1. Event Marketing Specialist
Passionate, experienced Event Marketing
Functionality Specialist trained to translate product and
Trade/Technology Show and Customer Focused Event Management
services into results oriented customer
Design/Build/Execute Innovative Global Marketing Campaigns
Technical Sell Sheet, Brochure Design/Development and Management excitement
Marketing Project Management
Sales Training Development and Material Management
Market/Business Development
Media Relations Marketing Support
Manage/Mentor Marketing Associates
MarComm Team Management
Benefits
Value added approach to marketing through team work and diverse collaboration
Lean marketing practices
Technical expertise for service and product demonstration support
Quick response to internal/external customer needs
Unified marketing initiatives based on corporate objectives
Differentiating Feature
Multiple skill sets and tools focused on bringing technology and services to
multiple customers simultaneously in a proficient and successful manner
Brandon Montney
2. Background
Print /Advertising Industry
Late 1980’s
Press Operator, Customer Service Representative, Shop Foreman and Shop Manager
Companies: Speedy Print, First Impression Printing, PDQ Printing, Econo-Print
Exhibit Industry
Early 1990’s
Created a technical service department for Skyline Displays of Michigan and began providing trade show services
for multiple customers.
Opened Display Management Systems to provide traveling trade show services such as installation and dismantle
of exhibition materials at trade shows and events for various clients.
Automotive Industry
Mid 1990’s
Sold Display Management Systems to the Automotive Components Group of General Motors and became an in-
house resource for shows and events.
Body and Service Industry
Mid 2000’s
Recruited by Oshkosh Truck Corporation to manage all trade show activities for five business units of the service
body group.
Marketing Industry
2008
Opened Immediate Marketing Collateral to provide marketing services to various customers within the south east
Michigan area.
Brandon Montney
3. Event Management Skills
Experiential hyperlinks on this page have been removed due
to file size but can be provided upon request.
Budget Planning
Budget Planning
Market Planning
Market Planning Event Planning
Event Planning
Coordination and Logistics
Coordination and Logistics
Project Management
Project Management Display Design & Build
Display Design & Build
Booth Design & Build
Booth Design & Build
Event Execution
Event Execution
Vendor Management
Vendor Management
Pre/Post Event Follow Up
Pre/Post Event Follow Up
Brandon Montney
4. Marketing Management
Direct multi-faceted events from conception to completion on a
global basis to generate customer excitement, increase brand
awareness and produce revenue.
Team Members Include :
Sales, Engineering, Marketing,
Manufacturing, Finance,
and Executive Management
Brandon Montney
5. Customer Presentation Management
Support sales team efforts before, during and after
customer meetings to procure customer business.
Responsibilities include:
Marketing intelligence
Presentation Design
Event Coordination and Logistics
Event Design and Layout
Catering
Audio/Video Production
Sales Training
Display Design and Build
Brandon Montney
6. Trade Show Marketing
Responsible for the management and support of all corporate
sponsored trade shows and events.
Brandon Montney
7. Channel Marketing F.I.R.S.T. Hall of Fame Sponsored by
Delphi
Utilized outside resources and events to promote corporate image
and brand awareness.
For Inspiration of Science and Technology (F.I.R.S.T)
Brandon Montney
8. Project Management
Managed the design, development and build of a 5000
square foot customer center capable of hosting various
types of events.
Equipment Includes: Wireless Controls
2- Projection Systems Bank Lighting
1- 3D Projection System Central HVAC System
5.1 Audio Surround Sound 2- Drop Down Screens
24 channel PA System Satellite Communications
Unigraphics Work Station Video Production Capabilities
Brandon Montney
9. Project Management
Responsible for the design, development, and execution of an
Project Initiation advanced vehicle safety system marketing campaign designed
to meet new FMVSS 208 government regulations.
Vehicle Content:
• STAR PAB (Dynamic)
• STAR DAB (Dynamic)
• Adaptive E.A. Column (Dynamic) Project Completion
• Fabric Knee Bolster (Dynamic)
• Dual Level Multi Profile Seat Belt Retractor (Static)
• Motorized Seat Belt Retractor (Dynamic)
• Buckle Pretensioner (Static)
• OPRS- Vision (not yet installed)
• PODS/BTS (Dynamic)
• Active Knee Bolster (Dynamic)
• Seat Position Sensors (Dynamic)
WIP • Seat Belt Buckle Usage Switches (Dynamic)
Brandon Montney
10. Engineering Sales and Marketing
Respected for my capabilities as a presenter/demonstrator of products and services typically
demonstrated by engineering experts only.
Brandon Montney
11. Marketing Collateral Development
Capable of design, creation, execution of marketing
collateral materials.
Product Profile Sheet
Product Profile Sheet
White Paper
Brandon Montney
13. Marketing Collateral Management
Capable of data mining to extracting vital information from customers,
sales, engineering, marketing and other avenues to design and
develop technical value propositions for customer focused events.
Brandon Montney