Why a Killer Website Starts with a Great CMS

•

150 likes•9,069 views

A great CMS doesn't guarantee a killer website, but killer websites start with a great CMS. In this presentation, we detail key capabilities of a CMS and how they enable you to create killer websites: 1) Built-in page layouts that are mobile responsive 2) Scaling a content team via permissions and workflow 3) Real-time personalization 4) Mobile-friendly web experiences 5) Content analytics 6) SEO capabilities 7) Performance and scalability 8) Connecting to revenue

Technology Marketing

Dennis Shiao
Director of Content Marketing
DNN

A great CMS does not
guarantee a killer
website
Photo credit: Adriano Agulló on flickr
[link]

But a killer website starts
with a great CMS
Photo credit: Adriano Agulló on flickr [link]
Our clients
make killer
websites.

“Ask not what your CMS
can do for you,
ask what you can do with
your CMS.”

Minimal
Photo credit: University of the Fraser Valley on flickr [link]
Built-in content layouts
that are mobile-responsive

Your
Website
“A killer website
requires a killer team.”
Image adapted from Michael Cardus’ photo on flickr [link]

WORKFLOW
PERMISSIONS
Don’t worry,it’s rarely ever this complex.
Image adapted from siddhu2020’s photo on flickr [link]

Image adapted from Garry Knight’s photo on flickr
[link]
Website Personalization
CUSTOMER
SEGMENTATION
GEO-
TARGETING
CONTEXTUAL
OFFERS
RELATED
CONTENT
Read our related blog post, 5 Ways Evoq’s Content
Personalization Drives Visitor Engagement

Mobile-friendly Websites
“Having responsive design is an
absolute must.
To my knowledge, none of our
competitors have responsive
websites, so this puts us at a
distinct competitive advantage.”
-- Tom Meston, Marketing
Communications at Westinghouse
Read the Westinghouse case study on the DNN blog.

Mobile-friendly Websites
What You Can Expect from a CMS:
Auto-detection of client device types
Mobile previewer
Mobile-responsive page templates
Mobile-responsive admin interface

Analytics
REFERRERS
CONVERSIONS
BOUNCE
RATES
D
T
Image adapted from Daniel Mitchell’s photo on flickr [link]
Read our related blog post on using a Content
Management System’s built-in analytics

SEO CAPABILITIES:
URL MANAGEMENT SITEMAP GENERATION
RE-DIRECT AUTOMATION CUSTOMIZABLE PAGE SETTINGS

Performance & Scalability
PAGE CACHING
MODULE CACHING
WEBFARMS
Image adapted from Daniel Mitchell’s photo on flickr [link]

New Features in the Evoq CMS

DNN

How to Make the Most of Google Analytics on Your Evoq Site

DNN

With so much information being published, so many devices to display it on, and design trends in constant flux, it can be hard to keep your website in good shape. Not only do you need to deliver content and functionality today, but also when the next disruptive technology comes along. How to keep up, let alone get ahead? The answer lies in future-friendly content, which is stored, structured, and connected outside any user interface. A CMS that uses a structured-content approach is necessary to re-use, re-mix, and re-style content for omnichannel publishing. In this presentation, Carrie Hane, Principal Strategist of Tanzen, will show how subject domain modeling combined with content modeling sets the stage for a cross-discipline, content-centric implementation process. Instead of developers guessing what content types are needed to support the content, specifications are developed collaboratively. The result is a faster build and easier content management.

How the Right CMS Makes Content Future-Friendly

DNN

The New DNN is like nothing you’ve seen before. This presentation covers: 1) The trends we’re seeing in the market 2) A glimpse of the New DNN 3) Our approach to building products New capabilities for IT: - A streamlined admin experience that reduces clicks and is 50% faster - An extensibility model for the admin experience using React JS - A new content model to support the needs of your business users New capabilities for Marketing: - A library of 50+ visualizers that make it easy to display press releases, webinars and more - New analytics capabilities that quickly surface key metrics for every page on your site - A resource library that drives more leads from your white papers and webinars

Why Marketing and IT Will Love the New DNN

DNN

What’s the right Content Management System (CMS) for your business? As an IT leader influencing line-of-business decision-makers, how do you select a CMS that meets your organization’s needs? In this presentation, Geoffrey Bock, a noted industry analyst, identifies the essential capabilities for managing web content and links them to business benefits. Bock highlights the shifting set of IT tasks for managing websites, and details those that rightfully belong to non-technical users. In addition, Bock provides a roadmap for linking the IT and business requirements of your organization to the relevant capabilities of a modern CMS platform.

How to Select the Right CMS

DNN

An intranet is a key digital platform for an organization to communicate with its workforce. An intranet can drive a "one company culture" by keeping employees informed, helping them get their job done and contributing to a happier and more engaged workforce. When evaluating a CMS for your intranet, you need to ensure it has the features your organization needs. In this presentation, intranet expert Steve Bynghall details the ten essential features of an intranet CMS. Steve highlights the business value of each feature and illustrates its benefits to both end users and the organization as a whole.

10 Essential Features of an Intranet CMS

DNN

What keeps IT managers awake at night? Worrying whether their website is protected against security vulnerabilities and exploits. In this presentation, Ash Prasad, Director of Engineering at DNN, gives IT managers suggestions on how to secure their .NET websites. Ash shares the tools and techniques he employs to harden the security of websites. If you’re managing .NET websites, this presentation will arm you with tips you can apply right away.

How to Harden the Security of Your .NET Website

DNN

When publishing content to your website, it’s important to have Search Engine Optimization (SEO) in mind. Whether optimizing on-page factors such as keywords and meta descriptions, or off-page factors such as inbound links, implementing your SEO strategy starts with control of a flexible Web Content Management System (Web CMS). In this presentation, SEO expert Bruce Clay provides 10 tips on using your Web CMS to improve SEO.

How to Improve Your SEO with a Web CMS

DNN

How to Build Modern Web Applications Using Microservices

DNN

The hardest part about website performance optimization is identifying the root cause. In this presentation, Bruce Chapman, Director of Cloud and Web Operations at DNN, shows you how to perform a comprehensive performance audit of your .NET website. You’ll learn how to uncover the causes of performance issues, and understand that improving performance is often straightforward once the root cause is identified.

How to Do a Performance Audit of Your .NET Website

DNN

Some things on your website only serve to get in the way. They’re hurting, not helping your website’s potential in achieving your business goals. In this presentation, Andy Crestodina of Orbit Media Studios and Dennis Shiao of DNN highlight the 30 things you need to remove from your site. For each item, they explain why it hurts your website, and what to do instead. This presentation will help you identify 5+ things you can remove, to improve your website right away.

Improve Your Website by Removing These 30 Things

DNN

Content that is modular, structured and semantically rich can attain almost magical powers. These powers make your content have more marketing impact -- and ultimately can increase your content ROI -- no matter whether that content is part of your website, newsletter, blog, or mobile application. In this presentation, Colleen Jones, CEO of Content Science, will detail the benefits of structured content and provide examples you can apply to your content. She’ll detail how content can be organized for better distribution and discovery, all while delighting your customers and users. You’ll gain actionable knowledge about structured content as well as ideas to drive better results from your marketing and a higher ROI on your content.

How Structured Content Increases the ROI of Your Content

DNN

What’s the difference between average and extraordinary intranet homepages? Elizabeth Marsh, Research Director at Digital Workplace Group, has worked with leading brands on their intranet strategy and design. In this presentation, Elizabeth shares the key trends and best practices from leading intranet homepages. See screenshots of intranet homepages from the following brands: Adidas IKEA Sprint Mayo Clinic American Express

Lessons from Leading Intranet Homepages

DNN

Today, the majority of your content lives on your website. Tomorrow, it needs to go much further. According to Sara Wachter-Boettcher, “As devices and channels multiply, we need content that can go more places, more easily.” In this presentation, Sara, author of the book “Content Everywhere: Strategy and Structure for Future-Ready Content,” shows you how to create purposeful, modular and re-usable content. You’ll create content once, then re-use it on websites, microsites, kiosks and even smartwatches.

How to Make Your Content Future-Ready

DNN

Sam Marshall has worked in intranet and digital workplace for 15+ years. He’s consulted on and benchmarked 60+ intranets. Along the way, he’s seen common mistakes that can doom an intranet project. More importantly, he’s learned how to avoid those mistakes to create intranet success. In this presentation, Sam details common intranet implementation mistakes. Learn from the mistakes of the past to create a better future. A better intranet.

Achieve Intranet Success by Avoiding These Common Mistakes

DNN

Building or redesigning an intranet in 2016? Most intranet managers have an idea of where they want to go, but few have a formalized strategy and roadmap. Your strategy is a plan about how to take action. This presentation from intranet expert Steve Bynghall gives you a highly practical framework to derive and articulate your intranet strategy. Whether you’re part of a team with a new intranet project or the business owner of a stale and stagnant intranet, you'll find this presentation valuable.. Highlights: What is an intranet strategy and why do you need one? The importance of being objective: the discovery phase Research sources: data inputs, stakeholder analysis, other sources Formalizing the strategy and action plan Communicating and socializing the strategy

Developing an Intranet Strategy

DNN

With a wealth of tools and frameworks available, it’s a great time to be a web developer. From MVC to SPA, from Node.js to AngularJS, you have a rich set of toolsets and frameworks to build engaging and modern websites and web applications. We’ve made it easier than ever to use modern development frameworks to build Evoq applications In this presentation, Will Morgenweck highlights features in our latest Evoq release to help you build and extend Evoq applications.

How Evoq Helps You Build Modern Web Applications

DNN

DNN Launch Webinar: DNN Platform 8.0 and Evoq 8.3

DNN

5 Evoq Features You Didn't Know Existed

DNN

DNN Platform 8.0 and Evoq 8.3 are scheduled to be released in January 2016. Here's what you can expect: MVC: We’re excited to announce support for MVC, while preserving support for ASP.NET Web Forms. You can now build DNN modules via the ASP.NET MVC framework. SPA: Single Page Application (SPA) helps you build client-side applications using HTML, CSS and JavaScript. we make it easy for to use your SPA framework of choice to build modules that provide rich, client-side functionality.

Preview of DNN Platform 8

DNN

More from DNN (20)

New Features in the Evoq CMS

How to Make the Most of Google Analytics on Your Evoq Site

How the Right CMS Makes Content Future-Friendly

Why Marketing and IT Will Love the New DNN

How to Select the Right CMS

10 Essential Features of an Intranet CMS

How to Harden the Security of Your .NET Website

How to Improve Your SEO with a Web CMS

How to Build Modern Web Applications Using Microservices

How to Do a Performance Audit of Your .NET Website

Improve Your Website by Removing These 30 Things

How Structured Content Increases the ROI of Your Content

Lessons from Leading Intranet Homepages

How to Make Your Content Future-Ready

Achieve Intranet Success by Avoiding These Common Mistakes

Developing an Intranet Strategy

How Evoq Helps You Build Modern Web Applications

DNN Launch Webinar: DNN Platform 8.0 and Evoq 8.3

5 Evoq Features You Didn't Know Existed

Preview of DNN Platform 8

Recently uploaded

Architecting Cloud Native Applications

WSO2

Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows. We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases. This video focuses on the deployment of external web forms using Jotform for Bonterra Impact Management. This solution can be customized to your organization’s needs and deployed to support the common use cases below: - Intake and consent - Assessments - Surveys - Applications - Program registration Interested in deploying web form automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.

Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...

Jeffrey Haguewood

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

MadyBayot

Axa Assurance Maroc - Insurer Innovation Award 2024

The Digital Insurer

Following the popularity of "Cloud Revolution: Exploring the New Wave of Serverless Spatial Data," we're thrilled to announce this much-anticipated encore webinar. In this sequel, we'll dive deeper into the Cloud-Native realm by uncovering practical applications and FME support for these new formats, including COGs, COPC, FlatGeoBuf, GeoParquet, STAC, and ZARR. Building on the foundation laid by industry leaders Michelle Roby of Radiant Earth and Chris Holmes of Planet in the first webinar, this second part offers an in-depth look at the real-world application and behind-the-scenes dynamics of these cutting-edge formats. We will spotlight specific use-cases and workflows, showcasing their efficiency and relevance in practical scenarios. Discover the vast possibilities each format holds, highlighted through detailed discussions and demonstrations. Our expert speakers will dissect the key aspects and provide critical takeaways for effective use, ensuring attendees leave with a thorough understanding of how to apply these formats in their own projects. Elevate your understanding of how FME supports these cutting-edge technologies, enhancing your ability to manage, share, and analyze spatial data. Whether you're building on knowledge from our initial session or are new to the serverless spatial data landscape, this webinar is your gateway to mastering cloud-native formats in your workflows.

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Safe Software

The value of a flexible API Management solution for Open Banking Steve Melan, Manager for IT Innovation and Architecture - State's and Saving's Bank of Luxembourg Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays New York 2024 - The value of a flexible API Management solution for O...

apidays

Accelerating FinTech Innovation: Unleashing API Economy and GenAI Vasa Krishnan, Chief Technology Officer - FinResults Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

apidays

Strategies for Landing an Oracle DBA Job as a Fresher

Remote DBA Services

Webinar Recording: https://www.panagenda.com/webinars/why-teams-call-analytics-is-critical-to-your-entire-business Nothing is as frustrating and noticeable as being in an important call and being unable to see or hear the other person. Not surprising then, that issues with Teams calls are among the most common problems users call their helpdesk for. Having in depth insight into everything relevant going on at the user’s device, local network, ISP and Microsoft itself during the call is crucial for good Microsoft Teams Call quality support. To ensure a quick and adequate solution and to ensure your users get the most out of their Microsoft 365. But did you know that ‘bad calls’ are also an excellent indicator of other problems arising? Precisely because it is so noticeable!? Like the canary in the mine, bad calls can be early indicators of problems. Problems that might otherwise not have been noticed for a while but can have a big impact on productivity and satisfaction. Join this session by Christoph Adler to learn how true Microsoft Teams call quality analytics helped other organizations troubleshoot bad calls and identify and fix problems that impacted Teams calls or the use of Microsoft365 in general. See what it can do to keep your users happy and productive! In this session we will cover - Why CQD data alone is not enough to troubleshoot call problems - The importance of attributing call problems to the right call participant - What call quality analytics can do to help you quickly find, fix-, and prevent problems - Why having retrospective detailed insights matters - Real life examples of how others have used Microsoft Teams call quality monitoring to problem shoot problems with their ISP, network, device health and more.

Why Teams call analytics are critical to your entire business

panagenda

Created by Mozilla Research in 2012 and now part of Linux Foundation Europe, the Servo project is an experimental rendering engine written in Rust. It combines memory safety and concurrency to create an independent, modular, and embeddable rendering engine that adheres to web standards. Stewardship of Servo moved from Mozilla Research to the Linux Foundation in 2020, where its mission remains unchanged. After some slow years, in 2023 there has been renewed activity on the project, with a roadmap now focused on improving the engine’s CSS 2 conformance, exploring Android support, and making Servo a practical embeddable rendering engine. In this presentation, Rakhi Sharma reviews the status of the project, our recent developments in 2023, our collaboration with Tauri to make Servo an easy-to-use embeddable rendering engine, and our plans for the future to make Servo an alternative web rendering engine for the embedded devices industry. (c) Embedded Open Source Summit 2024 April 16-18, 2024 Seattle, Washington (US) https://events.linuxfoundation.org/embedded-open-source-summit/ https://ossna2024.sched.com/event/1aBNF/a-year-of-servo-reboot-where-are-we-now-rakhi-sharma-igalia

A Year of the Servo Reboot: Where Are We Now?

Igalia

Automating Google Workspace (GWS) & more with Apps Script

wesley chun

AXA XL - Insurer Innovation Award Americas 2024

The Digital Insurer

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

Zilliz

Corporate and higher education. Two industries that, in the past, have had a clear divide with very little crossover. The difference in goals, learning styles and objectives paved the way for differing learning technologies platforms to evolve. Now, those stark lines are blurring as both sides are discovering they have content that’s relevant to the other. Join Tammy Rutherford as she walks through the pros and cons of corporate and higher ed collaborating. And the challenges of these different technology platforms working together for a brighter future.

Corporate and higher education May webinar.pptx

Rustici Software

The Good, the Bad and the Governed - Why is governance a dirty word? David O'Neill, Chief Operating Officer - APIContext Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

apidays

As privacy and data protection regulations evolve rapidly, organizations operating in multiple jurisdictions face mounting challenges to ensure compliance and safeguard customer data. With state-specific privacy laws coming up in multiple states this year, it is essential to understand what their unique data protection regulations will require clearly. How will data privacy evolve in the US in 2024? How to stay compliant? Our panellists will guide you through the intricacies of these states' specific data privacy laws, clarifying complex legal frameworks and compliance requirements. This webinar will review: - The essential aspects of each state's privacy landscape and the latest updates - Common compliance challenges faced by organizations operating in multiple states and best practices to achieve regulatory adherence - Valuable insights into potential changes to existing regulations and prepare your organization for the evolving landscape

TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments

TrustArc

Boost Fertility New Invention Ups Success Rates.pdf

sudhanshuwaghmare1

MySQL Webinar, presented on the 25th of April, 2024. Summary: MySQL solutions enable the deployment of diverse Database Architectures tailored to specific needs, including High Availability, Disaster Recovery, and Read Scale-Out. With MySQL Shell's AdminAPI, administrators can seamlessly set up, manage, and monitor these solutions, ensuring efficiency and ease of use in their administration. MySQL Router, on the other hand, provides transparent routing from the application traffic to the backend servers in the architectures, requiring minimal configuration. Completely built in-house and supported by Oracle, these solutions have been adopted by enterprises of all sizes for their business-critical applications. In this presentation, we'll delve into various database architecture solutions to help you choose the right one based on your business requirements. Focusing on technical details and the latest features to maximize the potential of these solutions.

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

Miguel Araújo

Building Digital Trust in a Digital Economy Veronica Tan, Director - Cyber Security Agency of Singapore Apidays Singapore 2024: Connecting Customers, Business and Technology (April 17 & 18, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...

apidays

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Juan lago vázquez

Recently uploaded (20)

Architecting Cloud Native Applications

Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

Axa Assurance Maroc - Insurer Innovation Award 2024

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Apidays New York 2024 - The value of a flexible API Management solution for O...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Strategies for Landing an Oracle DBA Job as a Fresher

Why Teams call analytics are critical to your entire business

A Year of the Servo Reboot: Where Are We Now?

Automating Google Workspace (GWS) & more with Apps Script

AXA XL - Insurer Innovation Award Americas 2024

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

Corporate and higher education May webinar.pptx

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments

Boost Fertility New Invention Ups Success Rates.pdf

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Why a Killer Website Starts with a Great CMS

1. Dennis Shiao Director of Content Marketing DNN

2. A great CMS does not guarantee a killer website Photo credit: Adriano Agulló on flickr [link]

3. But a killer website starts with a great CMS Photo credit: Adriano Agulló on flickr [link] Our clients make killer websites.

4. “Ask not what your CMS can do for you, ask what you can do with your CMS.”

5. Minimal Photo credit: University of the Fraser Valley on flickr [link] Built-in content layouts that are mobile-responsive

6. Your Website “A killer website requires a killer team.” Image adapted from Michael Cardus’ photo on flickr [link]

7. WORKFLOW PERMISSIONS Don’t worry,it’s rarely ever this complex. Image adapted from siddhu2020’s photo on flickr [link]

8. Image adapted from Garry Knight’s photo on flickr [link] Website Personalization CUSTOMER SEGMENTATION GEO- TARGETING CONTEXTUAL OFFERS RELATED CONTENT Read our related blog post, 5 Ways Evoq’s Content Personalization Drives Visitor Engagement

9. Mobile-friendly Websites “Having responsive design is an absolute must. To my knowledge, none of our competitors have responsive websites, so this puts us at a distinct competitive advantage.” -- Tom Meston, Marketing Communications at Westinghouse Read the Westinghouse case study on the DNN blog.

10. Mobile-friendly Websites What You Can Expect from a CMS: Auto-detection of client device types Mobile previewer Mobile-responsive page templates Mobile-responsive admin interface

11. Analytics REFERRERS CONVERSIONS BOUNCE RATES D T Image adapted from Daniel Mitchell’s photo on flickr [link] Read our related blog post on using a Content Management System’s built-in analytics

12. “If you build it,they may NOT come.”

13. SEO CAPABILITIES: URL MANAGEMENT SITEMAP GENERATION RE-DIRECT AUTOMATION CUSTOMIZABLE PAGE SETTINGS

14. Performance & Scalability PAGE CACHING MODULE CACHING WEBFARMS Image adapted from Daniel Mitchell’s photo on flickr [link]

15. Photo via GotCredit on flickr [link]

Why a Killer Website Starts with a Great CMS

Recommended

Recommended

More Related Content

More from DNN

More from DNN (20)

Recently uploaded

Recently uploaded (20)

Why a Killer Website Starts with a Great CMS