SlideShare ist ein Scribd-Unternehmen logo
1 von 60
Downloaden Sie, um offline zu lesen
Startup Metrics for Pirates: AARRR! Rethink Hawaii Startonomics Nov 2009 Dave McClure, Founders Fund http://www.foundersfund.com/   http://500hats.typepad.com/ http://slideshare.net/dmc500hats/
Why I’m Here:  To Kick Your ASS. ,[object Object],[object Object],[object Object],[object Object],YOUR SILLY FRIGGIN HOPES & DREAMS, ABOUT TO BE  CRUSHED THE  REALITY : U  SUCK , YOUR PRODUCT  SUCKS , & U WILL  FAIL … HARD.
Dave McClure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],GEEK, CODER, ENTREPRENEUR D-list Blogger, Marketing Hack, Wanna-be Angel/VC
Angel Investments  (Personal, 13 deals, 2004-2008)
Professional Investments (2009) FF Angel – 12 deals @$50-250K fbFund REV – 22 deals @ ~$15-75K
Web 2.0: Hell  Yes , Good Times. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Be Bold.  Be Humble. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Just Gimme the GOOD Metrics. Users, Pages, Clicks, Emails, $$$...? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],the  good  stuff.
Q: What’s My Business Model? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Startup Metrics Religion ,[object Object],[object Object],[object Object],[object Object],[object Object]
Minimize  TOTAL  time through the loop LEARN BUILD MEASURE IDEAS CODE DATA Source: Eric Ries, The Lean Startup
The Startup Pyramid (Sean Ellis, Startup-Marketing.com) [email_address] Blog: startup-marketing.com
Design, Optimize for  Conversion
Optimize  4  Happiness  (both User + Business) ,[object Object],[object Object],[object Object],[object Object],[object Object],$$$
Startup Metrics for Pirates ,[object Object],[object Object],[object Object],[object Object],[object Object],(note: If you’re in a hurry, Google “Startup Metrics” & watch 5m video) AARRR !
AARRR!: 5-Step Startup Metrics Model Website.com R evenue $$$ Biz Dev Ads, Lead Gen, Subscriptions, ECommerce A CQUISITION SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains R etention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
Startup Challenges ,[object Object],[object Object],[object Object],[object Object]
3 Core Models: biz model, conversion dashboard, mktg channels ,[object Object],[object Object],[object Object],[object Object]
Role: Founder/CEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The 1-Page Business Model (Users + Conversions + Priorities) ,[object Object],[object Object],[object Object],[object Object],[object Object]
TeachStreet Metrics v1: Eye Chart Madness
TeachStreet 1-Page Business Model: Teachers & Students Teachers Students Activation ,[object Object],[object Object],[object Object],[object Object],Retention ,[object Object],[object Object],Referral ,[object Object],[object Object]
TeachStreet: 45-day Claim Rates ( Seattle ,  Portland )
Role: Product / Engineering ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example Conversion Dashboard (note: *not* actuals… your mileage may vary) Stage Conversion Status Conv.  % Est. Value (*not* cost) Acquisition Visitors -> Site/Widget/Landing Page (2+ pages, 10+ sec, 1+ clicks = don’t abandon) 60% $.05 Activation “ Happy” 1 st  Visit; Usage/Signup (clicks/time/pages, email/profile reg, feature usage) 15% $.25 Retention Users Come Back; Multiple Visits (1-3x visits/mo; email/feed open rate / CTR) 5% $1 Referral Users Refer Others (cust sat >=8; viral K factor > 1; ) 1% $5 Revenue Users Pay / Generate $$$ (first txn, break-even, target profitability) 2% $50
KILL  A FEATURE. Something  Sucks . Find It.  KILL   It. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Discover Meaning Keywords, Images, Call-to-Action ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Role: Marketing / Sales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example Marketing Channels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
M AARRR keting Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
One Step at a Time. ,[object Object],[object Object],[object Object],“ You probably can’t save your  Ass  and your  Face  at the same time…  choose carefully .”  – DMC
Links & Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Appendix
Startup Metrics Activation
Website.com ,[object Object],[object Object],[object Object],[object Object],[object Object],do LOTS of  landing  page  &  A/B tests  –  make lots of dumb  guesses &  iterate FAST Activation SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains
Activation What do users do on their first visit? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Activation What do users do on their first visit? ,[object Object],[object Object],[object Object],[object Object]
Activation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Startup Metrics Retention
Website.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Retention SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Retention How do users come back? How often?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Retention How do users come back? How often?
Retention How do users come back? How often? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Retention ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Startup Metrics Acquisition
Website.com ,[object Object],[object Object],[object Object],[object Object],Acquisition SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains
Acquisition Where are users coming from? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Acquisition Keyword Vocabulary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Acquisition Where are users coming from? ,[object Object],[object Object],[object Object],[object Object],Example
Acquisition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Startup Metrics Referral
Website.com Focus on driving referrals * after * users have a “ happy ” experience; avg score >=  8 out of 10 Referral Acquisition SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains Retention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
Referral How do users refer others? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Referral Viral Growth Factor ,[object Object],[object Object],[object Object],[object Object],A viral growth factor > 1 means an exponential organic user acquisition.
Referral ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Startup Metrics Revenue
Website.com Revenue This is the part *you*  still have to figure out…  (we  don’t know jack  about your business) R evenue $$$ Biz Dev Ads, Lead Gen, Subscriptions, ECommerce Acquisition SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains Retention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
Revenue How do you make money? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Revenue ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Types of Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Weitere ähnliche Inhalte

Was ist angesagt?

Startup Metrics for Pirates (Sept 2010, Vancouver)
Startup Metrics for Pirates (Sept 2010, Vancouver)Startup Metrics for Pirates (Sept 2010, Vancouver)
Startup Metrics for Pirates (Sept 2010, Vancouver)Dave McClure
 
Startup Metrics for Pirates (FounderX, May 2016)
Startup Metrics for Pirates (FounderX, May 2016)Startup Metrics for Pirates (FounderX, May 2016)
Startup Metrics for Pirates (FounderX, May 2016)Dave McClure
 
Building 500 Startups + Changes in VC
Building 500 Startups + Changes in VCBuilding 500 Startups + Changes in VC
Building 500 Startups + Changes in VCDave McClure
 
Startup Metrics for Pirates (Chicago, Aug 2010)
Startup Metrics for Pirates (Chicago, Aug 2010)Startup Metrics for Pirates (Chicago, Aug 2010)
Startup Metrics for Pirates (Chicago, Aug 2010)Dave McClure
 
Startup Metrics 4 Pirates (July 2010)
Startup Metrics 4 Pirates (July 2010)Startup Metrics 4 Pirates (July 2010)
Startup Metrics 4 Pirates (July 2010)Dave McClure
 
DO Marketing (It's Not Evil)
DO Marketing (It's Not Evil)DO Marketing (It's Not Evil)
DO Marketing (It's Not Evil)Dave McClure
 
Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)
Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)
Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)Dave McClure
 
The Lean VC (Sapporo, May 2011)
The Lean VC (Sapporo, May 2011)The Lean VC (Sapporo, May 2011)
The Lean VC (Sapporo, May 2011)Dave McClure
 
Startup Metrics for Pirates (Sept 2012)
Startup Metrics for Pirates (Sept 2012)Startup Metrics for Pirates (Sept 2012)
Startup Metrics for Pirates (Sept 2012)Dave McClure
 
Startup Metrics for Pirates (Aug 2010)
Startup Metrics for Pirates (Aug 2010)Startup Metrics for Pirates (Aug 2010)
Startup Metrics for Pirates (Aug 2010)Dave McClure
 
Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...
Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...
Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...Dave McClure
 
Silicon Valley 2.0: Make Lots of Little Bets.
Silicon Valley 2.0: Make Lots of Little Bets.Silicon Valley 2.0: Make Lots of Little Bets.
Silicon Valley 2.0: Make Lots of Little Bets.Dave McClure
 
Startup Metrics for Pirates (Foo Camp 2008)
Startup Metrics for Pirates (Foo Camp 2008)Startup Metrics for Pirates (Foo Camp 2008)
Startup Metrics for Pirates (Foo Camp 2008)Dave McClure
 
Startup Metrics for Pirates (Startonomics Beijing, June 2009)
Startup Metrics for Pirates (Startonomics Beijing, June 2009)Startup Metrics for Pirates (Startonomics Beijing, June 2009)
Startup Metrics for Pirates (Startonomics Beijing, June 2009)Dave McClure
 
Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)
Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)
Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)Dave McClure
 
Startup 2.0: A Silicon Valley Story (Oct 2009)
Startup 2.0: A Silicon Valley Story (Oct 2009)Startup 2.0: A Silicon Valley Story (Oct 2009)
Startup 2.0: A Silicon Valley Story (Oct 2009)Dave McClure
 
The Lean Investor (Dallas, Nov 2014)
The Lean Investor (Dallas, Nov 2014)The Lean Investor (Dallas, Nov 2014)
The Lean Investor (Dallas, Nov 2014)Dave McClure
 
The Lean VC, Global Edition (March 2011, London)
The Lean VC, Global Edition (March 2011, London)The Lean VC, Global Edition (March 2011, London)
The Lean VC, Global Edition (March 2011, London)Dave McClure
 
The Lean VC: a Silicon Valley 2.0 Story
The Lean VC: a Silicon Valley 2.0 StoryThe Lean VC: a Silicon Valley 2.0 Story
The Lean VC: a Silicon Valley 2.0 StoryDave McClure
 
Lean, Little Cockroach Startup
Lean, Little Cockroach StartupLean, Little Cockroach Startup
Lean, Little Cockroach StartupDave McClure
 

Was ist angesagt? (20)

Startup Metrics for Pirates (Sept 2010, Vancouver)
Startup Metrics for Pirates (Sept 2010, Vancouver)Startup Metrics for Pirates (Sept 2010, Vancouver)
Startup Metrics for Pirates (Sept 2010, Vancouver)
 
Startup Metrics for Pirates (FounderX, May 2016)
Startup Metrics for Pirates (FounderX, May 2016)Startup Metrics for Pirates (FounderX, May 2016)
Startup Metrics for Pirates (FounderX, May 2016)
 
Building 500 Startups + Changes in VC
Building 500 Startups + Changes in VCBuilding 500 Startups + Changes in VC
Building 500 Startups + Changes in VC
 
Startup Metrics for Pirates (Chicago, Aug 2010)
Startup Metrics for Pirates (Chicago, Aug 2010)Startup Metrics for Pirates (Chicago, Aug 2010)
Startup Metrics for Pirates (Chicago, Aug 2010)
 
Startup Metrics 4 Pirates (July 2010)
Startup Metrics 4 Pirates (July 2010)Startup Metrics 4 Pirates (July 2010)
Startup Metrics 4 Pirates (July 2010)
 
DO Marketing (It's Not Evil)
DO Marketing (It's Not Evil)DO Marketing (It's Not Evil)
DO Marketing (It's Not Evil)
 
Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)
Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)
Changes in Venture Capital & Tech Startups (Nov 2013, Mumbai)
 
The Lean VC (Sapporo, May 2011)
The Lean VC (Sapporo, May 2011)The Lean VC (Sapporo, May 2011)
The Lean VC (Sapporo, May 2011)
 
Startup Metrics for Pirates (Sept 2012)
Startup Metrics for Pirates (Sept 2012)Startup Metrics for Pirates (Sept 2012)
Startup Metrics for Pirates (Sept 2012)
 
Startup Metrics for Pirates (Aug 2010)
Startup Metrics for Pirates (Aug 2010)Startup Metrics for Pirates (Aug 2010)
Startup Metrics for Pirates (Aug 2010)
 
Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...
Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...
Build Your Own Valley: Engineering Startup & Investor Ecosystems in Emerging ...
 
Silicon Valley 2.0: Make Lots of Little Bets.
Silicon Valley 2.0: Make Lots of Little Bets.Silicon Valley 2.0: Make Lots of Little Bets.
Silicon Valley 2.0: Make Lots of Little Bets.
 
Startup Metrics for Pirates (Foo Camp 2008)
Startup Metrics for Pirates (Foo Camp 2008)Startup Metrics for Pirates (Foo Camp 2008)
Startup Metrics for Pirates (Foo Camp 2008)
 
Startup Metrics for Pirates (Startonomics Beijing, June 2009)
Startup Metrics for Pirates (Startonomics Beijing, June 2009)Startup Metrics for Pirates (Startonomics Beijing, June 2009)
Startup Metrics for Pirates (Startonomics Beijing, June 2009)
 
Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)
Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)
Silicon Valley 2.0: The Startup Metrics Revolution (Tokyo, December 2008)
 
Startup 2.0: A Silicon Valley Story (Oct 2009)
Startup 2.0: A Silicon Valley Story (Oct 2009)Startup 2.0: A Silicon Valley Story (Oct 2009)
Startup 2.0: A Silicon Valley Story (Oct 2009)
 
The Lean Investor (Dallas, Nov 2014)
The Lean Investor (Dallas, Nov 2014)The Lean Investor (Dallas, Nov 2014)
The Lean Investor (Dallas, Nov 2014)
 
The Lean VC, Global Edition (March 2011, London)
The Lean VC, Global Edition (March 2011, London)The Lean VC, Global Edition (March 2011, London)
The Lean VC, Global Edition (March 2011, London)
 
The Lean VC: a Silicon Valley 2.0 Story
The Lean VC: a Silicon Valley 2.0 StoryThe Lean VC: a Silicon Valley 2.0 Story
The Lean VC: a Silicon Valley 2.0 Story
 
Lean, Little Cockroach Startup
Lean, Little Cockroach StartupLean, Little Cockroach Startup
Lean, Little Cockroach Startup
 

Andere mochten auch

Silicon Valley 2.0: The Lean VC
Silicon Valley 2.0: The Lean VCSilicon Valley 2.0: The Lean VC
Silicon Valley 2.0: The Lean VCDave McClure
 
steve blank in finland sept 2011
steve blank in finland sept 2011steve blank in finland sept 2011
steve blank in finland sept 2011Stanford University
 
Steve blank moneyball and evidence-based entreprenuership
Steve blank moneyball and evidence-based entreprenuership Steve blank moneyball and evidence-based entreprenuership
Steve blank moneyball and evidence-based entreprenuership Stanford University
 
Startup Metrics 4 Pirates (July 2011)
Startup Metrics 4 Pirates (July 2011)Startup Metrics 4 Pirates (July 2011)
Startup Metrics 4 Pirates (July 2011)Dave McClure
 
Customer Development at Startup2Startup
Customer Development at Startup2StartupCustomer Development at Startup2Startup
Customer Development at Startup2StartupStanford University
 
Trace Lessons Learned H4Dip Stanford 2016
Trace Lessons Learned H4Dip Stanford 2016 Trace Lessons Learned H4Dip Stanford 2016
Trace Lessons Learned H4Dip Stanford 2016 Stanford University
 
Aggregate db Lessons Learned H4Dip Stanford 2016
Aggregate db Lessons Learned H4Dip Stanford 2016Aggregate db Lessons Learned H4Dip Stanford 2016
Aggregate db Lessons Learned H4Dip Stanford 2016Stanford University
 
Peacekeeping Lessons Learned H4Dip Stanford 2016
Peacekeeping Lessons Learned H4Dip Stanford 2016Peacekeeping Lessons Learned H4Dip Stanford 2016
Peacekeeping Lessons Learned H4Dip Stanford 2016Stanford University
 
Space Evaders Lessons Learned H4Dip Stanford 2016
Space Evaders Lessons Learned H4Dip Stanford 2016Space Evaders Lessons Learned H4Dip Stanford 2016
Space Evaders Lessons Learned H4Dip Stanford 2016Stanford University
 
Exodus Lessons Learned H4Dip Stanford 2016
Exodus Lessons Learned H4Dip Stanford 2016Exodus Lessons Learned H4Dip Stanford 2016
Exodus Lessons Learned H4Dip Stanford 2016Stanford University
 
Hacking CT Lessons Learned H4Dip Stanford 2016
Hacking CT Lessons Learned H4Dip Stanford 2016Hacking CT Lessons Learned H4Dip Stanford 2016
Hacking CT Lessons Learned H4Dip Stanford 2016Stanford University
 
Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016
Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016
Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016Stanford University
 

Andere mochten auch (13)

Silicon Valley 2.0: The Lean VC
Silicon Valley 2.0: The Lean VCSilicon Valley 2.0: The Lean VC
Silicon Valley 2.0: The Lean VC
 
Vc flow chart
Vc flow chartVc flow chart
Vc flow chart
 
steve blank in finland sept 2011
steve blank in finland sept 2011steve blank in finland sept 2011
steve blank in finland sept 2011
 
Steve blank moneyball and evidence-based entreprenuership
Steve blank moneyball and evidence-based entreprenuership Steve blank moneyball and evidence-based entreprenuership
Steve blank moneyball and evidence-based entreprenuership
 
Startup Metrics 4 Pirates (July 2011)
Startup Metrics 4 Pirates (July 2011)Startup Metrics 4 Pirates (July 2011)
Startup Metrics 4 Pirates (July 2011)
 
Customer Development at Startup2Startup
Customer Development at Startup2StartupCustomer Development at Startup2Startup
Customer Development at Startup2Startup
 
Trace Lessons Learned H4Dip Stanford 2016
Trace Lessons Learned H4Dip Stanford 2016 Trace Lessons Learned H4Dip Stanford 2016
Trace Lessons Learned H4Dip Stanford 2016
 
Aggregate db Lessons Learned H4Dip Stanford 2016
Aggregate db Lessons Learned H4Dip Stanford 2016Aggregate db Lessons Learned H4Dip Stanford 2016
Aggregate db Lessons Learned H4Dip Stanford 2016
 
Peacekeeping Lessons Learned H4Dip Stanford 2016
Peacekeeping Lessons Learned H4Dip Stanford 2016Peacekeeping Lessons Learned H4Dip Stanford 2016
Peacekeeping Lessons Learned H4Dip Stanford 2016
 
Space Evaders Lessons Learned H4Dip Stanford 2016
Space Evaders Lessons Learned H4Dip Stanford 2016Space Evaders Lessons Learned H4Dip Stanford 2016
Space Evaders Lessons Learned H4Dip Stanford 2016
 
Exodus Lessons Learned H4Dip Stanford 2016
Exodus Lessons Learned H4Dip Stanford 2016Exodus Lessons Learned H4Dip Stanford 2016
Exodus Lessons Learned H4Dip Stanford 2016
 
Hacking CT Lessons Learned H4Dip Stanford 2016
Hacking CT Lessons Learned H4Dip Stanford 2016Hacking CT Lessons Learned H4Dip Stanford 2016
Hacking CT Lessons Learned H4Dip Stanford 2016
 
Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016
Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016
Fatal journeys (Team 621) Lessons Learned H4Dip Stanford 2016
 

Ähnlich wie Startup Metrics for Pirates (Startonomics Hawaii Nov 2009)

Startup Metrics for Pirates (FOWA/Miami, Feb 2009)
Startup Metrics for Pirates (FOWA/Miami, Feb 2009)Startup Metrics for Pirates (FOWA/Miami, Feb 2009)
Startup Metrics for Pirates (FOWA/Miami, Feb 2009)Dave McClure
 
Startup Metrics for Pirates (Twiistup, Jan 2010)
Startup Metrics for Pirates (Twiistup, Jan 2010)Startup Metrics for Pirates (Twiistup, Jan 2010)
Startup Metrics for Pirates (Twiistup, Jan 2010)Dave McClure
 
Startup Metrics 4 Pirates (May 2010)
Startup Metrics 4 Pirates (May 2010)Startup Metrics 4 Pirates (May 2010)
Startup Metrics 4 Pirates (May 2010)Dave McClure
 
Marketing Metrics 4 Pirates (July 2010)
Marketing Metrics 4 Pirates (July 2010)Marketing Metrics 4 Pirates (July 2010)
Marketing Metrics 4 Pirates (July 2010)Dave McClure
 
Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)
Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)
Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)Dealmaker Media
 
Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)
Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)
Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)Dave McClure
 
Startup Metrics for Pirates (SF, Jan 2010)
Startup Metrics for Pirates (SF, Jan 2010)Startup Metrics for Pirates (SF, Jan 2010)
Startup Metrics for Pirates (SF, Jan 2010)Dave McClure
 
Startup Metrics 4 Pirates (Montreal, May 2010)
Startup Metrics 4 Pirates (Montreal, May 2010)Startup Metrics 4 Pirates (Montreal, May 2010)
Startup Metrics 4 Pirates (Montreal, May 2010)Dave McClure
 
Numbers not Napkins: Simple Startup Metrics
Numbers not Napkins: Simple Startup MetricsNumbers not Napkins: Simple Startup Metrics
Numbers not Napkins: Simple Startup MetricsDave McClure
 
Startup Metrics for Pirates (Brazil, Nov 2011)
Startup Metrics for Pirates (Brazil, Nov 2011)Startup Metrics for Pirates (Brazil, Nov 2011)
Startup Metrics for Pirates (Brazil, Nov 2011)Dave McClure
 
Startup Metrics 4 Pirates (London, March 2011)
Startup Metrics 4 Pirates (London, March 2011)Startup Metrics 4 Pirates (London, March 2011)
Startup Metrics 4 Pirates (London, March 2011)Dave McClure
 
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)Dan Olsen
 
Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)
Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)
Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)Dave McClure
 
Startup Metrics for Pirates (SeedCamp 2008)
Startup Metrics for Pirates (SeedCamp 2008)Startup Metrics for Pirates (SeedCamp 2008)
Startup Metrics for Pirates (SeedCamp 2008)Dave McClure
 
Startup Metrics 4 Pirates (Brazil, April 2011)
Startup Metrics 4 Pirates (Brazil, April 2011)Startup Metrics 4 Pirates (Brazil, April 2011)
Startup Metrics 4 Pirates (Brazil, April 2011)Dave McClure
 
Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)
Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)
Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)Dave McClure
 
Startup Metrics For Scottish Pirates (AARRR!) v1.3
Startup Metrics For Scottish Pirates (AARRR!) v1.3Startup Metrics For Scottish Pirates (AARRR!) v1.3
Startup Metrics For Scottish Pirates (AARRR!) v1.3Dave McClure
 
Startup 2.0: a Silicon Valley Story
Startup 2.0: a Silicon Valley StoryStartup 2.0: a Silicon Valley Story
Startup 2.0: a Silicon Valley StoryDave McClure
 
Startup 2.0: A Silicon Valley Story
Startup 2.0: A Silicon Valley StoryStartup 2.0: A Silicon Valley Story
Startup 2.0: A Silicon Valley StoryBryan Watson
 
Startupmetrics4pirates dave mcclure
Startupmetrics4pirates dave mcclureStartupmetrics4pirates dave mcclure
Startupmetrics4pirates dave mcclureYounghwan Cheon
 

Ähnlich wie Startup Metrics for Pirates (Startonomics Hawaii Nov 2009) (20)

Startup Metrics for Pirates (FOWA/Miami, Feb 2009)
Startup Metrics for Pirates (FOWA/Miami, Feb 2009)Startup Metrics for Pirates (FOWA/Miami, Feb 2009)
Startup Metrics for Pirates (FOWA/Miami, Feb 2009)
 
Startup Metrics for Pirates (Twiistup, Jan 2010)
Startup Metrics for Pirates (Twiistup, Jan 2010)Startup Metrics for Pirates (Twiistup, Jan 2010)
Startup Metrics for Pirates (Twiistup, Jan 2010)
 
Startup Metrics 4 Pirates (May 2010)
Startup Metrics 4 Pirates (May 2010)Startup Metrics 4 Pirates (May 2010)
Startup Metrics 4 Pirates (May 2010)
 
Marketing Metrics 4 Pirates (July 2010)
Marketing Metrics 4 Pirates (July 2010)Marketing Metrics 4 Pirates (July 2010)
Marketing Metrics 4 Pirates (July 2010)
 
Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)
Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)
Startup Metrics for Pirates: AARRR! (Startonomics SF 2008)
 
Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)
Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)
Startup Metrics 4 Pirates (DogPatch Labs, Boston, March 2010)
 
Startup Metrics for Pirates (SF, Jan 2010)
Startup Metrics for Pirates (SF, Jan 2010)Startup Metrics for Pirates (SF, Jan 2010)
Startup Metrics for Pirates (SF, Jan 2010)
 
Startup Metrics 4 Pirates (Montreal, May 2010)
Startup Metrics 4 Pirates (Montreal, May 2010)Startup Metrics 4 Pirates (Montreal, May 2010)
Startup Metrics 4 Pirates (Montreal, May 2010)
 
Numbers not Napkins: Simple Startup Metrics
Numbers not Napkins: Simple Startup MetricsNumbers not Napkins: Simple Startup Metrics
Numbers not Napkins: Simple Startup Metrics
 
Startup Metrics for Pirates (Brazil, Nov 2011)
Startup Metrics for Pirates (Brazil, Nov 2011)Startup Metrics for Pirates (Brazil, Nov 2011)
Startup Metrics for Pirates (Brazil, Nov 2011)
 
Startup Metrics 4 Pirates (London, March 2011)
Startup Metrics 4 Pirates (London, March 2011)Startup Metrics 4 Pirates (London, March 2011)
Startup Metrics 4 Pirates (London, March 2011)
 
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)
 
Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)
Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)
Startup Metrics for Pirates / KILL a Feature (FOWA London, Oct 2009)
 
Startup Metrics for Pirates (SeedCamp 2008)
Startup Metrics for Pirates (SeedCamp 2008)Startup Metrics for Pirates (SeedCamp 2008)
Startup Metrics for Pirates (SeedCamp 2008)
 
Startup Metrics 4 Pirates (Brazil, April 2011)
Startup Metrics 4 Pirates (Brazil, April 2011)Startup Metrics 4 Pirates (Brazil, April 2011)
Startup Metrics 4 Pirates (Brazil, April 2011)
 
Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)
Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)
Startup Metrics 4 Pirates 2.0 (March 2011, SXSW)
 
Startup Metrics For Scottish Pirates (AARRR!) v1.3
Startup Metrics For Scottish Pirates (AARRR!) v1.3Startup Metrics For Scottish Pirates (AARRR!) v1.3
Startup Metrics For Scottish Pirates (AARRR!) v1.3
 
Startup 2.0: a Silicon Valley Story
Startup 2.0: a Silicon Valley StoryStartup 2.0: a Silicon Valley Story
Startup 2.0: a Silicon Valley Story
 
Startup 2.0: A Silicon Valley Story
Startup 2.0: A Silicon Valley StoryStartup 2.0: A Silicon Valley Story
Startup 2.0: A Silicon Valley Story
 
Startupmetrics4pirates dave mcclure
Startupmetrics4pirates dave mcclureStartupmetrics4pirates dave mcclure
Startupmetrics4pirates dave mcclure
 

Mehr von Dave McClure

How to VC: Creating a VC fund portfolio model
How to VC: Creating a VC fund portfolio modelHow to VC: Creating a VC fund portfolio model
How to VC: Creating a VC fund portfolio modelDave McClure
 
VC Marketing and Branding Strategies
VC Marketing and Branding StrategiesVC Marketing and Branding Strategies
VC Marketing and Branding StrategiesDave McClure
 
The Helpful VC (June 2019)
The Helpful VC (June 2019)The Helpful VC (June 2019)
The Helpful VC (June 2019)Dave McClure
 
Skip the J-Curve: An Intro to Venture Capital Secondary
Skip the J-Curve: An Intro to Venture Capital SecondarySkip the J-Curve: An Intro to Venture Capital Secondary
Skip the J-Curve: An Intro to Venture Capital SecondaryDave McClure
 
Tech and Venture Capital in the Time of Corona
Tech and Venture Capital in the Time of Corona Tech and Venture Capital in the Time of Corona
Tech and Venture Capital in the Time of Corona Dave McClure
 
Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment
 Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment
Bringing Silicon Valley to LatAm: Startup Ecosystems & InvestmentDave McClure
 
Building #500STRONG
Building #500STRONGBuilding #500STRONG
Building #500STRONGDave McClure
 
Take a Walk on the Dark Side: Branding for Startups & Sith Lords
Take a Walk on the Dark Side: Branding for Startups & Sith LordsTake a Walk on the Dark Side: Branding for Startups & Sith Lords
Take a Walk on the Dark Side: Branding for Startups & Sith LordsDave McClure
 
Startup & VC Tech Trends
Startup & VC Tech Trends Startup & VC Tech Trends
Startup & VC Tech Trends Dave McClure
 
Farming Unicorns: Building Startup & Investor Ecosystems for Emerging Markets
Farming Unicorns: Building Startup & Investor Ecosystems for Emerging MarketsFarming Unicorns: Building Startup & Investor Ecosystems for Emerging Markets
Farming Unicorns: Building Startup & Investor Ecosystems for Emerging MarketsDave McClure
 
Farming Unicorns in Emerging Markets (Dubai, Oct 2016) #Gitex
Farming Unicorns in Emerging Markets (Dubai, Oct 2016) #GitexFarming Unicorns in Emerging Markets (Dubai, Oct 2016) #Gitex
Farming Unicorns in Emerging Markets (Dubai, Oct 2016) #GitexDave McClure
 
The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)
The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)
The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)Dave McClure
 
Farming Unicorns: Building Startup & Investor Ecosystems
Farming Unicorns: Building Startup & Investor EcosystemsFarming Unicorns: Building Startup & Investor Ecosystems
Farming Unicorns: Building Startup & Investor EcosystemsDave McClure
 
500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"
500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"
500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"Dave McClure
 
Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)Dave McClure
 
Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...
Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...
Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...Dave McClure
 
Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)Dave McClure
 
Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)Dave McClure
 
500 Startups / Batch 16 Demo Day (Q1/2016 update)
500 Startups / Batch 16 Demo Day (Q1/2016 update)500 Startups / Batch 16 Demo Day (Q1/2016 update)
500 Startups / Batch 16 Demo Day (Q1/2016 update)Dave McClure
 

Mehr von Dave McClure (20)

How to VC: Creating a VC fund portfolio model
How to VC: Creating a VC fund portfolio modelHow to VC: Creating a VC fund portfolio model
How to VC: Creating a VC fund portfolio model
 
VC Marketing and Branding Strategies
VC Marketing and Branding StrategiesVC Marketing and Branding Strategies
VC Marketing and Branding Strategies
 
The Helpful VC (June 2019)
The Helpful VC (June 2019)The Helpful VC (June 2019)
The Helpful VC (June 2019)
 
Skip the J-Curve: An Intro to Venture Capital Secondary
Skip the J-Curve: An Intro to Venture Capital SecondarySkip the J-Curve: An Intro to Venture Capital Secondary
Skip the J-Curve: An Intro to Venture Capital Secondary
 
Tech and Venture Capital in the Time of Corona
Tech and Venture Capital in the Time of Corona Tech and Venture Capital in the Time of Corona
Tech and Venture Capital in the Time of Corona
 
The Helpful VC
The Helpful VC The Helpful VC
The Helpful VC
 
Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment
 Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment
Bringing Silicon Valley to LatAm: Startup Ecosystems & Investment
 
Building #500STRONG
Building #500STRONGBuilding #500STRONG
Building #500STRONG
 
Take a Walk on the Dark Side: Branding for Startups & Sith Lords
Take a Walk on the Dark Side: Branding for Startups & Sith LordsTake a Walk on the Dark Side: Branding for Startups & Sith Lords
Take a Walk on the Dark Side: Branding for Startups & Sith Lords
 
Startup & VC Tech Trends
Startup & VC Tech Trends Startup & VC Tech Trends
Startup & VC Tech Trends
 
Farming Unicorns: Building Startup & Investor Ecosystems for Emerging Markets
Farming Unicorns: Building Startup & Investor Ecosystems for Emerging MarketsFarming Unicorns: Building Startup & Investor Ecosystems for Emerging Markets
Farming Unicorns: Building Startup & Investor Ecosystems for Emerging Markets
 
Farming Unicorns in Emerging Markets (Dubai, Oct 2016) #Gitex
Farming Unicorns in Emerging Markets (Dubai, Oct 2016) #GitexFarming Unicorns in Emerging Markets (Dubai, Oct 2016) #Gitex
Farming Unicorns in Emerging Markets (Dubai, Oct 2016) #Gitex
 
The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)
The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)
The Unicorn Hedge: Why Are Corporations Buying Unicorns? (Madrid, Oct 2016)
 
Farming Unicorns: Building Startup & Investor Ecosystems
Farming Unicorns: Building Startup & Investor EcosystemsFarming Unicorns: Building Startup & Investor Ecosystems
Farming Unicorns: Building Startup & Investor Ecosystems
 
500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"
500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"
500 Startups #Batch17 #DemoDay: "Beauty and the GEEK"
 
Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Stanford, June 2016)
 
Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...
Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...
Dinosaurs vs Unicorns aka "Bubble My Ass, All Dinosaurs Gonna Die" (London, J...
 
Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Madrid, June 2016)
 
Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)
Farming Unicorns: Building Startup & Investor Ecosystems (Dublin, June 2016)
 
500 Startups / Batch 16 Demo Day (Q1/2016 update)
500 Startups / Batch 16 Demo Day (Q1/2016 update)500 Startups / Batch 16 Demo Day (Q1/2016 update)
500 Startups / Batch 16 Demo Day (Q1/2016 update)
 

Kürzlich hochgeladen

KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostMatt Ray
 
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfUiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfDianaGray10
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfDaniel Santiago Silva Capera
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxMatsuo Lab
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintMahmoud Rabie
 
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPAAnypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPAshyamraj55
 
9 Steps For Building Winning Founding Team
9 Steps For Building Winning Founding Team9 Steps For Building Winning Founding Team
9 Steps For Building Winning Founding TeamAdam Moalla
 
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UbiTrack UK
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...Aggregage
 
Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024D Cloud Solutions
 
COMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online CollaborationCOMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online Collaborationbruanjhuli
 
Building AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptxBuilding AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptxUdaiappa Ramachandran
 
Machine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdfMachine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdfAijun Zhang
 
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...DianaGray10
 
UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1DianaGray10
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsSafe Software
 
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019IES VE
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationIES VE
 
Videogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdfVideogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdfinfogdgmi
 

Kürzlich hochgeladen (20)

KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
 
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfUiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
 
Introduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptxIntroduction to Matsuo Laboratory (ENG).pptx
Introduction to Matsuo Laboratory (ENG).pptx
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership Blueprint
 
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPAAnypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPA
 
9 Steps For Building Winning Founding Team
9 Steps For Building Winning Founding Team9 Steps For Building Winning Founding Team
9 Steps For Building Winning Founding Team
 
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
UWB Technology for Enhanced Indoor and Outdoor Positioning in Physiological M...
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
 
Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024
 
COMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online CollaborationCOMPUTER 10: Lesson 7 - File Storage and Online Collaboration
COMPUTER 10: Lesson 7 - File Storage and Online Collaboration
 
Building AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptxBuilding AI-Driven Apps Using Semantic Kernel.pptx
Building AI-Driven Apps Using Semantic Kernel.pptx
 
Machine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdfMachine Learning Model Validation (Aijun Zhang 2024).pdf
Machine Learning Model Validation (Aijun Zhang 2024).pdf
 
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
 
UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1UiPath Platform: The Backend Engine Powering Your Automation - Session 1
UiPath Platform: The Backend Engine Powering Your Automation - Session 1
 
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration WorkflowsIgniting Next Level Productivity with AI-Infused Data Integration Workflows
Igniting Next Level Productivity with AI-Infused Data Integration Workflows
 
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
IESVE Software for Florida Code Compliance Using ASHRAE 90.1-2019
 
201610817 - edge part1
201610817 - edge part1201610817 - edge part1
201610817 - edge part1
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
 
Videogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdfVideogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdf
 

Startup Metrics for Pirates (Startonomics Hawaii Nov 2009)

  • 1. Startup Metrics for Pirates: AARRR! Rethink Hawaii Startonomics Nov 2009 Dave McClure, Founders Fund http://www.foundersfund.com/ http://500hats.typepad.com/ http://slideshare.net/dmc500hats/
  • 2.
  • 3.
  • 4. Angel Investments (Personal, 13 deals, 2004-2008)
  • 5. Professional Investments (2009) FF Angel – 12 deals @$50-250K fbFund REV – 22 deals @ ~$15-75K
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11. Minimize TOTAL time through the loop LEARN BUILD MEASURE IDEAS CODE DATA Source: Eric Ries, The Lean Startup
  • 12. The Startup Pyramid (Sean Ellis, Startup-Marketing.com) [email_address] Blog: startup-marketing.com
  • 13. Design, Optimize for Conversion
  • 14.
  • 15.
  • 16. AARRR!: 5-Step Startup Metrics Model Website.com R evenue $$$ Biz Dev Ads, Lead Gen, Subscriptions, ECommerce A CQUISITION SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains R etention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. TeachStreet Metrics v1: Eye Chart Madness
  • 22.
  • 23. TeachStreet: 45-day Claim Rates ( Seattle , Portland )
  • 24.
  • 25. Example Conversion Dashboard (note: *not* actuals… your mileage may vary) Stage Conversion Status Conv. % Est. Value (*not* cost) Acquisition Visitors -> Site/Widget/Landing Page (2+ pages, 10+ sec, 1+ clicks = don’t abandon) 60% $.05 Activation “ Happy” 1 st Visit; Usage/Signup (clicks/time/pages, email/profile reg, feature usage) 15% $.25 Retention Users Come Back; Multiple Visits (1-3x visits/mo; email/feed open rate / CTR) 5% $1 Referral Users Refer Others (cust sat >=8; viral K factor > 1; ) 1% $5 Revenue Users Pay / Generate $$$ (first txn, break-even, target profitability) 2% $50
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 35.
  • 36.
  • 37.
  • 38.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.
  • 52. Website.com Focus on driving referrals * after * users have a “ happy ” experience; avg score >= 8 out of 10 Referral Acquisition SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains Retention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
  • 53.
  • 54.
  • 55.
  • 57. Website.com Revenue This is the part *you* still have to figure out… (we don’t know jack about your business) R evenue $$$ Biz Dev Ads, Lead Gen, Subscriptions, ECommerce Acquisition SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains Retention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds
  • 58.
  • 59.
  • 60.

Hinweis der Redaktion

  1. I know, too many bullets…
  2. BUILT TO LEARN This is the core feedback loop that powers startups. Their goal is not to optimize the time it takes to do any one of these steps. There are many specific practices that can power lean startups, and we’ll cover a few in this presentation. But more important than any specific practice is this core idea: startups should be built to learn.
  3. If you don’t remember anything else, perhaps this graphic & the next 2-3 might be useful.
  4. Qualitative: SurveyMonkey (surveys), CrazyEgg (heatmap), TechSmith Morae / UserVue (ux recording), RobotReplay, TapeFailure. Quantitative: Google Analytics (free), MyBlogLog, ClickTracks, Index Tools, Visual Sciences / Webside Story, Omniture, WebTrends, etc. Comparative: Google Website Optimizer, SiteSpect, Optimost, Offermatica, Vertster, Kefta. Competitive: Quantcast, Compete.com, Alexa, Hitwise, Comscore, Nielsens. see more info at: http://webanalyticsassociation.com/ (WAA) http://kaushik.net/ (Avinash Kaushik) http://grokdotcom.com/ (Eisenbergs) http://www.emetrics.org/ (Jim Sterne)