SlideShare ist ein Scribd-Unternehmen logo
1 von 31
Downloaden Sie, um offline zu lesen
Email marketing secrets 
that most marketers don’t 
know 
By Elizabeth Yin, October 30, 2014
Who am I? 
● EIR at 500 
● CEO/co-founder LaunchBit 
(adtech for SaaS, Batch 2, acq 
by BuySellAds ‘14) 
● Xoogler product marketing 
● BSEE Stanford, MBA MIT 
Sloan
Today’s talk is on 
● Overview of email marketing 
● Improving your open rate 
● Improving your click-through-rate
Email marketing means so many 
different things...
Newsletters are a great business...
...but only if you 
● Can get signups specifically for your 
newsletter 
● Have high engagement (open rate / CTR) 
● Get scale 
● Have high value brand advertisers in your 
industry
Here are the numbers: 
● $20-$50CPMs for email ads 
● $100-$300CPMs for dedicated emails 
100k subscriber list w/ daily email (at ave 
$30CPM) -> $1M revenue per year
But use transactional emails for marketing 
● Emails should be 
○ Dynamic 
○ Personalized 
○ Differentiated
What can transactional emails be used for? 
● Keeping your audience engaged 
● Nurturing leads via drip sequence 
● Thanking your audience
What “numbers” should I 
be aiming for?
Letter from a YC founder
A pretty good open rate is 20%
But open rates decline
You need to look at cohorts
What does average open rate mean?
A couple ways to 
increase your open rate
A/B test subject lines ONLY if... 
● You are sending the same transactional/drip 
emails over and over 
● AND you send 100k+ emails per month
Try different subject line formats
Send at a different time
A couple ways to 
increase your click-through- 
rate
We analyzed lots of emails...
Most people click on the first or 
second link (< 5 links)
Put your call to action upfront
Breakdown of the campaigns we 
analyzed
Doing the math...
People click “evenly” on 5+ link 
emails
So, reduce your links...
Digest emails “teach” people to click
Non-black fonts have a significant 
impact on click-through-rate
One-column newsletters have a low 
impact on click-through-rate
Questions? 
elizabeth@500startups.com

Weitere ähnliche Inhalte

Was ist angesagt?

Content as a Growth Engine
Content as a Growth Engine Content as a Growth Engine
Content as a Growth Engine Sujan Patel
 
How to Generate 195,013 Visitors a Month Without Spending a Dollar on Ads
How to Generate 195,013 Visitors a Month Without Spending a Dollar on AdsHow to Generate 195,013 Visitors a Month Without Spending a Dollar on Ads
How to Generate 195,013 Visitors a Month Without Spending a Dollar on AdsNeil Patel
 
CRM Tips & Tricks with Lena, Head of CRM @Foodspring 
CRM Tips & Tricks with Lena, Head of CRM @Foodspring CRM Tips & Tricks with Lena, Head of CRM @Foodspring 
CRM Tips & Tricks with Lena, Head of CRM @Foodspring TheFamily
 
[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...
[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...
[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...500 Startups
 
Growth Hacking Session III @ Panteion AD&PR Lab
Growth Hacking Session III @ Panteion AD&PR LabGrowth Hacking Session III @ Panteion AD&PR Lab
Growth Hacking Session III @ Panteion AD&PR LabGrowthRocks
 
The 60-Second Sales Hook - How to stand out and sell more using the power of ...
The 60-Second Sales Hook - How to stand out and sell more using the power of ...The 60-Second Sales Hook - How to stand out and sell more using the power of ...
The 60-Second Sales Hook - How to stand out and sell more using the power of ...semrush_webinars
 
Mathew Sweezey - Getting Executive Buy In for Marketing Resources
Mathew Sweezey - Getting Executive Buy In for Marketing ResourcesMathew Sweezey - Getting Executive Buy In for Marketing Resources
Mathew Sweezey - Getting Executive Buy In for Marketing ResourcesJulia Grosman
 
Fix Problems not Symptoms: A Scientific Approach to Marketing
Fix Problems not Symptoms: A Scientific Approach to MarketingFix Problems not Symptoms: A Scientific Approach to Marketing
Fix Problems not Symptoms: A Scientific Approach to MarketingChris Gaffney
 
How To Use Persuasive Design for Conversion Optimization
How To Use Persuasive Design for Conversion OptimizationHow To Use Persuasive Design for Conversion Optimization
How To Use Persuasive Design for Conversion OptimizationHubSpot
 
2015 HubSpot Keynote Address Recap
2015 HubSpot Keynote Address Recap2015 HubSpot Keynote Address Recap
2015 HubSpot Keynote Address RecapHubSpot
 
BITB -- Outsourcing
BITB -- OutsourcingBITB -- Outsourcing
BITB -- Outsourcingagencyside
 
Sujan Patel - Content as a Growth Machine
Sujan Patel - Content as a Growth MachineSujan Patel - Content as a Growth Machine
Sujan Patel - Content as a Growth MachineCXL
 
[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"
[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"
[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"500 Startups
 
United Way Youth Ventures: What is Marketing?
United Way Youth Ventures: What is Marketing? United Way Youth Ventures: What is Marketing?
United Way Youth Ventures: What is Marketing? HubSpot
 
The Secret to Mind-Blowing Email Marketing
The Secret to Mind-Blowing Email MarketingThe Secret to Mind-Blowing Email Marketing
The Secret to Mind-Blowing Email MarketingMichael Durwin
 
The Secret of Mind-Blowing Email Marketing v.2
The Secret of Mind-Blowing Email Marketing v.2The Secret of Mind-Blowing Email Marketing v.2
The Secret of Mind-Blowing Email Marketing v.2Exclusive Concepts
 
Finance for startups
Finance for startupsFinance for startups
Finance for startupsNeil Patel
 

Was ist angesagt? (20)

Content as a Growth Engine
Content as a Growth Engine Content as a Growth Engine
Content as a Growth Engine
 
How to Generate 195,013 Visitors a Month Without Spending a Dollar on Ads
How to Generate 195,013 Visitors a Month Without Spending a Dollar on AdsHow to Generate 195,013 Visitors a Month Without Spending a Dollar on Ads
How to Generate 195,013 Visitors a Month Without Spending a Dollar on Ads
 
CRM Tips & Tricks with Lena, Head of CRM @Foodspring 
CRM Tips & Tricks with Lena, Head of CRM @Foodspring CRM Tips & Tricks with Lena, Head of CRM @Foodspring 
CRM Tips & Tricks with Lena, Head of CRM @Foodspring 
 
[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...
[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...
[WMD 2016] Skurt >> Everette Taylor "Fueling growth through emotional intelli...
 
Growth Hacking Session III @ Panteion AD&PR Lab
Growth Hacking Session III @ Panteion AD&PR LabGrowth Hacking Session III @ Panteion AD&PR Lab
Growth Hacking Session III @ Panteion AD&PR Lab
 
The 60-Second Sales Hook - How to stand out and sell more using the power of ...
The 60-Second Sales Hook - How to stand out and sell more using the power of ...The 60-Second Sales Hook - How to stand out and sell more using the power of ...
The 60-Second Sales Hook - How to stand out and sell more using the power of ...
 
Mathew Sweezey - Getting Executive Buy In for Marketing Resources
Mathew Sweezey - Getting Executive Buy In for Marketing ResourcesMathew Sweezey - Getting Executive Buy In for Marketing Resources
Mathew Sweezey - Getting Executive Buy In for Marketing Resources
 
The WordStream Advisor Tour
The WordStream Advisor TourThe WordStream Advisor Tour
The WordStream Advisor Tour
 
Fix Problems not Symptoms: A Scientific Approach to Marketing
Fix Problems not Symptoms: A Scientific Approach to MarketingFix Problems not Symptoms: A Scientific Approach to Marketing
Fix Problems not Symptoms: A Scientific Approach to Marketing
 
How To Use Persuasive Design for Conversion Optimization
How To Use Persuasive Design for Conversion OptimizationHow To Use Persuasive Design for Conversion Optimization
How To Use Persuasive Design for Conversion Optimization
 
2015 HubSpot Keynote Address Recap
2015 HubSpot Keynote Address Recap2015 HubSpot Keynote Address Recap
2015 HubSpot Keynote Address Recap
 
Inbound marketing Overview
Inbound marketing OverviewInbound marketing Overview
Inbound marketing Overview
 
How to Get Press
How to Get PressHow to Get Press
How to Get Press
 
BITB -- Outsourcing
BITB -- OutsourcingBITB -- Outsourcing
BITB -- Outsourcing
 
Sujan Patel - Content as a Growth Machine
Sujan Patel - Content as a Growth MachineSujan Patel - Content as a Growth Machine
Sujan Patel - Content as a Growth Machine
 
[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"
[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"
[WMD 2016] Mozilla >> Jascha Kaykas Wolff "Rethink Collecting Customer Data"
 
United Way Youth Ventures: What is Marketing?
United Way Youth Ventures: What is Marketing? United Way Youth Ventures: What is Marketing?
United Way Youth Ventures: What is Marketing?
 
The Secret to Mind-Blowing Email Marketing
The Secret to Mind-Blowing Email MarketingThe Secret to Mind-Blowing Email Marketing
The Secret to Mind-Blowing Email Marketing
 
The Secret of Mind-Blowing Email Marketing v.2
The Secret of Mind-Blowing Email Marketing v.2The Secret of Mind-Blowing Email Marketing v.2
The Secret of Mind-Blowing Email Marketing v.2
 
Finance for startups
Finance for startupsFinance for startups
Finance for startups
 

Andere mochten auch

FailCon 2011: 3 Lessons Learned from Building Too Much
FailCon 2011: 3 Lessons Learned from Building Too MuchFailCon 2011: 3 Lessons Learned from Building Too Much
FailCon 2011: 3 Lessons Learned from Building Too MuchElizabeth Yin
 
How to create and optimize high converting landing pages
How to create and optimize high converting landing pagesHow to create and optimize high converting landing pages
How to create and optimize high converting landing pagesElizabeth Yin
 
SaaS companies, are you segmenting your customer acquisition channels correctly?
SaaS companies, are you segmenting your customer acquisition channels correctly?SaaS companies, are you segmenting your customer acquisition channels correctly?
SaaS companies, are you segmenting your customer acquisition channels correctly?Elizabeth Yin
 
Unit 2 - Performance Analysis.ppt
Unit 2 - Performance Analysis.pptUnit 2 - Performance Analysis.ppt
Unit 2 - Performance Analysis.pptReference_library
 
4 Emotional Triggers that Increase Email Click-Through Rate
4 Emotional Triggers that Increase Email Click-Through Rate4 Emotional Triggers that Increase Email Click-Through Rate
4 Emotional Triggers that Increase Email Click-Through RateDigital Marketer
 
Saastr 2017 Presentation: After Marketo, 10 Things I'm Doing Better the Seco...
Saastr 2017 Presentation:  After Marketo, 10 Things I'm Doing Better the Seco...Saastr 2017 Presentation:  After Marketo, 10 Things I'm Doing Better the Seco...
Saastr 2017 Presentation: After Marketo, 10 Things I'm Doing Better the Seco...sandrakfreeman
 
11 Fundraising secrets from 1600 startups
11 Fundraising secrets from 1600 startups11 Fundraising secrets from 1600 startups
11 Fundraising secrets from 1600 startupsElizabeth Yin
 
De-Risking Your Startup -- SaaStr 2017 Talk
De-Risking Your Startup -- SaaStr 2017 TalkDe-Risking Your Startup -- SaaStr 2017 Talk
De-Risking Your Startup -- SaaStr 2017 TalkLeo Polovets
 
Email Marketing Presentation
Email Marketing PresentationEmail Marketing Presentation
Email Marketing PresentationIain Davenport
 
Email Marketing 101: Strategy
Email Marketing 101: StrategyEmail Marketing 101: Strategy
Email Marketing 101: StrategySendGrid
 
SaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive Advantage
SaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive AdvantageSaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive Advantage
SaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive AdvantageSarah Guo
 
Email Marketing 101: The Welcome Email
Email Marketing 101: The Welcome EmailEmail Marketing 101: The Welcome Email
Email Marketing 101: The Welcome EmailSendGrid
 
Numbers that Actually Matter. Finding Your North Star
Numbers that Actually Matter. Finding Your North Star Numbers that Actually Matter. Finding Your North Star
Numbers that Actually Matter. Finding Your North Star Mamoon Hamid
 
The Key Drivers for SaaS Success
The Key Drivers for SaaS SuccessThe Key Drivers for SaaS Success
The Key Drivers for SaaS SuccessDavid Skok
 
The State of the Cloud Report 2017
The State of the Cloud Report 2017 The State of the Cloud Report 2017
The State of the Cloud Report 2017 Anna Khan
 
12 Key Levers of SaaS Success
12 Key Levers of SaaS Success12 Key Levers of SaaS Success
12 Key Levers of SaaS SuccessDavid Skok
 

Andere mochten auch (17)

FailCon 2011: 3 Lessons Learned from Building Too Much
FailCon 2011: 3 Lessons Learned from Building Too MuchFailCon 2011: 3 Lessons Learned from Building Too Much
FailCon 2011: 3 Lessons Learned from Building Too Much
 
How to create and optimize high converting landing pages
How to create and optimize high converting landing pagesHow to create and optimize high converting landing pages
How to create and optimize high converting landing pages
 
SaaS companies, are you segmenting your customer acquisition channels correctly?
SaaS companies, are you segmenting your customer acquisition channels correctly?SaaS companies, are you segmenting your customer acquisition channels correctly?
SaaS companies, are you segmenting your customer acquisition channels correctly?
 
Unit 2 - Performance Analysis.ppt
Unit 2 - Performance Analysis.pptUnit 2 - Performance Analysis.ppt
Unit 2 - Performance Analysis.ppt
 
4 Emotional Triggers that Increase Email Click-Through Rate
4 Emotional Triggers that Increase Email Click-Through Rate4 Emotional Triggers that Increase Email Click-Through Rate
4 Emotional Triggers that Increase Email Click-Through Rate
 
Saastr 2017 Presentation: After Marketo, 10 Things I'm Doing Better the Seco...
Saastr 2017 Presentation:  After Marketo, 10 Things I'm Doing Better the Seco...Saastr 2017 Presentation:  After Marketo, 10 Things I'm Doing Better the Seco...
Saastr 2017 Presentation: After Marketo, 10 Things I'm Doing Better the Seco...
 
11 Fundraising secrets from 1600 startups
11 Fundraising secrets from 1600 startups11 Fundraising secrets from 1600 startups
11 Fundraising secrets from 1600 startups
 
De-Risking Your Startup -- SaaStr 2017 Talk
De-Risking Your Startup -- SaaStr 2017 TalkDe-Risking Your Startup -- SaaStr 2017 Talk
De-Risking Your Startup -- SaaStr 2017 Talk
 
Email Marketing Presentation
Email Marketing PresentationEmail Marketing Presentation
Email Marketing Presentation
 
Email Marketing 101: Strategy
Email Marketing 101: StrategyEmail Marketing 101: Strategy
Email Marketing 101: Strategy
 
SaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive Advantage
SaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive AdvantageSaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive Advantage
SaaStr 2017: AI–Enabled SaaS - 4 Models for ML as Competitive Advantage
 
Email Marketing 101: The Welcome Email
Email Marketing 101: The Welcome EmailEmail Marketing 101: The Welcome Email
Email Marketing 101: The Welcome Email
 
Brand New World
Brand New WorldBrand New World
Brand New World
 
Numbers that Actually Matter. Finding Your North Star
Numbers that Actually Matter. Finding Your North Star Numbers that Actually Matter. Finding Your North Star
Numbers that Actually Matter. Finding Your North Star
 
The Key Drivers for SaaS Success
The Key Drivers for SaaS SuccessThe Key Drivers for SaaS Success
The Key Drivers for SaaS Success
 
The State of the Cloud Report 2017
The State of the Cloud Report 2017 The State of the Cloud Report 2017
The State of the Cloud Report 2017
 
12 Key Levers of SaaS Success
12 Key Levers of SaaS Success12 Key Levers of SaaS Success
12 Key Levers of SaaS Success
 

Ähnlich wie Email marketing secrets that most marketers don't know

Email marketing strategy 2021
Email marketing strategy 2021Email marketing strategy 2021
Email marketing strategy 2021SUMITKATHPAL3
 
Online Seller Wales Newport - 30th April, University of South Wales
Online Seller Wales Newport - 30th April, University of South WalesOnline Seller Wales Newport - 30th April, University of South Wales
Online Seller Wales Newport - 30th April, University of South WalesDaytodayebay
 
Using LinkedIn and Facebook Ads to Engage with Top Accounts
Using LinkedIn and Facebook Ads to Engage with Top AccountsUsing LinkedIn and Facebook Ads to Engage with Top Accounts
Using LinkedIn and Facebook Ads to Engage with Top AccountsSaasMQL
 
Email marketing tips to drive conversions in 2021
Email marketing tips to drive conversions in 2021Email marketing tips to drive conversions in 2021
Email marketing tips to drive conversions in 2021Kelly Ston
 
The Fundamentals of Email Marketing for Nonprofits with Keela
The Fundamentals of Email Marketing for Nonprofits with KeelaThe Fundamentals of Email Marketing for Nonprofits with Keela
The Fundamentals of Email Marketing for Nonprofits with KeelaTechSoup
 
Analyser Brochure
Analyser BrochureAnalyser Brochure
Analyser BrochureInboxVision
 
Why Nonprofits Must Optimize the Year-End Fundraising Experience
 Why Nonprofits Must Optimize the Year-End Fundraising Experience Why Nonprofits Must Optimize the Year-End Fundraising Experience
Why Nonprofits Must Optimize the Year-End Fundraising ExperienceTechSoup
 
Digital Marketing Bootcamp
Digital Marketing BootcampDigital Marketing Bootcamp
Digital Marketing BootcampSarah Brody
 
LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)
LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)
LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)Localogy
 
Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...
Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...
Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...Financial Poise
 
Why is Email Marketing good for your business?.pptx
Why is Email Marketing good for your business?.pptxWhy is Email Marketing good for your business?.pptx
Why is Email Marketing good for your business?.pptxFutuready Media
 
Marketing Your SaaS Product
Marketing Your SaaS ProductMarketing Your SaaS Product
Marketing Your SaaS ProductIntelligent_ly
 
The Ultimate Guide to EMAIL MARKETING STRATEGY.pdf
The Ultimate Guide to EMAIL MARKETING STRATEGY.pdfThe Ultimate Guide to EMAIL MARKETING STRATEGY.pdf
The Ultimate Guide to EMAIL MARKETING STRATEGY.pdfjerryarceneaux
 
Email Marketing Strategy
Email Marketing StrategyEmail Marketing Strategy
Email Marketing StrategyPaolaLeon54
 
7 steps-to-jump-start-your-email-marketing-strategy-final
7 steps-to-jump-start-your-email-marketing-strategy-final7 steps-to-jump-start-your-email-marketing-strategy-final
7 steps-to-jump-start-your-email-marketing-strategy-finalmichaelbagg
 
Tracker Brochure
Tracker BrochureTracker Brochure
Tracker BrochureInboxVision
 

Ähnlich wie Email marketing secrets that most marketers don't know (20)

Email marketing strategy 2021
Email marketing strategy 2021Email marketing strategy 2021
Email marketing strategy 2021
 
Email Marketing Insight
Email Marketing InsightEmail Marketing Insight
Email Marketing Insight
 
Online Seller Wales Newport - 30th April, University of South Wales
Online Seller Wales Newport - 30th April, University of South WalesOnline Seller Wales Newport - 30th April, University of South Wales
Online Seller Wales Newport - 30th April, University of South Wales
 
Using LinkedIn and Facebook Ads to Engage with Top Accounts
Using LinkedIn and Facebook Ads to Engage with Top AccountsUsing LinkedIn and Facebook Ads to Engage with Top Accounts
Using LinkedIn and Facebook Ads to Engage with Top Accounts
 
Email marketing tips to drive conversions in 2021
Email marketing tips to drive conversions in 2021Email marketing tips to drive conversions in 2021
Email marketing tips to drive conversions in 2021
 
The Fundamentals of Email Marketing for Nonprofits with Keela
The Fundamentals of Email Marketing for Nonprofits with KeelaThe Fundamentals of Email Marketing for Nonprofits with Keela
The Fundamentals of Email Marketing for Nonprofits with Keela
 
Analyser Brochure
Analyser BrochureAnalyser Brochure
Analyser Brochure
 
Why Nonprofits Must Optimize the Year-End Fundraising Experience
 Why Nonprofits Must Optimize the Year-End Fundraising Experience Why Nonprofits Must Optimize the Year-End Fundraising Experience
Why Nonprofits Must Optimize the Year-End Fundraising Experience
 
Digital Marketing Bootcamp
Digital Marketing BootcampDigital Marketing Bootcamp
Digital Marketing Bootcamp
 
E-marketing
E-marketingE-marketing
E-marketing
 
LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)
LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)
LSA Bootcamp Chicago: Email Marketing Best Practices (Constant Contact)
 
Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...
Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...
Email Marketing Dos and Don'ts (Series: Digital Marketing Tips for the New (o...
 
Why is Email Marketing good for your business?.pptx
Why is Email Marketing good for your business?.pptxWhy is Email Marketing good for your business?.pptx
Why is Email Marketing good for your business?.pptx
 
Marketing Your SaaS Product
Marketing Your SaaS ProductMarketing Your SaaS Product
Marketing Your SaaS Product
 
Driving websuccess email_2
Driving websuccess email_2Driving websuccess email_2
Driving websuccess email_2
 
The Ultimate Guide to EMAIL MARKETING STRATEGY.pdf
The Ultimate Guide to EMAIL MARKETING STRATEGY.pdfThe Ultimate Guide to EMAIL MARKETING STRATEGY.pdf
The Ultimate Guide to EMAIL MARKETING STRATEGY.pdf
 
Email Marketing Strategy
Email Marketing StrategyEmail Marketing Strategy
Email Marketing Strategy
 
EMAIL MARKETING.pptx
EMAIL MARKETING.pptxEMAIL MARKETING.pptx
EMAIL MARKETING.pptx
 
7 steps-to-jump-start-your-email-marketing-strategy-final
7 steps-to-jump-start-your-email-marketing-strategy-final7 steps-to-jump-start-your-email-marketing-strategy-final
7 steps-to-jump-start-your-email-marketing-strategy-final
 
Tracker Brochure
Tracker BrochureTracker Brochure
Tracker Brochure
 

Mehr von Elizabeth Yin

What most saa s marketers miss when split testing
What most saa s marketers miss when split testingWhat most saa s marketers miss when split testing
What most saa s marketers miss when split testingElizabeth Yin
 
LeanStartup Challenge Presentation
LeanStartup Challenge PresentationLeanStartup Challenge Presentation
LeanStartup Challenge PresentationElizabeth Yin
 
MassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappers
MassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappersMassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappers
MassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappersElizabeth Yin
 
Landing Page Testing: get customers...before coding
Landing Page Testing: get customers...before codingLanding Page Testing: get customers...before coding
Landing Page Testing: get customers...before codingElizabeth Yin
 
Lean startup circle Boston - April 28, 2011
Lean startup circle Boston  - April 28, 2011Lean startup circle Boston  - April 28, 2011
Lean startup circle Boston - April 28, 2011Elizabeth Yin
 
Get Going Workshop - Web 2.0 Expo
Get Going Workshop - Web 2.0 ExpoGet Going Workshop - Web 2.0 Expo
Get Going Workshop - Web 2.0 ExpoElizabeth Yin
 

Mehr von Elizabeth Yin (8)

What most saa s marketers miss when split testing
What most saa s marketers miss when split testingWhat most saa s marketers miss when split testing
What most saa s marketers miss when split testing
 
LeanStartup Challenge Presentation
LeanStartup Challenge PresentationLeanStartup Challenge Presentation
LeanStartup Challenge Presentation
 
MassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappers
MassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappersMassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappers
MassChallenge Presentation: 10 Free/Freemium Useful Tools for bootstrappers
 
Landing Page Testing: get customers...before coding
Landing Page Testing: get customers...before codingLanding Page Testing: get customers...before coding
Landing Page Testing: get customers...before coding
 
Lean startup circle Boston - April 28, 2011
Lean startup circle Boston  - April 28, 2011Lean startup circle Boston  - April 28, 2011
Lean startup circle Boston - April 28, 2011
 
Get Going Workshop - Web 2.0 Expo
Get Going Workshop - Web 2.0 ExpoGet Going Workshop - Web 2.0 Expo
Get Going Workshop - Web 2.0 Expo
 
Get going - Boston
Get going - BostonGet going - Boston
Get going - Boston
 
iLaunch: Get going
iLaunch: Get goingiLaunch: Get going
iLaunch: Get going
 

Kürzlich hochgeladen

UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7DianaGray10
 
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDEADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDELiveplex
 
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UbiTrack UK
 
COMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a WebsiteCOMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a Websitedgelyza
 
Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024SkyPlanner
 
Comparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and IstioComparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and IstioChristian Posta
 
Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.YounusS2
 
Designing A Time bound resource download URL
Designing A Time bound resource download URLDesigning A Time bound resource download URL
Designing A Time bound resource download URLRuncy Oommen
 
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesAI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesMd Hossain Ali
 
UiPath Studio Web workshop series - Day 8
UiPath Studio Web workshop series - Day 8UiPath Studio Web workshop series - Day 8
UiPath Studio Web workshop series - Day 8DianaGray10
 
Bird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemBird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemAsko Soukka
 
Linked Data in Production: Moving Beyond Ontologies
Linked Data in Production: Moving Beyond OntologiesLinked Data in Production: Moving Beyond Ontologies
Linked Data in Production: Moving Beyond OntologiesDavid Newbury
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...Aggregage
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxMatsuo Lab
 
Cybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptxCybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptxGDSC PJATK
 
AI You Can Trust - Ensuring Success with Data Integrity Webinar
AI You Can Trust - Ensuring Success with Data Integrity WebinarAI You Can Trust - Ensuring Success with Data Integrity Webinar
AI You Can Trust - Ensuring Success with Data Integrity WebinarPrecisely
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsSafe Software
 
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostMatt Ray
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfDaniel Santiago Silva Capera
 

Kürzlich hochgeladen (20)

UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7
 
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDEADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
 
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
 
COMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a WebsiteCOMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a Website
 
Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024
 
Comparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and IstioComparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and Istio
 
Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.
 
Designing A Time bound resource download URL
Designing A Time bound resource download URLDesigning A Time bound resource download URL
Designing A Time bound resource download URL
 
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesAI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
 
UiPath Studio Web workshop series - Day 8
UiPath Studio Web workshop series - Day 8UiPath Studio Web workshop series - Day 8
UiPath Studio Web workshop series - Day 8
 
Bird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemBird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystem
 
Linked Data in Production: Moving Beyond Ontologies
Linked Data in Production: Moving Beyond OntologiesLinked Data in Production: Moving Beyond Ontologies
Linked Data in Production: Moving Beyond Ontologies
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptx
 
Cybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptxCybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptx
 
AI You Can Trust - Ensuring Success with Data Integrity Webinar
AI You Can Trust - Ensuring Success with Data Integrity WebinarAI You Can Trust - Ensuring Success with Data Integrity Webinar
AI You Can Trust - Ensuring Success with Data Integrity Webinar
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
 
201610817 - edge part1
201610817 - edge part1201610817 - edge part1
201610817 - edge part1
 
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
 

Email marketing secrets that most marketers don't know