Existing music magazine analysis

1. Annotations of existing music
magazine

2. Front PageFlorence is main focus of magazine. Entices
people to read magazine as famous figure on
front. Direct mode of address and use of word
‘you’ makes magazine more personal. Facial
expressions very inviting making reader feel
more involved & personal with magazine. Also
hand gestures suggest she’s reaching out to
touch audience again making it more personal.
Holding a microphone instantly connotes idea
of it being a music magazine. Florence has very
unique style suggesting she is promoting the
idea of uniqueness / wildness.
Mast head at top draws reader in as it instantly
catches readers eye due to white writing
contrasting well with bold red background.
Masthead is bold but simplistic. Font is effective
with flick of the ‘Q’ This is iconographic of
magazine company as all magazines by this
institution have this bold box in top left corner
with the ‘Q’ in same font / size. Makes magazine
company easily recognizable.
Main cover line ‘Hit Men’ capitalized & in
bold font making it stand out more to show
importance of article, suggesting it’s the
main article in magazine. Title is bigger with
information below to give more information
on what article covers. It is placed on the
left because people read left to right
therefore it is one of the first things people
will see. Other cover lines placed on right to
give people more of an insight as to what is
in magazine.
Typography is consistent throughout –
always using same varieties of fonts
just in different sizes so that the
importance of them is easily
recognizable. This shows
professionalism as magazine has
followed typical codes / conventions of
any magazine.
House style - Colours used (blacks, reds,
purples) create a mysterious house style
suggesting there’s a lot of surprises
throughout. The white writing contrasts well
with the darker colours used for the
background. These colours are consistent
throughout the page – shows
professionalism & makes magazine easily
recognizable because people may associate
colours with this magazine.
Image is medium shot taken from worms eye
view – makes artist look bigger & more
powerful & as if she is talking to everyone.
Also suggests that she has the power to
change your views / perceptions because
people look up to her & will want to
familiarize themselves with her likes / dislikes
& people will want to be like her.
Tag word – adjective ‘triumphant’ used
to engage readers into the interview
and plug word ‘greatest’ are used to
engage readers into whole magazine
saying it is the best music magazine out
there – boosts magazines status.
Bottom strip – below magazine giving further
information on what’s in magazine – tells us
famous artists that also feature in magazine
which will be known by majority of people
reading. This entices variety of audiences from
different artists – boosts selling magazine
selling point.
Flasher has been used – provides more
information in circle shape - stands out
more by bringing it off page. Uses
different colours to break it up from other
cover lines. ‘A-Z’ also suggest variety of
’50 INDIE ROCK’ stands out amongst everything
takes up ¾ of top row
– one of first things readers see. Suggests
another main article in magazine. Word ‘must’
entices reader in because suggests they are
missing out if they don’t own these records.

3. Contents pagePug placed at top left hand side of
magazine – the logo ‘Q’ of the
magazine positioned there which is
iconographic of magazine institution.
Having this there constantly reminds
people of magazine therefore they will
be instantly be a bit to associate logo
with magazine – making magazine
institution more identifiable by wider
audience. ‘Q’ is trade mark of
magazine which is featured in many
pages.
Contents page follows typical layout of
any magazine - has one main image
with a few smaller images, also layout
of writing in columns typical codes /
conventions of any contents page.
Main image is of Florence at her own
concert with fans in background –
promotes positive representation as
shows many fans supporting her. Links
well with front cover as she features
main image- good publicity for her.
Also page numbers anchor the
article/picture to a articular page
making it easier for audience to
quickly go to pages they’re interested
in.
Typography again makes magazine
easily recognizable because fonts used
are consistent throughout. Main
headings capitalised to make them
stand out more showing importance
compared to rest of writing.
House style is again followed with use
of same colours (blacks, red, white)
which all contrast well. This shows
professionalism because house style is
kept the same but keeping the colours
consistent throughout..
Language used is sophisticated but at
the same time simplistic which gives a
calm feel but at same time a
adolescent feel reaching out to the
target audience. People featured in
pictures are young adults which
reflect target audience of over 24s.
Florence herself is 24 therefore
audience can relate to her & may
trust someone similar to their age
more.
Mast head at top of page so readers
can easily identify what page is
about. Mast head is placed in a black
box with writing in white – colours
contrast well making it stand out
amongst rest of page.
Contents page doesn’t feature
every single page, only the main
ones which people may be
interested in – this keeps the
reader entertained.

4. Double page spread Drop-cap used at the start of text to show
the reader where to start reading. This is
an effective way of grabbers readers
attention as they add personality & visual
strength to the page. The red contrasts
well with the white, making it stand out
immediately.
Bleed – images bleeds across both
pages. Image occupies majority of
pages – makes it stand out more & is
focus of page. Main image is band
performing suggesting they’re
famous The images break words up &
back up the writing. Image is striking
which grabs readers attention.
Smaller images make article more
attractive.
House style has been continued by
the use of red & white & the darker
colours in the picture being
consistent throughout. Again house
– style shows professionalism. The
reds / blacks connote indie rock
genre which is what is being
promoted through magazine. Also
‘Q’ has been included again as it’s
iconographic of institution so it’s
easily recognizable to people which
means people
automaticallyassociate symbol with
magazine.
Headline is largest text on page
therefore it stands out the most
to grab peoples attention
straightaway. Headline is short
& snappy to keep reader
entertained & intrigued.
Quote from singer makes article
more trust worthy because the
writing can be backed up by what
singer is saying – making article more
reliable. The quote also breaks up
the page giving the reader something
else to look at making the article
more attractive to the reader.
Font is size 11pt – and is in
aerial font which is typical
codes / conventions of music
magazine. Font is kept
consistent throughout. Writing
in columns – follows codes /
conventions of magazine
Includes by lines which
have been put under text
to give credit to writer
Article is written in informal mode
of address which relaxes the reader
as story isn’t considered as serious
therefore an informal tone can be
used because the magazine is for
leisure.
Kicker in red stands out against rest
of page. The writing contrasts well
because its in white. ‘Q&A’ interests
audience because it answers any
questions which fans may have.
People can send questions in which
means audience is interacting with
band through using social media.