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CASE STUDY
How much do credit card companies know
about you?
AMERICAN EXPRESS: a credit card company
Group members:
NAME

ID

Zarif enam

18193

Zakaria Bin Haque

18184

Dip Das

18124

Shazia Afrin Nimmi

18187

Abdullah al Sayem

18137
information
Technology

Fine
grained
profile

(four digit
category code ,
mining credit
card data

Key
word
KEY CONCEPT
Securing card company’s money
by graining profiles

Summary


Credit card companies maintain
positive profiled cardholders who are
considered credit worthy and
negative profiled cardholders are
observed by them in a skilled way to
secure their money. Lastly, their
motto is always to encourage their all
card holders.
Question No.1
i. Four digit system: MIS helps
companies to learn a great deal about
each of its customers at a glance.
 ii. Mining credit card system: To
calculate the risk of the cardholders.
 iii. Mathematical formulas and
behavioral science: MIS helps company
to deny credit card applications.

4 digit used in card
Question No.2
i. Promotion for additional products.
 ii. Deny credit card application to high risk
customers.
 iii. Shrink the amount of credit available to
high risk customers.
 iv. Possibility of returning back the given
loan from old aged customers in time.

Question No.3
Ethical because profiles are maintained
by card holder’s behavior to make
payments to the companies in time and
secured the credit card holders account
from any kind of incident.
 Card holders blame the companies as an
intruder for the invasion of privacy.
Actually this fact causes by interrogating
the card holder’s personal information.

Peoples are agitating for profiling and privacy
invasion
Conclusion


Credit card companies use and collect
data/information of credit card holder or
make fine grained profile to investigate the
card holder and specified the customer.
Companies scrutinize and use technology
and information to secure their activities
and profit.

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dip.Case study

  • 1. CASE STUDY How much do credit card companies know about you?
  • 2. AMERICAN EXPRESS: a credit card company
  • 3. Group members: NAME ID Zarif enam 18193 Zakaria Bin Haque 18184 Dip Das 18124 Shazia Afrin Nimmi 18187 Abdullah al Sayem 18137
  • 4. information Technology Fine grained profile (four digit category code , mining credit card data Key word KEY CONCEPT Securing card company’s money by graining profiles 
  • 5. Summary  Credit card companies maintain positive profiled cardholders who are considered credit worthy and negative profiled cardholders are observed by them in a skilled way to secure their money. Lastly, their motto is always to encourage their all card holders.
  • 6. Question No.1 i. Four digit system: MIS helps companies to learn a great deal about each of its customers at a glance.  ii. Mining credit card system: To calculate the risk of the cardholders.  iii. Mathematical formulas and behavioral science: MIS helps company to deny credit card applications. 
  • 7. 4 digit used in card
  • 8. Question No.2 i. Promotion for additional products.  ii. Deny credit card application to high risk customers.  iii. Shrink the amount of credit available to high risk customers.  iv. Possibility of returning back the given loan from old aged customers in time. 
  • 9.
  • 10. Question No.3 Ethical because profiles are maintained by card holder’s behavior to make payments to the companies in time and secured the credit card holders account from any kind of incident.  Card holders blame the companies as an intruder for the invasion of privacy. Actually this fact causes by interrogating the card holder’s personal information. 
  • 11. Peoples are agitating for profiling and privacy invasion
  • 12. Conclusion  Credit card companies use and collect data/information of credit card holder or make fine grained profile to investigate the card holder and specified the customer. Companies scrutinize and use technology and information to secure their activities and profit.