dooley media is a Cincinnati-based agency whose purpose is to ignite positive word of mouth about clients' brands. We specialize in social media strategy development, execution, measurement and education. Whether you’re just getting started with social media or in need of improvement, dooley media will apply a customized, strategic framework to keep you ahead of the game. Our goal is to take what you already do well and bring it online into shareable platforms that extend the reach and impact of your brand.
2. Getting social doesn’t have to be
intimidating, with dooley media in
your corner
Founded: 2011
CEO: Matthew Dooley
dooley media is your partner in taking
full advantage of social technologies to
connect with key stakeholders and grow The difference is our unique approach
your business. We specialize in social
media strategy - Strategy Customized for your Business
development, execution, measurement
and education. Whether you’re just
getting started with social media or
- Attention to Detail with Relevant Results
looking to take it to the next
level, dooley media will apply a - Empowerment through Partnership
customized, strategic framework to keep
you ahead of the game. Our goal is to - Staying Ahead of the Curve of Social Media Trends
take what you already do well and bring
it online into shareable platforms that - Social by Nature – We Practice What We Preach
extend the reach and impact of your
brand.
4. Core Offering
Platform Content Community
Strategy & Design & Creation & Management & Training &
Research Development Distribution Measurement Education
Services
Description We will help Know which Get engaged with Focus on your We keep you
you define social networks your target business, and in the
where you and posting tools audience. Wake leave the know, without
want to make sense for up your brand’s socializing to tests, pop
go, the tools your message with the us. quizzes, or
business, and right mix of
to get grades.
avoid the interactive
there, and
distraction and "candy" that
how to build wasted time creates the buzz
your social associated with you're looking for.
"brand.” "social noise."
7. Success Stories
Snappy Tomato Pizza
Objective
Snappy Tomato looked to dooley media to
develop a Facebook campaign for their
Sprint Cup ticket giveaway, with the purpose
of attracting more followers and capturing
email addresses for additional marketing.
Solution
dooley media designed the giveaway to
allow one entry per day and built in a refer-
a-friend feature that gave people extra
entries for referring friends to sign up.
“dooley media has made the process of developing social
Key Measurements media contests extremely easy and affordable. The
In just one week, Snappy Tomato got 150 work, professionalism and speed at which they complete
new likes and 130 sweepstakes entries – projects is astounding. I would recommend dooley media to
which is the same number of entries as a any business that is serious about their social media efforts.”
contest they had previously run for an entire
month! Andy Ritter
Director of Marketing
8. Success Stories
Care Center Vets
Objective
The Care Center is a 24-hour emergency
vet in Blue Ash that looked to dooley
media to guide its foray into the
unfamiliar territory of social media.
Solution
In addition to getting the Care Center in
touch with its target audience, dooley
media created a successful campaign
called “Here Comes Santa Paws,” in which
pet store gift cards were given away to
lucky fans around Christmas.
“I have never been more impressed with an outside
Key Measurements consultant, and I highly recommend him for your social
This one campaign generated 100 new media needs!”
Facebook likes and almost 800,000
impressions. Sarah Tiltman
Director of Marketing
9. Success Stories
Total Quality Logistics (TQL)
Objective
TQL was active across various social
media sites, yet it wasn’t clear how this
was bringing them value.
Solution
dooley media was brought on board to
help the company use social media in a
way that fit its goals and culture,
including an employee social media
survey, steering committee, policy,
content strategy, platform design and
creative promotions.
Key Measurements
In just one month, Facebook “likes”
increased 100%, the new Life at TQL
pages have attracted lots of new recruits,
and brand awareness is at an all-time
high.
10. Success Stories
Pets In Stiches, LLC
Objective
Pets In Stiches is a spay and neuter clinic
in the Miami Valley that wanted to take
advantage of joining the social media
space and was referred to dooley media
to get it right the first time.
Solution
dooley media provided Pet In Stiches
with a full Facebook overhaul, creating a
dynamic cover photo, engaging
content, and creative promotions.
Key Measurements: “We have to work hard to keep our services as a spay and
Compared with performance prior to neuter clinic ‘top of mind.’ Matthew’s been patient with
dooley media, new Likes increased by me as I've slowly tested the waters of social media
23%, total engagement increased by marketing and thoroughly answers all my questions.”
342%, reach increased by 225% and
Danielle Rastetter
impressions increased by 191%.
Owner at Pets In Stiches, LLC
11. Success Stories
Bob Pulte Chevrolet
Objective
While Bob Pulte’s Facebook page saw tremendous
growth in its following, engagement with the daily
content was lacking. This meant that the dealership
had a hard time showing up high in fans’
newsfeeds.
Solution
dooley media created a series of weekly “Wheels of
Fortune” puzzles with prizes to be won via a custom
contest application. Letters were revealed
according to fans’ comments, and prizes were
awarded to players who correctly guessed the
puzzle.
Key Measurements
Compared with performance 2 months
prior, engagement increased by 185%, new Likes
increased by 29%, reach increased by 78%, and
impressions increased by 84%.
13. Testimonials
“Thanks to Matthew, we were able
to address some misconceptions
on which social media strategies
we should be focusing on. I
wouldn't hesitate going to
Matthew again for his expertise!”
Kelley O’Brien
Corporate Marketing at Hobson’s
“Matthew is a very “Matthew is a real expert in the “Matthew was a pleasure to work
knowledgeable, creative and area of social media. He is always with, and he provided excellent
innovative in his approach to on top of the newest work at a reasonable cost. His
social media marketing. He is developments in social media and knowledge and expertise in social
insightful and believes in can clearly explain how each tool media helped me better
executing on those insights. can work to maximize our outreach understand the value of investing
time and resources into this
Definitely recommend his and help us meet our goals.
growing venue.”
services.”
Jill Cahill Jane Page-Steiner
Darcy Crociata Vice President of Marketing at St. Ursula Founder of JPS Nonprofit Strategies
Founder of LifeBlinx LLC Academy