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Making bbc.co.uk more human literate
Tom Scott
The BBC has historically created a series of
microsites – each coherent in their own right but
not across the breadth of B...
so I can’t currently find everything Brian Cox...
...Paul Weller...

                    Paul Weller http://www.flickr.com/photos/johnbullas/3410330728/
...Lion...
...or even Jeremy Clarkson
Nor can I follow my nose, I can’t browse by
meaning, from one page to the next following a
semantic thread
               ...
But things are changing
Linked Data has helped us build a coherent,
scalable, sane service. One that we hope is a bit
more human literate.
     Li...
Use URIs to identify things not only documents

                      How it works: The Web http://flickr.com/photos/danbri...
Use HTTP URIs - globally unique names that
anyone can dereference

                   Colon Slash Slash http://www.flickr.c...
Provide useful information [in RDF] when someone
looks up a URI

                     Information Desk http://www.flickr.co...
Include links to other URIs to let people discover
related information

                             Links http://www.flick...
But why?

           Good Question http://www.flickr.com/photos/emagic/56206868/
Increasing levels of abstraction make technology
more and more human centric

    an old lady with an umbrella in Ravangla...
Linked Data frees information from data silos

                            Silos http://www.flickr.com/photos/bottleleaf/22...
Linked Data at the BBC

                     Test Card X http://www.flickr.com/photos/marksmanuk/3098983708/
The legacy content

                     BBC B - keyboard http://www.flickr.com/photos/barnoid/235295234/
Concept extraction
                                          Pig farming, GM crops, environmental catastophes,
           ...
You might like                                    You might like

           Cold War                                     ...
The new stuff...

                   Internet http://www.flickr.com/photos/transkamp/54371294/
A page per programme
In the music domain we have a page for every
artist the BBC plays
And for natural history... species pages...
...habitat pages...
...and adaptation pages
But the context lives in the joins between these
domains
Programmes on species pages
Track listings on episode pages linked to artist
pages
Programmes on artist pages
And because the web is about URIs not pages
Seperate URLs for each resource
bbc.co.uk/music/artists/:artist/reviews
bbc.co.uk/music/artists/:artist/news
and the rest of web
bbc.co.uk/music/artists/:artist/links
In other words everything is addressable and
therefore meshable across the web and across
domains with the BBC
           ...
One URI many representations
bbc.co.uk/programmes/b00ht655#programme
One URI many representations
bbc.co.uk/programmes/b00ht655#programme
One URI many representations
bbc.co.uk/programmes/b00ht655#programme
Programmes ontology
	 http://www.bbc.co.uk/ontologies/programmes
Understanding the big BBC graph
	 http://blogs.talis.com/...
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Making bbc.co.uk more human literate (ISKO 2009)

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Making bbc.co.uk more human literate (ISKO 2009)

  1. 1. Making bbc.co.uk more human literate Tom Scott
  2. 2. The BBC has historically created a series of microsites – each coherent in their own right but not across the breadth of BBC content Radio 4 Big Bang http://www.bbc.co.uk/radio4/bigbang/
  3. 3. so I can’t currently find everything Brian Cox...
  4. 4. ...Paul Weller... Paul Weller http://www.flickr.com/photos/johnbullas/3410330728/
  5. 5. ...Lion...
  6. 6. ...or even Jeremy Clarkson
  7. 7. Nor can I follow my nose, I can’t browse by meaning, from one page to the next following a semantic thread Snickers http://www.flickr.com/photos/homer4k/386980596/
  8. 8. But things are changing
  9. 9. Linked Data has helped us build a coherent, scalable, sane service. One that we hope is a bit more human literate. Linked Data cloud diagram http://www4.wiwiss.fu-berlin.de/bizer/pub/lod-datasets_2009-03-05_colored.png
  10. 10. Use URIs to identify things not only documents How it works: The Web http://flickr.com/photos/danbri/2415237566/
  11. 11. Use HTTP URIs - globally unique names that anyone can dereference Colon Slash Slash http://www.flickr.com/photos/jeffsmallwood/299208539/
  12. 12. Provide useful information [in RDF] when someone looks up a URI Information Desk http://www.flickr.com/photos/metropol2/149294506/
  13. 13. Include links to other URIs to let people discover related information Links http://www.flickr.com/photos/ravages/2831688538/
  14. 14. But why? Good Question http://www.flickr.com/photos/emagic/56206868/
  15. 15. Increasing levels of abstraction make technology more and more human centric an old lady with an umbrella in Ravangla market! http://www.flickr.com/photos/sukanto_debnath/519690623/
  16. 16. Linked Data frees information from data silos Silos http://www.flickr.com/photos/bottleleaf/2218990208/
  17. 17. Linked Data at the BBC Test Card X http://www.flickr.com/photos/marksmanuk/3098983708/
  18. 18. The legacy content BBC B - keyboard http://www.flickr.com/photos/barnoid/235295234/
  19. 19. Concept extraction Pig farming, GM crops, environmental catastophes, Argentina, Pennsylvania, Uganda, Jimmy Doherty Equivalence mapping GM crops, GM food, genetically-modified food, frankenstein food (etc.) You might like… GM Food Tagging Jimmy Doherty GM food, domestic pig, environmental disaster, Argentina, Pennsylvania (US state), Uganda, Jimmy Doherty (farmer) Pigs Environmental disaster Argentina Publishing engine GM Food, Jimmy Doherty, Pigs, Environmental disaster, Argentina DBpedia (wikipedia) - as a controlled vocabulary
  20. 20. You might like You might like Cold War Nuclear warfare Soviet Union John F Kennedy Espionage Communism John Le Carre Cuba CONTENT PAGE NAVIGATION PAGE CONTENT PAGE Navigation badges and topic pages join legacy pages together
  21. 21. The new stuff... Internet http://www.flickr.com/photos/transkamp/54371294/
  22. 22. A page per programme
  23. 23. In the music domain we have a page for every artist the BBC plays
  24. 24. And for natural history... species pages...
  25. 25. ...habitat pages...
  26. 26. ...and adaptation pages
  27. 27. But the context lives in the joins between these domains
  28. 28. Programmes on species pages
  29. 29. Track listings on episode pages linked to artist pages
  30. 30. Programmes on artist pages
  31. 31. And because the web is about URIs not pages
  32. 32. Seperate URLs for each resource bbc.co.uk/music/artists/:artist/reviews
  33. 33. bbc.co.uk/music/artists/:artist/news
  34. 34. and the rest of web bbc.co.uk/music/artists/:artist/links
  35. 35. In other words everything is addressable and therefore meshable across the web and across domains with the BBC Droplet highway http://www.flickr.com/photos/cesarcabrera/446101505/
  36. 36. One URI many representations bbc.co.uk/programmes/b00ht655#programme
  37. 37. One URI many representations bbc.co.uk/programmes/b00ht655#programme
  38. 38. One URI many representations bbc.co.uk/programmes/b00ht655#programme
  39. 39. Programmes ontology http://www.bbc.co.uk/ontologies/programmes Understanding the big BBC graph http://blogs.talis.com/n2/archives/569 Music ontology http://musicontology.com My blog http://derivadow.com

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