Do you sometimes have a mental block when it come to creating content for your target audience? Check out these content creation tips and never run out of ideas again!
2. You are probably aware that creating valuable content is an
asset to your business.
When you provide value this will help build your brand and the
more value you provide you will be seen as an authority in your
niche. This is a great way to turn prospects into buyers.
It can be daunting when you begin building your business as
you will wonder how to get ideas that will create value for your
prospects.
No problem!
In this article I am going to give you 6 ways for creating content
so that you won’t have to wonder what to write about again.
3. The importance of creating quality content
It is so important if you want to gain the interest of your
prospects and be seen as an authority that you create quality
content on topics that address the issues that are of interest to
your prospects.
You also need to create this content consistently.
Too many people create content for the sake of creating content
rather than producing valuable content that encourages
prospects to buy.
Another problem is by not creating content on a consistent basis
you are not developing a know, like and trust relationship with
your prospects.
4. Here is why this is so important
Valuable content that addresses the problems and questions
your prospects have is the way you will be seen as an authority
in your niche.
It is the value you provide not the quantity although it is
important to be consistent.
Content marketing is generating and sharing content that is
valuable to your prospects. This valuable content is how you
educate your prospects so that they will come to know like and
trust you and be willing to do business with you.
Valuable content marketing is not always easy to find so you
will want to become an expert at creating effective content
that addresses the needs of your target market.
5. Content creation that focuses on your target market’s questions
To gain the interest of your prospects you need to incorporate the following into
your content marketing for your business.
Understand the problems and questions your target audience has and work on
these pain points so that your target audience wants to know how and where
they can find a solution to their pain. You then provide a solution to their
problems which is the product or service you are offering
When you content addresses the problems and concerns of your prospects they
will be encouraged to take action and accept the solution you offer.
Your plan should be to understand what concerns them and communicate
through your compelling content the answers to these problems so you can turn
your prospects into buyers.
So here are my 6 easy ideas on creating helpful and effective content that will
appeal to your audience.
6. Content Creation Tip#1 Go to Forums or Facebook
Groups and check out the questions people are asking
Forums are a great place to find topic ideas.
Check out forums and groups in your niche and create a list of the questions
and topics being discussed. This can so often provide you with a great list of
topics.
By checking into these groups you will begin to see the main questions and
topics people are focused on.
This will be your guide to content creation for your niche market.
Go through your list of topics and do your research to find the best answers to
these questions and topics and create your content that provides the
answers.
7. Content Creation Tip #2 Focus on your target audience and create
a list of the problems they face
When you are wondering about the types of content to create think about your
target market.
Create an avatar of your prospect and write down the things that concern
them.
When you have a list of their concerns start to think about the solutions your
product or service will provide for those concerns.
Get out your note pad and in one column write down their concerns and in the
other column write down your solutions to those problems
Your list may have 4 problems they face and your 4 solutions to these problems
Your list has now created 8 topics for you to generate blog posts or videos
about
8. Content Creation Tip #3 Attend Webinars or Training Events
As a keen marketer you are no doubt attending webinars and regular
training events. You will probably have a notebook full of notes.
Many people take these notes and apply some of the ideas in their
business.
But these notes are a great source of information for you to create content
about.
Go through your notes and find three or four golden nuggets you can share
and create content on these topics.
If you have applied these tips in your business don’t forget to share the
results you got.
Webinars and training events are a fantastic way to have a regular flow of
content ideas.
9. Content Creation Tip #4 Write a review of a product
or do a company review
You may have several favourite products that you sell in your
network marketing business.
Write a review on these products
You may be involved with a company that has great business
tools you use to leverage your business.
10. Write a review about these tools.
When you write a review about products or a company you are
providing your prospects with your thoughts on the product or
company.
You are also sharing your results and knowledge of the products
and company.
Your review will enable you to make commissions as well as
developing you as an authority figure in your niche.
11. Content Creation Tip #5 Check out the top blogs
and videos in your niche
You may have gone into a forum and discovered the main
topic of discussion was on generating leads.
Do a search for the top blogs on this topic.
Check out these blogs for ideas. Find the best ideas from
these and create an article in your own words and voilà you
have created a valuable piece of content for your target
market.
12. Content Creation Tip #6
Take Notes at Company Events
When you go to your company convention or other types of
events relevant to your niche take notes with the idea of
creating content.
Your notes can become a treasure trove of ideas that you can
refer to on a regular basis for ideas for your blog posts or video
13. Developing an extensive content marketing strategy begins with
having a large number of ideas to create content about.
An added bonus when you are getting started is that you don’t
have to be an expert in your niche to begin creating content.
As you utilise these ideas in your business and create content on
a consistent basis your will be seen as an authority in your niche.
To learn tips on creating great content and where to find content
specific to your niche check out this link
http://ElaineRoss.ultimateblogbundle.com/
14. Discover more Success Secrets to building your network
marketing business and create success here:
http://ElaineRoss.bizbuildermastery.net/
Discover a simple 5 step marketing system to promote your
valuable content to interested buyers
http://ElaineRoss.postingonpurpose.com/
Visit my blog for more tips for building a successful business
http://www.meetelaineross.com/