solis
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)tazeenaila12
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxWorkforce Group
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Onlinelng ths
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...AustraliaChapterIIBA
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsIntellect Design Arena Ltd
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHelene Heckrotte
 
Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarNathanielSchmuck
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toumarfarooquejamali32
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfJohnCarloValencia4
 

Kürzlich hochgeladen (20)

BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
 
Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..
 
Tata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakTata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerak
 
Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizations
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)
 
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Online
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking Applications
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
 
Investment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV IndustriesInvestment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV Industries
 
Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry Webinar
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb to
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
 

design powerful powerpoint documents

  • 1.  
  • 2. How to design effective Powerpoint® documents Layout, structure and messages November 2008
  • 3.
  • 4.
  • 6.
  • 7. You have to be consistent all through the document Your document has to be professional. Try to imagine you’re designing a book that will be printed and sold. 1 4 3 2 Use the same font all through your document (but you may include some variations : bold, italic or underline). Choose a sans-serif font (ex : arial or helvetica). Do not use too much colors. 2 hues maximum (1 for highlighting messages), plus the text color (black is best). For each hue, you can use a different brightness Try to use the same line spacing all along your document Try to avoid cliparts (especially Powerpoint ones : everybody already saw them a thousand times elsewhere) Free download at : www.thepptlibrary.com
  • 8.
  • 9. Each part of the document format has its own objective Each page tells a different story 1 2 3 The headline tells the story The content explains the story The kicker-box tells the implications of the story Free download at : www.thepptlibrary.com 1 3 2
  • 10.
  • 11. The content explains the story : use all the elements you need to make your audience understand easily 2 Well-ordered bullet-points Examples Content of the page Diagrams Maps Charts or data tables All these elements should help you design a content that explains clearly very complex messages Free download at : www.thepptlibrary.com
  • 12.
  • 14. Each part of a presentation has its own purpose and is necessary Body Title page Objectives Summary Next steps Executive Summary Should be as explicit as possible Summarizes the storyline and the key messages Tells the purpose of the study / report / presentation Tells the whole story Tells the key messages again Explains what will happen next Level of attention at its peak 1 2 3 4 5 6 Free download at : www.thepptlibrary.com
  • 15.
  • 16. The executive summary should summarize the storyline and the key messages Summarizes the storyline Should fit on one single page Contains the key messages Contains the key results numbers (revenue, loss, market share…) Executive summary Free download at : www.thepptlibrary.com
  • 17.
  • 18. An effective presentation should be a logical series of headlines that tell the whole story Arguments and supporting evidences Arguments and supporting evidences Arguments and supporting evidences Arguments and supporting evidences Arguments and supporting evidences Free download at : www.thepptlibrary.com from the beginning to the end and follow the storyline to help your client understand your reasoning should logically follow the previous one Each headline
  • 19.
  • 20.
  • 21. A storyboard will help you visualize your document during its design You wanted to know the main reason for… We set up an exhaustive diagnosis… The main findings were… Because of… And of… We recommend that… The main opportunities are… But one big threat is… Therefore our action plan will be… Free download at : www.thepptlibrary.com
  • 22. To increase your effectiveness you’ll have to revise and refine your storyboard over the course of the project Structure + first hypothesis or ideas Final version of your document First draft of your document Successive versions of your document Start Finish - Evolution of the storyboard - When in project, start to design your storyboard at the very beginning Free download at : www.thepptlibrary.com
  • 23. A storyboard will help you design your storyline, especially when working in team Helps to check the state and progress of the document Helps to communicate ideas Helps to check the logic flow (is my story coherent ?) Allows to visualise each page of the document Storyboard Organizes the document production among the team Free download at : www.thepptlibrary.com
  • 24.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30. Your sentences have to be short, sharp and active Write short sentences and avoid too much adverbs and adjectives : the message will be understood quickly. Tighten up your writing ! Be sharp and direct : it will focus your audience / reader on what should be remembered Use verbs in active form : Active form is especially meaningful as you describe work that you have completed or are in the process of completing. Message with sharp and short sentences are easily remembered Sentences Free download at : www.thepptlibrary.com
  • 31.
  • 33. Document Quality Check-list One can understand the main idea of the document from the title The executive summary gives the key messages of your document Headlines are linked logically and tell a story The objectives of the document are clearly told at the beginning In all pages, the content support the headline There’s only one message per page The sentences are short and direct Every element on each page is useful to understand the story (no useless elements) Each headline is explicit (and is a real sentence) The layout is simple There are diagrams, charts and maps to support my messages (not only bullet points) There are few colors used in the document There are no cliparts (especially Powerpoint one’s) The kicker boxes answer a « so what question » All the pages are consistent Layout Structure Messages Free download at : www.thepptlibrary.com