Join us to explore the Wave Platform, including APIs, data loading, packaging, and licensing. We will discuss using Wave with Force.com, including Visualforce, Lightning, Apex, REST, and more.

1. Introduction to the
Wave Platform
APIs, ALM, and SDKs for Analytics
Skip Sauls
Director of Product Management, Analytics Cloud
@SkipSauls

2. Forward-Looking Statements
Statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties
materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or
implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking,
including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements
regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded
services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality
for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and
rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with
completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our
ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer
deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further
information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the
most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing
important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available
and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that
are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

3. Agenda
Wave Analytics
Wave Platform
● API (Application Program Interface)
● ALM (Application Lifecycle Management)
● SDK (Software Development Kit)
Q&A

4. Wave Analytics
Overview

5. The Age of the Customer
Everything and everyone is getting smarter
IoT
Data
Science
Social
Mobile
Cloud
LAN/WAN
Client
Server
SNA
Mainframe
Terminal
MillionsThousands Billions
connected things of customer interactions
Trillions

6. Become a Customer Company
Connect with your customers
in a whole new way
Run your business
from your phone
Build 1 to 1
customer journeys
Get smarter about
your customers
THE CUSTOMER SUCCESS PLATFORM

7. The Wave Advantage
Data + Insights + Actions

8. The Salesforce Advantage
Wave Analytics built on the Salesforce Platform
Multitenant cloud
Fast innovation
Scalable metadata platform
Rapid customization
Most trusted enterprise cloud
Security | Availability | Performance

9. Wave Analytics
Demo

10. Wave Platform - API
Overview

11. Based on the Connect/Chatter API
● Works in same way as other Force.com APIs
● Uses Salesforce session IDs (OAuth, SAML, etc.)
● Includes URLs for linking to related resources
● Supports CRUD (GET, PUT, POST, PATCH, DELETE) on most asset types
● Apps, Dashboards, Lenses, Datasets, Templates, and XMD
Dynamic Queries
● Execute Salesforce Analytics Query Language (SAQL) queries
● Returns query results as native JSON (no ugly XML-JSON)
High Scalability and Performance
● Able to scale much higher than Force.com counterparts
● Higher limits than most Force.com APIs
Wave Platform - API
GA Spring ‘16

12. SAQL - Salesforce Analytics Query Language
● Used to access data in Wave Analytics datasets
● Supports statement chaining
● Statements
○ Keywords (filter, group, order, etc.)
○ Identifiers (accounts, ‘Id’, etc.)
○ Operators ( +, -, ==, >, &&, etc.)
○ Literals (16, 32.4, “My Results”)
Wave Platform - API
Query
q = load "0FbB00000000M0cKAE/0FcB0000000DAvWKAW";
q = group q by (ProductName);
q = foreach q generate ProductName, sum(TotalPrice) as sum_Price,
percentile_cont(0.95) within group (order by 'TotalPrice') as 'sum_95Percentile';
q = limit q 5;
{
"action": "query",
"responseId": "44FIanffZL82oAVeRhqeek",
"results": {
"records": [
{
"ProductName": "Books",
"sum_95Percentile": 2143632,
"sum_Price": 277013830
},
{
"ProductName": "Cables",
"sum_95Percentile": 1028160,
"sum_Price": 104820886
},
{
"ProductName": "Cases",
"sum_95Percentile": 3177076.25,
"sum_Price": 175470429
},
{
"ProductName": "Certifications",
"sum_95Percentile": 1754181,
"sum_Price": 172192826
},
{
"ProductName": "Courses",
"sum_95Percentile": 2164909.25,
"sum_Price": 255853357
}
]
},
"query": "q = load "0FbB00000000M0cKAE/0FcB0000000DAvWKAW";q = group q by
(ProductName);q = foreach q generate ProductName, sum(TotalPrice) as sum_Price,
percentile_cont(0.95) within group (order by 'TotalPrice') as
'sum_95Percentile';q = limit q 5;",
"responseTime": 11
}

13. /services/data/v37.0/wave/query
● Supports POST for executing queries
● Executes the SAQL query in the body
● Returns results as JSON
Wave Platform - API
Query
WorkbenchLightning Application

14. /services/data/v37.0/wave/dashboards
● GET (list) , POST (create)
● Returns a list of dashboards as JSON
/services/data/v37.0/wave/dashboards/<id>
● GET (details), PATCH (update), DELETE
● Returns dashboard details
Wave Platform - API
Dashboards
WorkbenchSlack

15. https://developer.salesforce.com/docs/atlas.en-us.202.0.bi_dev_guide_rest.meta/bi_dev_guide_rest/
Wave Platform - API
Action - Check out the Wave REST API Developer Guide

16. Wave Platform - API
Demos

17. Wave Platform - ALM
Overview

18. Supported Features
Upgrade/Push Upgrade Wave components
Delete/Deprecate a Wave component from a managed package
LMA license control for all Wave components except Dataflow
Trialforce
• Wave Apps, Dashboards, Lenses, and Dataflows components will replicate to Trial Orgs
• Can not replicate the Datasets themselves
Unsupported Features
Packaging for user XMD or Datafile - available after Winter ‘17
Obfuscation/IP protection
• Currently all JSON is visible via the public API for components installed in a subscriber org
Wave Platform - ALM
Package, Publish, and Sell

19. Wave Platform - Package
Package Wave Apps using the Setup Tools

20. Wave Platform - Publish
Create the Listing for a Wave App Using the Publishing Console

21. Wave Platform - Sell
Customers can Explore, Purchase, and Install Wave Apps from AppExchange

22. Allows you to manage leads and licenses for your AppExchange offerings
Creates lead and license records for each installation of your package
Installed in your Partner Business Org
Wave Platform - Licensing Support
License Management App (LMA)

23. Wave Platform - ISVs Building Apps
19 Committed &
Probable to Deliver
an App For Launch
20 Others
Close Behind

24. Wave Platform - ALM
Demo

25. Wave Platform - SDK
Overview

26. Wave Platform - SDK
Winter ‘17
Easy
● Authorization & access control
● Session management
Simple
● Reduce/eliminate the need to call REST APIs directly
● Object centric - Direct mapping to Wave assets
Fast
● Create apps in hours, not days or weeks
● Rapid publishing to AppExchange, App Store, and Play

27. Wave Platform - SDK
Bridging the Gap
Target Users
Winter ‘17
ISV, OEM, & SI Partners
PDOs
Programmatic App Developers
Spring ‘17
Citizen Developers
Summer ‘17
Hero Admins
Platforms
Winter ‘17
Force.com - Apex
Web - JS/HTML5/CSS
Spring ‘17
iOS - Swift/Objective-C
Summer ‘17
Android - Java

28. Wave Platform - SDK
Ease of Use and Efficiency
function getImages(item, callback) {
var imageData = [];
if (item.allowPreview === true && item.files && item.files.length > 0) {
var count = 0;
for (var j = 0; j < item.files.length; j++) {
(function(file) {
if (file.fileName === "assetPreviewThumb" && file.contentType === "image/png") {
var self = this;
var xhr = new XMLHttpRequest();
xhr.onreadystatechange = function() {
if (xhr.readyState === 4) {
if (xhr.status > 199 && xhr.status < 300) {
var blob = new Blob([xhr.response], {
type: 'image/png'
});
var reader = new FileReader();
reader.id = item.id;
reader.onload = function(e) {
var returnedURL = e.target.result;
var returnedBase64 = returnedURL.replace(/^[^,]+,/, '');
imageData.push("data:image/png;base64," + returnedBase64);
count++;
if (count >= item.files.length && callback instanceof Function) {
callback(imageData);
}
};
reader.readAsDataURL(blob); //Convert the blob from clipboard to base64
} else {
console.error(xhr.responseText);
}
}
};
xhr.open('GET', force.oauth.instance_url + file.url, true);
xhr.responseType = 'arraybuffer';
xhr.setRequestHeader("Authorization", "Bearer " + force.oauth.access_token);
xhr.send(undefined);
}
})(item.files[j]);
}
} else {
if (callback instanceof Function) {
callback(null);
}
}
}
dashboard.getPreview();
vs

29. Wave Platform - SDK
Demo

30. Q&A

31. thank y u