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eamonn.carey@mhpc.com
@eamonncarey
#whimsysxsw #makemoremischief
@eamonncarey
eamonn@makegravy.co
2
The opportunity for doing mischief is
found a hundred times a day, and of
doing good once in a year.
Voltaire
source: Domo
I had such an amazing time at Glastonbury…..
here comes
the science
17
Does fun matter?
18
19
20
Play matters.
21
Fun matters.
22
Mischief matters.
23
24
25
26
does this matter?
source: Microsoft
27source: akamai
we have
no patience
28
29
30
31
a brief note on
why I’m standing
here
My first love
People use online and social
channels to waste time....
...so why don’t we give them some
cool shit to do while they’re there…
Here’s some we
made earlier.
wow
71
72
73
So how do I
get started?
Erik Van Cuyk
Tactics:
Tricks:
79
Delight
Have a personality…
make your visuals sing…
It can be simple
Really simple
Show empathy
Be more human
cultural references
Zeitgeist!
Manipulate
existing
things
Be ready
for weird
results…
Create bliss
http://www.kongregate.com/games/banthar/hell-tetris
http://xkcd.com/724/
Don’t be a dick
seriously…
Make ‘em laugh…
Make ‘em smile
be memorable
That’s all folks!
99
@eamonncarey
eamonn@makegravy.co

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We need more mischief and whimsy - SXSW interactive 2016