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ByKeith Meadows
DHP Research & Consultancy Ltd
Use a PREM simply                 DESIGNED BY
                                       A
because a colleague has            COLLEGUE
used it before                 Assume it’s
 Not sure                     reliable and
 what to do Developedinput
              patient
                      without
                              valid without
 with the                        evidence
 information
Developed for other patient groups
         ASSUME IS RELEVANT TO YOUR
         PATIENT GROUP
                 Copyright DHP Research 2012
8 Things you should NOT do when selecting a PREM                                                www.dhpresearch.com




INTRODUCTION                                                              Who are these tips for?
Measurement of the patient’s experience is a now a                        For the healthcare professional, clinician and researcher who relies
                                                                          on information on patient satisfaction, health and or experience,
key factor in providing improved health care.
                                                                          the choice and use of a well designed and validated questionnaire
The Patient Experience Network has provided a lot of information          is essential.
around the measurement of the patient’s experience including the
7-step measurement process. However, what is not discussed is
                                                                          How these tips will help you?
some of the do’s and don’ts when choosing or using a PREM.                By applying the 8 tips described here when selecting the
                                                                          appropriate PREM together with proper planning, you will have
Regretably with the increasing availability of on-line questionnaire
                                                                          greater confidence in the quality of information collected.
design packages such as SurveyMonkey, this can lead to a plethora
of questionnaires that would fail the most basic questionnaire
design criteria.

Questionnaire design is a complex process to ensure you collect
the right kind of information to enable good decision-making. Also
choosing the right PREM is also something that requires some
thought.




                                                        Copyright DHP Research 2012
1      8 Things you SHOULD NOT do when selecting a PREM                               www.dhpresearch.com




    DON’T USE A                                    WHY?
                                                   This is a common error and it should not be assumed
                                                   because a questionnaire has been used before it will be
                                                   appropriate for YOUR particular study.
    PREM JUST BECAUSE                              The questionnaire might for example, not have been
                                                   properly developed or it might be looking for experience

    A COLLEAGUE HAS                                that do not fit with you study objectives.




    USED IT BEFORE




                       Copyright DHP Research. all rights reserved
                                                                                                              4
                                        2012
2      8 Things you SHOULD NOT do when selecting a PREM                                 www.dhpresearch.com




    DON’TUSE A PREM                                WHY?
                                                   Developing a PREM requires considerable experience
                                                   and knowledge. If you want to collect reliable and


    JUST BECAUSE IT’S
                                                   valid information the PREM needs to have been
                                                   developed according to clearly defined criteria,
                                                   patient input and using established procedures to

    BEEN DEVELOPED BY                              ensure satisfactory reliability and validity.




    A COLLEGUE
                                                   As tempting as it maybe to go for the ‘quick and
                                                   dirty’ this will not give you the information you are
                                                   looking for.




                       Copyright DHP Research. all rights reserved
                                                                                                              5
                                        2012
3      8 Things you SHOULD NOT do when selecting a PREM                               www.dhpresearch.com




    DON’T USE A                                    WHY?
                                                   PREMS developed without patient input must be viewed
                                                   with suspicion. If we want to find out about the patient’s

    PREM THAT HAS BEEN                             experiences then we need to ask them.

                                                   At the development stage of a PREM it’s essential that


    DEVELOPED WITHOUT                              through such techniques as focus groups and in-depth
                                                   interviews we really do find out what these experiences
                                                   are which can then be incorporated into the

    PATIENT INPUT                                  questionnaire.

                                                   PREMs developed on the reliance of HCP input alone, are
                                                   based on a different perspective from that of the patient
                                                   and undoubtedly will lack significant content.




                       Copyright DHP Research. all rights reserved
                                                                                                                6
                                        2012
4      8 Things you SHOULD NOT do when selecting a PREM                                www.dhpresearch.com




    DON’T USE A                                    WHY?
                                                   PPREMs developed for a specific patient population will
                                                   unlikely be appropriate if your patient group differs in


    PREM THAT HAS BEEN                             any significant way from its intended use.

                                                   As experiences and their relevance can vary across


    DEVELOPED FOR
                                                   patient groups, PREMs can be either generic or specific.
                                                   If the PREM is generic then it should have been
                                                   developed to be applicable across different patient

    DIFFERENT                                      groups etc. If on the other hand if the PREM is specific
                                                   then it should not be used if the objectives of your


    POPULATION TO
                                                   survey or patient demographics etc., differ in anyway.

                                                   Examination of the content (face validity) will give an
                                                   indication, but again documented evidence of the PREMs
    YOURS                                          development should be reviewed prior to its use.




                       Copyright DHP Research. all rights reserved
                                                                                                              7
                                        2012
5      8 Things you SHOULD NOT do when selecting a PREM                               www.dhpresearch.com




    DON’T ASSUME                                   WHY?
                                                   The temptation to use an existing PREM is of course
                                                   understandable. It saves time and costs and means you

    THAT THE PREM IS                               can just go ahead and use it. Well no, not really. With so
                                                   many on-line questionnaire design tools available the
                                                   risk is that the questionnaire has just simply been drawn

    VALID AND RELIABLE                             up.

                                                   So what’s the evidence you need to convince you you’ve

    WITHOUT ANY                                    got a reliable and valid PREM to use?
                                                   Here are some basic questions you must ask:

                                                       Has the development of the PREM been documented?
    EVIDENCE
                                                   •
                                                   •   What was the reason for developing the PREM?
                                                   •   Was there patient input and if so who were they?
                                                   •   How were questions developed and were they pre-
                                                       tested?




                       Copyright DHP Research. all rights reserved
                                                                                                                8
                                        2012
6      8 Things you SHOULD NOT do when selecting a PREM                               www.dhpresearch.com




    DON’T ASSUME                                   WHY?
                                                   PPREMs can be developed to measure a range of patient
                                                   experiences from the quality of emotional support


    THE PREM WILL GIVE                             provided through to the quality of the food.

                                                   To ensure that the selected PREM will provide the


    YOU THE
                                                   relevant information you will need evidence of the
                                                   rationale behind it’s development and whether this fits
                                                   with the objectives of your own survey. A properly

    INFORMATION YOU                                developed PREM should have its development fully
                                                   documented.


    WANT                                           Of course looking at the content will provide you with
                                                   some idea (face validity) however, this is not a
                                                   guarantee the PREM has content validity that is:
                                                   produced with patient input and is a reliable and valid
                                                   instrument.




                       Copyright DHP Research. all rights reserved
                                                                                                             9
                                        2012
7      8 Things you SHOULD NOT do when selecting a PREM                              www.dhpresearch.com




    DON’T USE THE                                  WHY?
                                                   Because there is no “magic question” that can provide
                                                   you with an answer to a complex set of circumstances,


    NET PROMOTER                                   perceptions, intentions, and behaviours as one single
                                                   score.


    SCORE (NPS)
    BECAUSE YOU’VE
    BEEN TOLD IT’S THE
    BEST THING AVAIALBE


                       Copyright DHP Research. all rights reserved
                                                                                                           10
                                        2012
8      8 Things you SHOULD NOT do when selecting a PREM                               www.dhpresearch.com




    DON’T USE A                                    WHY?
                                                   You must have a clearly defined objective as to what and
                                                   how you are going to use the information collected prior


    PREM IF YOU ARE NOT
                                                   to the survey. You will not achieve anything if your
                                                   approach is to think that you will decide once you’ve got
                                                   the data.

    SURE WHAT TO DO                                •   You must have a clear analysis plan
                                                   •   Know in advance what questions you need answers to

    WITH THE                                       •   Be sure you are asking the questions you need
                                                       answering


    INFORMATION
    COLLECTED


                       Copyright DHP Research. all rights reserved
                                                                                                               11
                                        2012
About DHP Research                                                 FIND OUT
                                                                       MORE
    We provide a range of consultancy and support to clinical
    research teams, the NHS and academia in making key
    decisions when using patient reported outcome (PRO)
    and experience (PRE) measures. This includes:                      DHP Research & Consultancy Ltd
                                                                       Bloxham Mill Business Centre
      Literature reviews and evaluation of existing patient           Barford Road, Bloxham
       reported outcome (PRO) measures
      Qualitative interviews to derive appropriate content for PROs
                                                                       Banbury
      Write academic scripts                                          Oxfordshire
      Training in PROs and research methodologies                     OX15 4FF
      Development of patient reported outcomes (PRO)measures          UK: +44 (0)1295 724233
    Our expertise in the measurement of patient reported
                                                                       www.dhpresearch.com
    experience includes:
                                                                       info@dhpresearch.com
      Help in choosing the right measures
      Development of PREMs using state-of-the-art methodologies
      Interpreting PREM data.




                                                      Copyright DHP Research 2012                       12
DHP Research & Consultancy Ltd
Bloxham Mill Business Centre, Barford Road, Bloxham,
Banbury, Oxfordshire OX15 4FF
Tel: +44 (0)1272 4233
Tel: kmeadows@dhpresearch.com
www.dhpresearch.com


                         Copyright DHP Research 2012

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8 things you should not do when selecting a prem

  • 1. ByKeith Meadows DHP Research & Consultancy Ltd
  • 2. Use a PREM simply DESIGNED BY A because a colleague has COLLEGUE used it before Assume it’s Not sure reliable and what to do Developedinput patient without valid without with the evidence information Developed for other patient groups ASSUME IS RELEVANT TO YOUR PATIENT GROUP Copyright DHP Research 2012
  • 3. 8 Things you should NOT do when selecting a PREM www.dhpresearch.com INTRODUCTION Who are these tips for? Measurement of the patient’s experience is a now a For the healthcare professional, clinician and researcher who relies on information on patient satisfaction, health and or experience, key factor in providing improved health care. the choice and use of a well designed and validated questionnaire The Patient Experience Network has provided a lot of information is essential. around the measurement of the patient’s experience including the 7-step measurement process. However, what is not discussed is How these tips will help you? some of the do’s and don’ts when choosing or using a PREM. By applying the 8 tips described here when selecting the appropriate PREM together with proper planning, you will have Regretably with the increasing availability of on-line questionnaire greater confidence in the quality of information collected. design packages such as SurveyMonkey, this can lead to a plethora of questionnaires that would fail the most basic questionnaire design criteria. Questionnaire design is a complex process to ensure you collect the right kind of information to enable good decision-making. Also choosing the right PREM is also something that requires some thought. Copyright DHP Research 2012
  • 4. 1 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T USE A WHY? This is a common error and it should not be assumed because a questionnaire has been used before it will be appropriate for YOUR particular study. PREM JUST BECAUSE The questionnaire might for example, not have been properly developed or it might be looking for experience A COLLEAGUE HAS that do not fit with you study objectives. USED IT BEFORE Copyright DHP Research. all rights reserved 4 2012
  • 5. 2 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’TUSE A PREM WHY? Developing a PREM requires considerable experience and knowledge. If you want to collect reliable and JUST BECAUSE IT’S valid information the PREM needs to have been developed according to clearly defined criteria, patient input and using established procedures to BEEN DEVELOPED BY ensure satisfactory reliability and validity. A COLLEGUE As tempting as it maybe to go for the ‘quick and dirty’ this will not give you the information you are looking for. Copyright DHP Research. all rights reserved 5 2012
  • 6. 3 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T USE A WHY? PREMS developed without patient input must be viewed with suspicion. If we want to find out about the patient’s PREM THAT HAS BEEN experiences then we need to ask them. At the development stage of a PREM it’s essential that DEVELOPED WITHOUT through such techniques as focus groups and in-depth interviews we really do find out what these experiences are which can then be incorporated into the PATIENT INPUT questionnaire. PREMs developed on the reliance of HCP input alone, are based on a different perspective from that of the patient and undoubtedly will lack significant content. Copyright DHP Research. all rights reserved 6 2012
  • 7. 4 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T USE A WHY? PPREMs developed for a specific patient population will unlikely be appropriate if your patient group differs in PREM THAT HAS BEEN any significant way from its intended use. As experiences and their relevance can vary across DEVELOPED FOR patient groups, PREMs can be either generic or specific. If the PREM is generic then it should have been developed to be applicable across different patient DIFFERENT groups etc. If on the other hand if the PREM is specific then it should not be used if the objectives of your POPULATION TO survey or patient demographics etc., differ in anyway. Examination of the content (face validity) will give an indication, but again documented evidence of the PREMs YOURS development should be reviewed prior to its use. Copyright DHP Research. all rights reserved 7 2012
  • 8. 5 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T ASSUME WHY? The temptation to use an existing PREM is of course understandable. It saves time and costs and means you THAT THE PREM IS can just go ahead and use it. Well no, not really. With so many on-line questionnaire design tools available the risk is that the questionnaire has just simply been drawn VALID AND RELIABLE up. So what’s the evidence you need to convince you you’ve WITHOUT ANY got a reliable and valid PREM to use? Here are some basic questions you must ask: Has the development of the PREM been documented? EVIDENCE • • What was the reason for developing the PREM? • Was there patient input and if so who were they? • How were questions developed and were they pre- tested? Copyright DHP Research. all rights reserved 8 2012
  • 9. 6 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T ASSUME WHY? PPREMs can be developed to measure a range of patient experiences from the quality of emotional support THE PREM WILL GIVE provided through to the quality of the food. To ensure that the selected PREM will provide the YOU THE relevant information you will need evidence of the rationale behind it’s development and whether this fits with the objectives of your own survey. A properly INFORMATION YOU developed PREM should have its development fully documented. WANT Of course looking at the content will provide you with some idea (face validity) however, this is not a guarantee the PREM has content validity that is: produced with patient input and is a reliable and valid instrument. Copyright DHP Research. all rights reserved 9 2012
  • 10. 7 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T USE THE WHY? Because there is no “magic question” that can provide you with an answer to a complex set of circumstances, NET PROMOTER perceptions, intentions, and behaviours as one single score. SCORE (NPS) BECAUSE YOU’VE BEEN TOLD IT’S THE BEST THING AVAIALBE Copyright DHP Research. all rights reserved 10 2012
  • 11. 8 8 Things you SHOULD NOT do when selecting a PREM www.dhpresearch.com DON’T USE A WHY? You must have a clearly defined objective as to what and how you are going to use the information collected prior PREM IF YOU ARE NOT to the survey. You will not achieve anything if your approach is to think that you will decide once you’ve got the data. SURE WHAT TO DO • You must have a clear analysis plan • Know in advance what questions you need answers to WITH THE • Be sure you are asking the questions you need answering INFORMATION COLLECTED Copyright DHP Research. all rights reserved 11 2012
  • 12. About DHP Research FIND OUT MORE We provide a range of consultancy and support to clinical research teams, the NHS and academia in making key decisions when using patient reported outcome (PRO) and experience (PRE) measures. This includes: DHP Research & Consultancy Ltd Bloxham Mill Business Centre  Literature reviews and evaluation of existing patient Barford Road, Bloxham reported outcome (PRO) measures  Qualitative interviews to derive appropriate content for PROs Banbury  Write academic scripts Oxfordshire  Training in PROs and research methodologies OX15 4FF  Development of patient reported outcomes (PRO)measures UK: +44 (0)1295 724233 Our expertise in the measurement of patient reported www.dhpresearch.com experience includes: info@dhpresearch.com  Help in choosing the right measures  Development of PREMs using state-of-the-art methodologies  Interpreting PREM data. Copyright DHP Research 2012 12
  • 13. DHP Research & Consultancy Ltd Bloxham Mill Business Centre, Barford Road, Bloxham, Banbury, Oxfordshire OX15 4FF Tel: +44 (0)1272 4233 Tel: kmeadows@dhpresearch.com www.dhpresearch.com Copyright DHP Research 2012