5. The best blog posts are
Discoverable
Desirable & Shareable
6. Traits that Make a Great Blog Post
Attractive Title.
Coherent Structure.
Optimized for Search and the Long Tail.
Designed for Social Sharing and Conversion.
11. Examples of Killer Post Titles
10 Ways to Save $100 every Month
What Hip-Hop Taught Me about Money
Automate your Savings: An Illustrated Guide
How to Save $151,355 on your Mortgage
12. Examples of Killer Post Titles
How One Reader Reduced His Bills by 33%
Why the Fed is Crazy to Keep Rates so Low
ETFs are Dead. Long Live ETFs.
2013’s Smartest Personal Finance Bloggers
19. 4 Steps in Optimizing Blogs for SEO
Do your Keyword Research
Include Keywords in Your Title and Body Copy
Create a Short Friendly URL
Add ALT Tags to Your Images