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Event Marketing Specialist
                                                                                Passionate, experienced Event Marketing
    Functionality                                                               Specialist trained to translate product and
    Trade/Technology Show and Customer Focused Event Management
                                                                                services into results oriented customer
    Design/Build/Execute Innovative Global Marketing Campaigns
    Technical Sell Sheet, Brochure Design/Development and Management           excitement
    Marketing Project Management
    Sales Training Development and Material Management
    Market/Business Development
    Media Relations Marketing Support
    Manage/Mentor Marketing Associates
    MarComm Team Management

    Benefits
    Value added approach to marketing through team work and diverse collaboration
    Lean marketing practices
    Technical expertise for service and product demonstration support
    Quick response to internal/external customer needs
    Unified marketing initiatives based on corporate objectives

    Differentiating Feature
    Multiple skill sets and tools focused on bringing technology and services to
     multiple customers simultaneously in a proficient and successful manner


                                                                                                          Brandon Montney
Background

   Print /Advertising Industry
            Late 1980’s
                 Press Operator, Customer Service Representative, Shop Foreman and Shop Manager
                 Companies: Speedy Print, First Impression Printing, PDQ Printing, Econo-Print
   Exhibit Industry
            Early 1990’s
                 Created a technical service department for Skyline Displays of Michigan and began providing trade show services
                    for multiple customers.
                 Opened Display Management Systems to provide traveling trade show services such as installation and dismantle
                    of exhibition materials at trade shows and events for various clients.
   Automotive Industry
            Mid 1990’s
                 Sold Display Management Systems to the Automotive Components Group of General Motors and became an in-
                    house resource for shows and events.
   Body and Service Industry
            Mid 2000’s
                 Recruited by Oshkosh Truck Corporation to manage all trade show activities for five business units of the service
                    body group.
   Marketing Industry
            2008
                 Opened Immediate Marketing Collateral to provide marketing services to various customers within the south east
                    Michigan area.



                                                                                                            Brandon Montney
Event Management Skills
                                     Experiential hyperlinks on this page have been removed due
                                     to file size but can be provided upon request.

                                Budget Planning
                                Budget Planning

   Market Planning
   Market Planning                                                          Event Planning
                                                                            Event Planning



                            Coordination and Logistics
                            Coordination and Logistics


  Project Management
  Project Management                                           Display Design & Build
                                                               Display Design & Build

                               Booth Design & Build
                               Booth Design & Build




                                Event Execution
                                Event Execution

                                                                        Vendor Management
                                                                        Vendor Management
 Pre/Post Event Follow Up
 Pre/Post Event Follow Up



                                                                              Brandon Montney
Marketing Management
                Direct multi-faceted events from conception to completion on a
                global basis to generate customer excitement, increase brand
                awareness and produce revenue.

              Team Members Include :
            Sales, Engineering, Marketing,
               Manufacturing, Finance,
             and Executive Management




                                                          Brandon Montney
Customer Presentation Management
                                                    Support sales team efforts before, during and after
                                                    customer meetings to procure customer business.




Responsibilities include:
                 Marketing intelligence
                 Presentation Design
                 Event Coordination and Logistics
                 Event Design and Layout
                 Catering
                 Audio/Video Production
                 Sales Training
                 Display Design and Build


                                                                                     Brandon Montney
Trade Show Marketing
              Responsible for the management and support of all corporate
              sponsored trade shows and events.




                                                      Brandon Montney
Channel Marketing                                                  F.I.R.S.T. Hall of Fame Sponsored by
                                                                                    Delphi
Utilized outside resources and events to promote corporate image
and brand awareness.



For Inspiration of Science and Technology (F.I.R.S.T)




                                                                                 Brandon Montney
Project Management
                Managed the design, development and build of a 5000
                square foot customer center capable of hosting various
                types of events.
                Equipment Includes:          Wireless Controls
                2- Projection Systems        Bank Lighting
                1- 3D Projection System      Central HVAC System
                5.1 Audio Surround Sound     2- Drop Down Screens
                24 channel PA System         Satellite Communications
                Unigraphics Work Station     Video Production Capabilities




                                                 Brandon Montney
Project Management
                                  Responsible for the design, development, and execution of an
 Project Initiation               advanced vehicle safety system marketing campaign designed
                                  to meet new FMVSS 208 government regulations.




                      Vehicle Content:


                      • STAR PAB (Dynamic)
                      • STAR DAB (Dynamic)
                      • Adaptive E.A. Column (Dynamic)                          Project Completion
                      • Fabric Knee Bolster (Dynamic)
                      • Dual Level Multi Profile Seat Belt Retractor (Static)
                      • Motorized Seat Belt Retractor (Dynamic)
                      • Buckle Pretensioner (Static)
                      • OPRS- Vision (not yet installed)
                      • PODS/BTS (Dynamic)
                      • Active Knee Bolster (Dynamic)
                      • Seat Position Sensors (Dynamic)
            WIP       • Seat Belt Buckle Usage Switches (Dynamic)




                                                                                     Brandon Montney
Engineering Sales and Marketing
  Respected for my capabilities as a presenter/demonstrator of products and services typically
  demonstrated by engineering experts only.




                                                                                      Brandon Montney
Marketing Collateral Development
                              Capable of design, creation, execution of marketing
                              collateral materials.




  Product Profile Sheet
                                                          Product Profile Sheet




                          White Paper

                                                                   Brandon Montney
Marketing Collateral Development
               Additional Examples




     Insert                     Brochures




                                            Brandon Montney
Marketing Collateral Management
             Capable of data mining to extracting vital information from customers,
             sales, engineering, marketing and other avenues to design and
             develop technical value propositions for customer focused events.




                                                           Brandon Montney
Graphic Design and Development
           Graphic Panel Examples




                                    Brandon Montney
Brandon Montney Profile2010
Brandon Montney Profile2010

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Brandon Montney Profile2010

  • 1. Event Marketing Specialist Passionate, experienced Event Marketing Functionality Specialist trained to translate product and  Trade/Technology Show and Customer Focused Event Management services into results oriented customer  Design/Build/Execute Innovative Global Marketing Campaigns  Technical Sell Sheet, Brochure Design/Development and Management excitement  Marketing Project Management  Sales Training Development and Material Management  Market/Business Development  Media Relations Marketing Support  Manage/Mentor Marketing Associates  MarComm Team Management Benefits  Value added approach to marketing through team work and diverse collaboration  Lean marketing practices  Technical expertise for service and product demonstration support  Quick response to internal/external customer needs  Unified marketing initiatives based on corporate objectives Differentiating Feature  Multiple skill sets and tools focused on bringing technology and services to multiple customers simultaneously in a proficient and successful manner Brandon Montney
  • 2. Background  Print /Advertising Industry  Late 1980’s  Press Operator, Customer Service Representative, Shop Foreman and Shop Manager  Companies: Speedy Print, First Impression Printing, PDQ Printing, Econo-Print  Exhibit Industry  Early 1990’s  Created a technical service department for Skyline Displays of Michigan and began providing trade show services for multiple customers.  Opened Display Management Systems to provide traveling trade show services such as installation and dismantle of exhibition materials at trade shows and events for various clients.  Automotive Industry  Mid 1990’s  Sold Display Management Systems to the Automotive Components Group of General Motors and became an in- house resource for shows and events.  Body and Service Industry  Mid 2000’s  Recruited by Oshkosh Truck Corporation to manage all trade show activities for five business units of the service body group.  Marketing Industry  2008  Opened Immediate Marketing Collateral to provide marketing services to various customers within the south east Michigan area. Brandon Montney
  • 3. Event Management Skills Experiential hyperlinks on this page have been removed due to file size but can be provided upon request. Budget Planning Budget Planning Market Planning Market Planning Event Planning Event Planning Coordination and Logistics Coordination and Logistics Project Management Project Management Display Design & Build Display Design & Build Booth Design & Build Booth Design & Build Event Execution Event Execution Vendor Management Vendor Management Pre/Post Event Follow Up Pre/Post Event Follow Up Brandon Montney
  • 4. Marketing Management Direct multi-faceted events from conception to completion on a global basis to generate customer excitement, increase brand awareness and produce revenue. Team Members Include : Sales, Engineering, Marketing, Manufacturing, Finance, and Executive Management Brandon Montney
  • 5. Customer Presentation Management Support sales team efforts before, during and after customer meetings to procure customer business. Responsibilities include: Marketing intelligence Presentation Design Event Coordination and Logistics Event Design and Layout Catering Audio/Video Production Sales Training Display Design and Build Brandon Montney
  • 6. Trade Show Marketing Responsible for the management and support of all corporate sponsored trade shows and events. Brandon Montney
  • 7. Channel Marketing F.I.R.S.T. Hall of Fame Sponsored by Delphi Utilized outside resources and events to promote corporate image and brand awareness. For Inspiration of Science and Technology (F.I.R.S.T) Brandon Montney
  • 8. Project Management Managed the design, development and build of a 5000 square foot customer center capable of hosting various types of events. Equipment Includes: Wireless Controls 2- Projection Systems Bank Lighting 1- 3D Projection System Central HVAC System 5.1 Audio Surround Sound 2- Drop Down Screens 24 channel PA System Satellite Communications Unigraphics Work Station Video Production Capabilities Brandon Montney
  • 9. Project Management Responsible for the design, development, and execution of an Project Initiation advanced vehicle safety system marketing campaign designed to meet new FMVSS 208 government regulations. Vehicle Content: • STAR PAB (Dynamic) • STAR DAB (Dynamic) • Adaptive E.A. Column (Dynamic) Project Completion • Fabric Knee Bolster (Dynamic) • Dual Level Multi Profile Seat Belt Retractor (Static) • Motorized Seat Belt Retractor (Dynamic) • Buckle Pretensioner (Static) • OPRS- Vision (not yet installed) • PODS/BTS (Dynamic) • Active Knee Bolster (Dynamic) • Seat Position Sensors (Dynamic) WIP • Seat Belt Buckle Usage Switches (Dynamic) Brandon Montney
  • 10. Engineering Sales and Marketing Respected for my capabilities as a presenter/demonstrator of products and services typically demonstrated by engineering experts only. Brandon Montney
  • 11. Marketing Collateral Development Capable of design, creation, execution of marketing collateral materials. Product Profile Sheet Product Profile Sheet White Paper Brandon Montney
  • 12. Marketing Collateral Development Additional Examples Insert Brochures Brandon Montney
  • 13. Marketing Collateral Management Capable of data mining to extracting vital information from customers, sales, engineering, marketing and other avenues to design and develop technical value propositions for customer focused events. Brandon Montney
  • 14. Graphic Design and Development Graphic Panel Examples Brandon Montney