IBM WebSphere Commerce-Express Fast, affordable e-commerce

IBM WebSphere Commerce-Express Fast, affordable e-commerce solutions for mid-sized companies RipeVine, Inc. Erich Buerger, President

Evolution of e-business Buying, not browsing... working, not surfing... Access Enterprise Integration Respond dynamically to customers, employees, partners, and suppliers... Connect to the Internet... On Demand An on demand business is an enterprise whose business processes–integrated end-to-end across the company and with key partners, suppliers and customers –can respond with speed to any customer demand, market opportunity or external threat.

Are You an On Demand Company? ,[object Object],[object Object],[object Object],[object Object],[object Object],… be easy to do business with -- anytime, anywhere, any way? … quickly adapt to changes, opportunities or threats in your markets? … integrate your business operations end-to-end for optimal efficiency? … create new business value from your existing IT systems? … respond in real-time to the most relevant information? … rapidly adopt & adapt best practices & processes? Can you…

IBM WebSphere Commerce Today: Powering the Value Chain ,[object Object],[object Object],[object Object],[object Object],[object Object],WebSphere Commerce solutions allow you to deploy a wide variety of value chain initiatives -- from a simple online sales channel, to e-procurement, to a completely integrated multi-tier demand chain -- all on a single platform. Interact with complete context Deploy & Adapt rapidly & flexibly Integrate across & beyond the enterprise Leverage best processes

WebSphere Commerce Solution Architecture Robust, out-of-box business processes enable best practices Built on a scalable platform designed for business integration Individualized interactions based on unique business relationships Self-service business tools to configure processes Marketing Merchandising & Selling Catalog & Content Trading Order Management Configurable Business Processes Business Context Engine Roles, Relationships & Agreements Globalization Analytics Personalization Tools Business Developer Administrator WebSphere Platform

The WebSphere Commerce Family: Powering the Value Chain for Selling, Buying and Channel Management An easily installed, affordable, yet complete solution enabling growing mid-market companies to do business on the Web. WebSphere Commerce - Express WebSphere Commerce Professional Edition WebSphere Commerce Business Edition Deliver a consistent, personalized user experience across multiple channels to maximize customer loyalty and wallet share. Optimize both direct and indirect channels by capturing and deploying best practices across the extended demand chain.

IBM WebSphere Commerce: Proud of Our Many Customers

IBM WebSphere Commerce: The Industry Leader in e-Commerce ,[object Object],[object Object],[object Object],Gartner eCommerce Magic Quadrant

IBM is Committed to Midmarket Customers ,[object Object],[object Object],[object Object],[object Object],[object Object],Easy to Manage Right Function Reasonable Footprint IBM Offerings Must Meet Strict “Express Criteria” based on Midmarket Needs: Easy to Install Easy to Integrate Extensible & Flexible IBM Midmarket Strategy: Priced to Market Complete Solution Easy to Learn & Use

WebSphere Commerce-Express: Pre-Announced in June 25 IBM “Express” Launch Fortune Magazine: Big Blue Thinks Small InternetWeek, CRN: IBM to Ship Express Versions of WebSphere Commerce, MQ The Wall Street Journal: IBM, Microsoft Hunt Same Prey: The Small-Business Customer The New York Times.com: IBM Unveils New Express Software for Smaller Firms MSNBC, June 25, 2003: IBM unveils e-commerce software Economic Times of India: IBM Unveils Express Software for Smaller Firms ComputerWire: IBM Takes Express Track with WebSphere Commerce CRMDaily: WebSphere Commerce Targets Mid-Market

WebSphere Commerce–Express: Helping you jump-start or expand your e-business ,[object Object],[object Object],[object Object],“ WebSphere Commerce is the best sell-side e-commerce package in the market. Commerce-Express will allow a standalone site to be in production as quickly as 30 days.” – Harry Moser III, VP, CD Group " With WebSphere Commerce-Express IBM has delivered a competitively priced complete solution that will allow customers to leverage the power of WebSphere Commerce while realizing a quick return on their investment." - Donny Askin, CEO, Commercialware ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NEW! Available in September

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Easy to Install Easy to Manage Right Function Complete Solution WS Commerce-Express: Designed for the Midmarket Meeting or exceeding IBM’s high standard for “Express” qualification

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Easy to Integrate Easy to Learn and Use Extensible and Flexible Affordably Priced WS Commerce-Express: Designed for the Midmarket

WebSphere Commerce-Express: Quick Install Saves You Time and Effort ,[object Object],[object Object],[object Object],[object Object],Pop in a few CDs and go to lunch – you’ll be ready to publish and begin customizing your store site when you get back. Installation complete.

WebSphere Commerce – Express: Express Sample Store Streamlines Customization Delivers all the core capabilities required for a basic B2B or B2C store front – and easily allows more advanced features to be configured if needed

WebSphere Commerce – Express: Store Editing Tools Giving midmarket business users more control over the look and feel of their e-commerce site Change Store Style Change Page Text Change Store Colors Add Banner

WebSphere Commerce - Express: Marketing, Merchandising and Selling Capabilities Provides a powerful, industry-leading set of features to help you drive loyalty and maximize site revenue Guided Selling Discounts & Coupons Gift/Wish List Targeted Campaigns & Promotions Hello Allison – Welcome Back! E-Mail Campaigns

WebSphere Commerce - Express: Marketing, Merchandising and Selling Capabilities Packages,Bundles Auctions Cross-Sell, Up-Sell

WebSphere Commerce - Express: Complete Set of Powerful, Easy to Use Tools for LOB Users

WebSphere Commerce - Express: Intuitive Catalog and Content Management Tools Product Management Tooling Empowering business users to create, update and manage online catalog data with full control of features and attributes

WebSphere Commerce-Express: Pricing/Terms & Conditions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WebSphere Commerce–Express Pricing vs. MSCS: 40% Less! The pricing scenario vs. Microsoft you and your customers have been waiting for!

Quotes from WebSphere Commerce Midmarket Customers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WS Commerce-Express: Summary ,[object Object],[object Object],[object Object],[object Object],Jump-start or expand your online presence with a fast, affordable solution tailored to your needs that can generate immediate business value and rapid ROI ,[object Object],[object Object],[object Object]

Next Steps ,[object Object],[object Object]

WebSphere Commerce - Express: Addressing Key Midmarket Pain Points

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],WebSphere Commerce - Express: Value Proposition

WebSphere Commerce SMB Success Stories (1 of 2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WebSphere Commerce SMB Success Stories (2 of 2) ,[object Object],[object Object],[object Object],[object Object],[object Object]

WebSphere Commerce-Express vs. Professional Edition

Interact with Customer Context IBM’s Business Context Engine offers customers a unique set of capabilities to manage the roles, relationships and agreements in a manner that fully supports the individual ways you do business * These features not included in WS Commerce-Express Marketing Merchandising & Selling Catalog & Content Trading Order Management Configurable Business Processes Business Context Engine Tools Business Developer Administrator WebSphere Platform WebSphere Platform WebSphere Platform Globalization ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Roles, Relationships & Agreements * ,[object Object],[object Object],[object Object],[object Object],Personalization Globalization Analytics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IBM WebSphere Commerce-Express Fast, affordable e-commerce

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