Immersys introduction

Serious Games and Immersive Technologies
21st Century Challenges and Opportunities

Presentation to Harvard Business Angels
Paris October 19th 2011
David Wortley (Fellow of Royal Society of Arts)
& Laurent Develle
Immersive Technology Strategies
Co-Founders of Immersys Pte
www.davidwortley.com www.immersysplc.com

The 21st century is an unprecedented period in
human history full of new challenges and
opportunities created by low cost on demand
and ubiquitous access to both global
knowledge and powerful publishing tools

We are in largely uncharted waters and
technologies which engage, influence,
educate and above all create and sustain
relationships will be critical


Disruptive Communications Technologies


Disruptive Communications Technologies

The internet is different in its scope and impact on business
and society to any previous disruptive technology


Disintermediation

The breakdown in the traditional hierarchical structures of
society poses unprecedented challenges


The Prosumer

The prosumer effect is unique in our history


The Attention Economy

Capturing and retaining attention and loyalty are critical
in today’s digital media society


Immersive Technologies

Games Virtual Worlds Social Networks

Immersive Technologies are commercially very significant
because they engage our discretionary time, attention and
money – they educate, inform and influence society

Serious Games

Serious Games are not a new concept !!

Some Statistics
 Games industry is bigger than movie and music industry
 180 million active gamers in the USA playing on average
13 hours per week
 China 200m, India 105m, Europe 100m, Russia 10m
 One million people played Red Redemption’s Climate
Change Game
 100k people played Floodsim in first 6 weeks
 World Crisis games are very popular e.g. World without
Oil, Evoke, Lost Joules, Innocentive (crowd sourcing)


The Skills Challenge

Developing successful immersive applications requires different
human skills and collaboration across multiple disciplines.
These are rarely found in the same organisation.
Innovation occurs across boundaries between disciplines.

Common Language ?

Multi-Disciplinary Experts speak different languages
Translation and Mediation between disciplines is vital for
common vision and understanding

Immersys Pte
What is Immersys Pte ?

Immersys is a new multi-disciplinary business
concept designed to address 21st century
challenges and opportunities by delivering
tomorrow’s business and social solutions today.
Immersys brings together internationally
recognised consultancy skills with a global
network of best of breed immersive technology
practitioners to conceive, plan, co-ordinate and
deliver innovation where it can make a real
difference to business and/or society.


The Immersys Proposition
Why Immersys Pte ?

The challenges of the 21st century are
unprecedented because of the disruptive effect of
the technologies which now engage, influence and
empower individual citizens in ways which
business and society have never previously
experienced.

New global enterprises are born and flourish
quickly and long established institutions wither
and die just as quickly. Immersys has the
expertise to transform these challenges into
opportunities


The Immersys Team

Laurent Develle David Wortley Uday Singh

The Immersive co-founders bring together best of breed
immersive technology partners, products and services
to deliver real-world projects which cross boundaries
and generate strategic positive change

Example Project – Web Racing


Example Project – Neurosky


Example Partner – TNA


Questions


How to contact Immersys
Visit the Immersys web site for more information
www.immersysplc.com
Or contact co-founders directly

Laurent Develle David Wortley Uday Singh
Email: laurent@immersysplc.com Web site: www.davidwortley.com Email: uday_spe@hotmail.com
Phone: +33647085227 Email: david@immersysplc.com Skype: singh.uday
Skype: laurent.develle Mobile: +447896659695 Based in Mumbai, India
Based in Paris, France Skype: davidwortley
Based in Leicester, UK


Immersys introduction

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Immersys introduction