The ESTC 2011 conference on ecotourism and sustainable tourism will be held from September 19-21, 2011 in Hilton Head Island, South Carolina. The conference brings together leaders in the sustainable tourism industry and focuses on practical solutions to promote environmentally and socially responsible tourism. Potential sponsors are offered various sponsorship levels to increase their visibility among attendees and promote their commitment to sustainability.

1. ESTC 2011
Ecotourism and Sustainable Tourism Conference
Sponsor Prospectus
ESTCSEPTEMBER US AT - 21, ON BECOMINGTHE WESTIN • HILTON HEAD ISLAND, SC, USA
2011 FOR MORE 19 SPONSORS@ECOTOURISM.ORG
CONTACT
INFORMATION 2011 • A SPONSOR

2. Sustainable Tourism Market
Authentic. Ethical. Sustainable. Life-Changing.
There is no doubt that green is the color of the future for the
© Sarah Henderson
tourism industry. Early-adopters and trend-setters are already
going beyond “going green” and taking tangible steps to
strengthen their efforts in various shades of green.
Business Case: Performance, Results, Growth
Increasingly, today’s savvy travel consumers are demanding
environmentally conscious and socially responsible options –
without, of course, compromising on quality. The businesses
that have successfully captured this critical shift are those
embracing sustainability as an important market driver.
Sustainability Is Here To Stay
Sustainability in tourism is no longer a buzz word to watch
out for; it’s a proven business strategy with a distinct set of
challenges and an unlimited array of opportunities to stay
ahead in the ever-growing, ever-changing world of travel,
hospitality and tourism.
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG
© Sarah Henderson

3. About the ESTC
The Ecotourism and Sustainable Tourism Conference (ESTC)
is North America's largest and only conference focusing on
sustainability in tourism. The ESTC brings together
innovative minds from across the industry to discuss
practical ideas and solutions that inspire positive changes.
With over 25 eye-opening sessions, 50+ leading industry
© Joe Staiano
partners and inspiring keynote presentations, the ESTC sets
the platform for ongoing dialogue promoting innovative
ideas and practical solutions to help green the tourism
industry.
DATES
September 19 - 21, 2011
VENUE
The Westin Hilton Head Island Resort & Spa
2 Grasslawn Avenue
Hilton Head Island, SC 29928, USA
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG

4. ESTC Speakers:
Innovative Sessions,
Eye-Opening Stories
“I wholeheartedly believe that if
we get the business model right,
the rest – profitability, growth –
will all come into place. We work
to create higher purpose for
anyone who touches our brand, by
engaging people way beyond travel
and relating to people through our
business model, and not just our
product.”
- Bruce Poon-Tip, Founder of Gap
Adventures, on building a business
model based on happiness, passion
and purpose.
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG

5. The ESTC Experience
Building Knowledge Networking Working Together Inspiring Change
The ESTC conference The ESTC is the meeting Bringing together The ultimate goal of the
sessions feature place for tourism hundreds of business ESTC is to reinforce the
dynamic presentations industry trend-setters. leaders and sustainability roles of tourism in
and engaging Enjoy unparalleled experts from across the building a sustainable
discussions that offer networking and industry, the ESTC future. By
eye-opening insights partnership promotes strategic Inspiring change
into the latest on opportunities, and be partnerships that through innovative
sustainable tourism among the leaders who effectively address today’s ideas and practical
business strategies and are spearheading social, environmental and solutions, the
practical tools and innovation and change economic challenges. conference helps green
solutions. in tourism. the tourism industry.
Lead. Sustain. Engage
ESTC 2011 FOR MORE INFORMATION ON BECOMING A SPONSOR
CONTACT US AT SPONSORS@ECOTOURISM.ORG

6. Who will be at the ESTC? Participant Snapshot
o Gap Adventures
From the founder of the world's largest adventure travel o Doubletree Hotel
company to the general manager of the nation's leading green o Canadian Tourism Commission
hotel, to the Mayor of America’s most sustainable city…
o Adventure Media
o Puerto Rico Tourism Company
From best-selling authors to sustainable business heroes,
conservation champions, carbon offsetting game changers, and o Rainforest Alliance
adventure gurus… o Patagonia, Inc.
o Orvis International Travel
The ESTC has attracted a wide spectrum of industry pioneers o Global Vision International
and influencers sharing innovative ideas and inspiring solutions. o Global Sustainable Tourism Council
o Travel Oregon
o UNEP
ESTC 2010 by o Conservation International
400 25 50,000
the Numbers
Attendees Countries Unique Visitors
on ESTC Website
Attendees by 24% 18% 12% 10% 7% 10% 8% 11%
Stakeholder Tour Operator Accommodation Supplier & Media CVB Government NGO Academic
Type Service Organization
Provider
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG

7. Why Sponsor the ESTC?
The Place to Be: Bringing together key experts and leaders from across the industry,
the ESTC is a premier opportunity to showcase your commitment to sustainability and
significantly increase your visibility.
The Name You Can Trust: Building on the successes of TIES' past national and
international conferences, the ESTC promises to be a productive event filled with new
and innovative ideas.
Leverage Industry-Wide Public Relations: With a strong media presence, the ESTC
is an ideal venue for gaining publicity and bringing your business to new heights.
Tourism as an Agent of Change: The exciting field of ecotourism and sustainable
tourism is one of the fastest growing sectors in the tourism industry, spearheading the
role of tourism as an agent of change.
Past Sponsors
Air Canada Visit Mendocino County Global Exchange Reality Tours
Travel Portland Polar Bottle SEE Turtles
Travel Oregon NARRP Travel Mole
Canadian Tourism Commission Alaska Wildland Adventures ReDirect Guide
Gap Adventures Double Tree Hotel Sustainable Industries
Planeterra Foundation Intrepid Travel Lindblad Expeditions
La Cusinga Lodge Offsetters Geo Energy Services
Horizon Air/Alaska Airlines British Columbia Ministry of Eco Crown Hospitality
American Bus Association Tourism, Sports and Arts Lonely Planet
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG

8. Premium Sponsorship Opportunities at a Glance*
Expedition Sponsorship Adventure Sponsorship Voyage Sponsorship Journey Sponsorship
$18,000 (2 Total) $10,000 (5 Total) $5,000 (10 Total) $1,500
8 complimentary conference badges 6 complimentary conference badges 4 complimentary conference badges 2 complimentary conference badges
3-minute organizational introduction
before one of the keynote speakers
Double booth space with end cap Double booth space with premium Standard booth space in Exhibit Hall Option to add a Standard booth space in
placement in Exhibit Hall placement in Exhibit Hall Exhibit Hall for $500
Welcome Reception or Evening
Reception sponsorship, including signs
and handouts
Logo and link on all pages of ESTC Logo and link on all pages of ESTC Logo and link on all pages of ESTC Logo and link on all pages of ESTC
website website website website
Listing on ESTC website as key sponsor
before and after the conference
Logo and link listed as Featured Sponsor
on homepage of www.ecotourism.org
Logo and link in conference e-mail Logo and link in conference e-mail
messages messages
Inclusion in ESTC press releases and
social media
Logo on conference signage including Logo on conference signage including Logo on conference signage including Logo on conference signage including
plenary screens plenary screens plenary screens plenary screens
Conference bag insert Conference bag insert Conference bag insert
Full page ad in conference program Half page ad in conference program Quarter page ad in conference program Acknowledgment on Thank-You page of
conference program
E-mail list of attendees for blind use twice
– once before and once after event
3-year Premium Plus Membership with 2-year Premium Plus Membership with 1-year Premium Plus Membership with 1-year Basic Membership with TIES
TIES TIES TIES
*Your sponsorship package can be tailored to ensure best results for you. Please contact us for more details.
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG

9. Other Sponsorship Opportunities
Green Conference Sponsor Lunch Sponsor (2 available) Name Badge Lanyard
$15,000 (Exclusive) $5,000 (One Lunch); $8,500 (Two Lunches) $2,000 (Exclusive)
Your one color logo on conference
The Green Conference Sponsor will help reduce the lanyard, to be distributed to all
› Sponsor name in Lunch title
carbon footprint of the conference and contribute conference participants.
› 2 complimentary conference badges
to the efforts to green the ESTC.
› Logo and link on all pages of ESTC website
› 6 complimentary conference badges › Onsite signage at lunch Conference Bag
› Standard booth space in Exhibit Hall › 2-year Premium Plus Membership with TIES $2,000 (Exclusive)
› Logo and link on all pages of ESTC website listed as › Acknowledgment on Thank-You page of conference Your one color logo on conference
Green Conference Sponsor program bags, to be distributed to all
› Logo and link in conference e-mail messages listed as conference participants.
Green Conference Sponsor
› Logo on conference signage including plenary screens Networking Lounge Sponsor Program Back Cover
$5,000 (Exclusive) $2,000 (Exclusive)
› Exclusive press release to announce the sponsor and
Your ad on the back cover of
the conference’s green initiatives › Networking Lounge named after the Sponsor the conference program.
› Conference bag insert › 2 complimentary conference badges
› Half page ad in conference program › Logo and link on all pages of ESTC website Program First Page
› 2-year Premium Plus Membership with TIES › Onsite signage at Networking Lounge $1,600 (Exclusive)
› 2-year Premium Plus Membership with TIES Your ad on the first page of
Official Conference Sponsor › Acknowledgment on Thank-You page of conference the conference program.
$9,000 (Exclusive in Industry) program
ESTC Scholarship
Categories include: Airlines, Credit Card,
$1,000
Green Energy, Insurance, and Auto Rental. Media Sponsor Support students and other
› Exclusivity within your business category In-Kind Promotional Support people in need to attend the ESTC.
› 4 complimentary conference badges
› 2 complimentary conference badges
› Standard booth space in Exhibit Hall
› Logo and link on all pages of ESTC website
Sponsorship Add-On
› Logo and link on all pages of ESTC website
› Logo on conference signage including plenary screens Option to add one conference
› Logo and link in conference e-mail messages
› Acknowledgment on Thank-You page of conference bag insert to your sponsorship
› Logo on conference signage including plenary screens
program package.
› Exclusive press release to announce the sponsor
*Details of Media Sponsorship package are negotiable.
› Conference bag insert
› Half page ad in conference program
Conference Bag Insert
$750
› 2-year Premium Plus Membership with TIES
Your insert distributed to all
FOR MORE INFORMATION ON BECOMING A SPONSOR conference attendees.
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG

10. ESTC 2011 Sponsorship Application
Contact Information Sponsorship Selection
□ Expedition Sponsorship: $18,000 □ Name Badge Lanyard: $2,000
Name
□ Adventure Sponsorship: $10,000 □ Conference Bag: $2,000
Phone Email □ Voyage Sponsorship: $5,000 □ Program Back Cover: $2,000
Organization □ Journey Sponsorship: $1,500 □ Program First Page: $1,600
□ Green Conference Sponsor: $15,000 □ ESTC Scholarship: $1,000
Address
□ Lunch Sponsorship: Single $5,000 □ Networking Lounge: $5,000
City State Zip Country □ Lunch Sponsorship: Exclusive $8,500 □ (Add-On) Bag Insert : $750
□ Official Sponsorship: $9,000 □ (Add-On) Exhibit Booth: $500
Billing Information
Please submit the following with your application to sponsors@ecotourism.org:
Name
□ 50 words organizational description □ Vector file of your logo
Payment Information. Full payment in U.S. funds must accompany this form in order to
Address
secure your space as a sponsor or exhibitor. Space is revocable until payment is
accepted. Cancellation Policy: We will refund (forgive) 75% of the total sponsor or
exhibitor fee payable for cancellations received in writing 120 days before the first day of
City State Zip Country
the conference. We will refund (forgive) 50% of the total sponsor or exhibitor fee
payable for cancellations received in writing 60 days before the first day of the
conference. We will refund (forgive) 25% of the total sponsor or exhibitor fee payable for
Payment Information cancellations received in writing 30 days before the first day of the conference. After 30
days before the first day of the conference, no refunds will be made and all fees are due
□ Check □ Visa □ MasterCard □ American Express and payable. In the unlikely event of cancellation of the conference, the liability of The
(Make payable to International Ecotourism Society is limited to the amount of fees paid.
The International Ecotourism Society)
Total amount due:
Credit Card Number Exp. Date Please fax completed form to +1 202 789 7279, email to
sponsors@ecotourism.org, or mail to The International Ecotourism Society, Attn:
ESTC Sponsorship, PO Box 96503 #34145, Washington, DC 20090, USA
Cardholder ‘s Name Cardholder’s Signature
› › For questions, please call +1 202 506 5033 x11 or email
FOR MORE INFORMATION ON BECOMING A SPONSOR
ESTC 2011 CONTACT US AT SPONSORS@ECOTOURISM.ORG
sponsors@ecotourism.org

11. ESTC 2011
Contact us at sponsors@ecotourism.org
Photo by troyHD.com
SEPTEMBER 19 - 21, MOREUS • THE WESTIN • HILTON HEAD ISLAND, SC, USA
ESTC 2011 FOR 2011 AT SPONSORS@ECOTOURISM.ORG
CONTACT
INFORMATION ON BECOMING A SPONSOR