Social media for Doctors

1. Social media
For
The pediatric
surgeon
Sameh Shehata
Egypt

3. Disclosures

4. • The amount of knowledge in the world has
doubled in the last 10 years .
• Now is doubling every 18 months !!

6. Classical Modern

7. http://www.flickr.com/photos/stanfordedtech/4925162784/
Stanford give all medical students an iPad

8. http://scoop.intel.com/what-happens-in-an-internet-minute/

9. What happens in Vegas,
stays in Vegas…
. …except when
shared to social
media.

10. What is Social Media?
• It’s having conversations
• It’s making connections
• It’s building relationships
• It’s sharing resources and information
• It’s networking
• It’s collaborating
“Social media is the platform where
connection, conversation and collaboration
take place.”

11. Social Media as it Relates to
Medical Education
Who’s Participating?
• Institutions with faculty and students
• Institutions with the communities they serve
• Faculty with fellow colleagues
• Faculty with students
• Students with fellow peers
“Everyone!”

12. `

13. social media use,
among medical faculty students
• General 93.4%.
• YouTube (97.3%),
• Facebook (95.3%),
• blogs (69.1%),
• Twitter (68%)

14. • This contributes, in particular, to the professional
development of students and teachers who have
limited resources and who live in geographically
distant regions,

15. How did you know ?

17. Some social media platforms
• Twitter
• Facebook
• YouTube
• Slidshare

18. TWITTER

19. Twitter
9000 tweets per
second
230 million active
users monthly
29% of 15-34
years old on Twitter

20. Twitter in Clinical Practice
Share views and expertise on health news
Respond to emerging health issues
 Disease outbreaks
 Changes to local health services
Informal,
straightforward
 140 characters
Promotional tool

21. Twitter
• Fastest growing
social media
site
• Microblog
messages that
are 140
characters or
less to
‘followers’

22. Twitter in Medical Education
Who is using Twitter?
• Medical Schools
• Medical Libraries
• Medical School Departments
• Medical Organizations
• Medical Journals
• Faculty
• Students

23. Twitter in Medical Education
How can Twitter be used?
• Announcements
• Helping Students to Study
• Gathering Resources
• Sharing Resources
• Promoting Activities
• Sharing Employment Opportunities
• Networking

24. FACEBOOK

25. Facebook
• Now the world’s largest social networking
site with over one billion users
• Allows the creation of groups and the
publicising of events

26. Facebook
1.23 billion active
users monthly
223 million European
on Facebook
30% of users between 25 – 34 years old
24% of marketers report that Facebook is
critical to their business

27. Facebook in Medical Education
Keyword Search:
“Medical School”
9,800 Groups / 76 Fan Pages
“Medical Education”
7,500 Groups / 63 Fan Pages
“Medical Association”
4,600 Groups / 237 Fan Pages
“E-Learning” 1,500
Groups / 127 Fan Pages
“Curriculum Development”
1,200 Groups / 4 Fan Pages

28. Facebook in Medical Education
Is Facebook a waste of time?
It depends on how you use it!

29. Resources
What is there for the
pediatric surgeon ?

30. Ped Surg Groups

31. Ped Sur Pages

32. The pediatric surgeons lounge

33. 1463 Ped. surgeons

34. The pediatric surgeons lounge

35. Perspect Med Educ (2016) 5:163–169

36. Perspect Med Educ (2016) 5:163–169
Whilst the underlying concept is not that of a
learning environment, Facebook’s tools and
features can serve as a valuable support to
academic activities.

37. RADIOLOGY

38. Radiopaedia

39. https://radiopaedia.org/

41. Pediatric radiology
U Virginia

44. VIDEO SHARING

45. http://talance.com/blog/2009/05/14/who-uses-youtube/
Users by age
• Video sharing website
• Activated February 2005
• Official launch November 2005
• Videos <15 minutes long
• Most content is user uploaded

47. Viral videos of:
Babies dancing
Teenagers lip singing
Cute videos of children
People hurting themselves
Old commercials
Yes…but there’s also other stuff

48. Texas heart institute 70s

49. You can watch same operation at home

52. Pediatric urology and hypospadias
channel

53. Nucleus Medical videos

54. Advanced surgeons channel

55. Master class in laparoscopic surgery

56. Embryology

57. PRESENTATION SHARING

58. SLIDESHARE
http://www.slideshare.net/

59. Slideshare

60. Search for TOF

61. View or download presentation

62. My slideshare Channel

63. Your statistics

65. AMA recommendations

66. 66
But …
I’m not a computer
I’m a technophobe!!!

67. –unknown medical student
“If you’re not on Facebook,
you don’t exist.”

68. Avoid addiction !

70. Learning Medicine
• If you want to know how we practiced medicine 5 years ago,
read a textbook.
• If you want to know how we practiced medicine 2 years ago,
read a journal.
• If you want to know how we practice medicine now, go to a
(good) conference.
• If you want to know how we will practice medicine in the
future, use Internet .
International EM Education Efforts & E-Learning by Joe Lex 2012

71. Thank you !