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Electric Fuel Has Finally Arrived, Matt Teske

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Matt Teske, Founder/CEO at Chargeway, gave this presentation at Forth's Utility Working Group webinar on May 7, 2019.

Veröffentlicht in: Automobil
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Electric Fuel Has Finally Arrived, Matt Teske

  1. 1. Electric Fuel Has Finally Arrived May 2019 Matt Teske - Founder Chargeway Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  2. 2. Consumer Behavior Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  3. 3. The Customer Journey Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  4. 4. Decision Fatigue “The more choices you make throughout the day, the harder each one becomes for your brain, and eventually it looks for shortcuts, usually in either of two very different ways…” Source: NY Times Magazine - Aug 2011 Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  5. 5. Recklessness People will act impulsively instead of expending the energy to first think through the consequences. Source: NY Times Magazine - Aug 2011 Milk was a bad choice! Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  6. 6. Do Nothing Instead of agonizing over decisions people will avoid any choice. This often creates bigger problems in the long run, but in the moment, it eases the mental strain. Source: NY Times Magazine - Aug 2011 Oh, hey! This feels safe! Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  7. 7. The Customer Journey Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  8. 8. The Fueling Customer Experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  9. 9. ICE Cars: An effortless “fueling” customer experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  10. 10. Tesla: An effortless “electric fuel” customer experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  11. 11. Other EVs: A difficult “electric fuel” customer experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  12. 12. Tech Solutions: Not improving the customer experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  13. 13. Ugh… forget it. I’ll stick with gas. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  14. 14. What does this mean? Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  15. 15. We’ve made EVs difficult to sell, use and enjoy. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  16. 16. It’s not just “range” anxiety. It’s also anxiety of the unknown Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  17. 17. Sales Associates have anxiety too. Auto dealerships never have to explain how to “fuel” a car. Dealerships don’t know how to explain and sell “electric fuel”. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  18. 18. GOAL: A better “Electric Fuel” customer experience. Certainty Confidence Happiness Trust Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  19. 19. How do we do this? Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  20. 20. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  21. 21. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  22. 22. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  23. 23. Provide all EV drivers an effortless “Electric Fuel” customer experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  24. 24. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  25. 25. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  26. 26. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  27. 27. Answer the Important Questions Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  28. 28. Station Locator “Which one do I use?” Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  29. 29. Charging Timer “How long does it take?” Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  30. 30. Trip Planner “Where can I go?” Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  31. 31. Who benefits? Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  32. 32. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  33. 33. Electric Fuel Branding Public Utilities Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  34. 34. Chargeway Beacon™ Dealerships An “Electric Fuel” sales associate within auto dealerships at all times. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  35. 35. Electric Fuel IdentityCharging Networks Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  36. 36. EV Awareness/Purchase/Experience Journey Consumers Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  37. 37. The New “Electric Fuel” Customer Experience Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  38. 38. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  39. 39. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  40. 40. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  41. 41. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  42. 42. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  43. 43. When do we start? Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  44. 44. Copyright © 2019 | Chargeway LLC | All Rights Reserved.
  45. 45. Thank You May 2019 Matt Teske - Founder Chargeway Copyright © 2019 | Chargeway LLC | All Rights Reserved.

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