6. How do we work with community
organizations to improve access to healthy
foods and education/information?
7.
8.
9.
10.
11.
12.
13. An empirical research
method for learning
about cultural
phenomena and
discovering the nature
of peoples
14. Learning the culture of the group
under study before deriving
explanations of their
attitudes/behavior
Physical geography and climate
15. Historical research
Active field notes
Participant observation
Interviews
Questionnaires
Geography/topography
16.
17.
18.
19.
20. Build a rich history of your site
Develop relationships & trust
Identify key informants
Take rigorous notes & cross-check
with informants
› Quote your informants
Understand your biases and assumptions
Keep an open mind
23. Give voice to an underserved population
Contextualize your observations
Identify themes and patterns that can inform
effective intervention strategies
Determine variables for future research and
develop a testable hypothesis
Propose more culturally-sensitive plans for
project implementation
Identify key questions about existing programs
and policies
24. You are not a consultant, you are a learner
We are not expecting you to ‘save’ the
organization or its clients
Think long-term about your involvement
with the organization
There will be many opportunities for
leadership/action in medical school
Questions or concerns? dgeorge1@hmc.psu.edu
C1747 – Diversity Office
25. Goals:
› Eliminate preventable disease, disability, injury,
and premature death
› Achieve health equity, eliminate disparities, and
improve the health of all groups
› Create social and physical environments that
promote good health for all.
Goals (cont.)
› Promote healthy development and healthy
behaviors across every stage of life.
Objectives
› 37 focus areas
26. Models serve as frames from which to
build; Provide structure & organization
for the planning process
Many different models, common
elements, but different labels.
A Generalized Model for Program Planning
26
27. Biology/
Genetics
Behaviors
Social
Environment
Physical
Environment
Policies and
Interventions
Access to
Quality Health
Care/ Services
27
28. Assessments
Summary (III)
• Social
• Justify need for an
• Environmental intervention/program
The way • Behavioral • Identify possible solutions
it is… What are the behaviors (interventions) to health
Describe that impact health problem
I problem? Next Paper: The
Program/Intervention
• Risk and Protective
Analyzing Factors Associated I
targeted with/Influence II
behavior Behaviors
II III
28
36. Behavior = What people do or don’t do
Factors = influence behavior
An analysis of the determining (predisposing
[facilitate or hinder person’s motivation to change,
e.g., knowledge, attitudes, beliefs, etc.], enabling
[barriers or vehicles created by society or system,
e.g., access to hl, resources, rules, etc.], and
reinforcing [feedbacks & rewards by peers, relatives,
employers, etc.]) factors that influence the chosen
behavior and health problem.
40. Health Care Environment.
› Facilities, clinics, providers, etc.
› Cost, distance, transportation, hours, etc.
Other Environmental Conditions.
› Availability of fast food, cigarettes, billboard,
alcohol , sports, laws, etc.
Skills – ability to perform task.
40
41. Social Support
Family and Peer Influences
Advise/Feedback from Providers
Benefits of the Treatment/Action
Social and Economical Benefits
Adverse Consequences
41
42. Theory - “a set of interrelated concepts,
definitions, and propositions that present a
systematic view of events or situations by
specifying relations among variables in order to
explain and predict the events of the situations”
(Glanz, Lewis, & Rimer, 2002, p. 25)
Concept - primary elements of theories or
building blocks of theory (Glanz et al., 2002)
43. “A theory based approach provides direction and
justification for program activities and serves as
the basis for processes that are to be
incorporated into an intervention/program
(Cowdery et al., 1995, p. 248)
“Theories can provide answers to program
developers’ questions regarding why people
aren’t engaging in a desirable behavior of
interest, how to go about changing their
behaviors, and what factors to look at when
evaluating a program’s focus” (van Ryn &
Heaney, 1992, p. 326).
44. Perceived Susceptibility – is he/she
vulnerable to health problem?
Perceived Seriousness – how serious is
the the illness/problem?
Perceived Benefits – anticipated value of
the recommended action.
Perceived Barriers – cost involved in
taking a particular action.
Motivation/Cues to Action & Self-efficacy.
46. Attitudes – toward performing the behavior.
Subjective Norm – influence of other people
(i.e., parents, friends).
Intentions – probability of performing.
Behavior – the actual action.
Editor's Notes
1. Introduce new project at PSHMC (Relevance to your field site intervention and to you personally) 2. Discuss ethnography and field site projects (3. Review and discuss assignment 3 (Date change to next Weds, Oct 24th)
The charge of the garden is to participate in community outreach in underserved areas in the community – help people stay healthy rather than just treating illness
USDA food desert map – many of your field sites are located within these areas
Mike – potentially drive into food deserts and deliver produce, health screenings, etc
Pilot program – giving prescriptions to patients for produce at farmers markets, and then tracking blood pressure, weight, BMI, weight gain in pregnant women, etc . Will serve 100 families and six farmers markets during 2010 season with plans to expand. “Maine, Massachusetts tackle healthy eating.” The Nation’s Health. Oct 2010: 9.
“Let thy food be thy medicine” – Hippocrates
Just some ideas to consider given recent changes at PSHMC. Bridge to your field experience / most have been good, almost ¾ plan on visiting again. This is encouraging because, as you know, we don’t want you to see your role as being a consultant
http://www.youtube.com/watch?v=2SoWNMNKNeM
Your role is more of an ethnographer
Med anthro – applying ethnographic principles and practices to medicine. Diseases are social with a biological aspect
What’s interesting is that this list is equally applicable to your clinical practice
As you go about this process, without the shackles of anatomy, you’ll understand the value of this approach
If this isn’t inspiring or momentus that’s fine. This is a learning experience rooted in the community – for some it may be more but if not, it’s ok. Questions/concerns. Please feel free to email me or meet in my office