This document discusses trends and challenges in the future of online checkouts and payments. It notes that while alternative payment methods are rising, integrating them across Europe remains difficult. It also suggests that payments need to focus on ease of use and reducing steps at checkout, especially on mobile, in order to drive conversion. Reducing fees and costs, both direct and indirect, will also be important challenges to address going forward.
9. 99
Trend: Further European payments integration
โฆ however: focus on โtraditionalโ payments, online
still too country specific (= hassle)
XS2A
10. 1010
Thesis: Online payments market only mature at a
national level
โฆ because: too fragmented, making it difficult for
cross-border trade & merchants in particular
11. 1111
Challenge: Seamless integration and at a min.
interoperability (ideally full harmonization)
โฆ accelerating the API-economy for banks, with
further regulation as potential pressure instrument
14. 1414
Trend: โฆ and no trend would be complete
w/o Mobile of course
โฆ once at the booking page, bring clients as fast
as possible to payment w/o need to think
=> 1 (2๏) - click payment, also on mobile!
15. 1515
Thesis: Mobile not designed for conversion โฆ but
for risk
โฆ because: too much thinking from the โoldโ
desktop world
16. 1616
Thesis: Payment methods (especially alternative
payments) suffer from functionality bloat / overload
โฆ however: getting too much, need to go directly
to payment, no distraction / x-sell at check-out
17. 1717
Challenge: Innovation needs to serve simplification
instead of diversification !
โฆ less is more!
Stick to your core trade ?!
18. 1818
Challenge: Mobile innovation also needs to facilitate
x-border ease of use
โฆ ideally with 1 European protocol for mobile
payments
20. 2020
Trend: Fees are under pressure
โฆ rightfully so, off-line is already pretty efficient,
but still gap with online
21. 2121
Thesis: Not only direct, but also indirect costs need
to go down
โฆ because: payment disruptions cost money and
settlement days still date from the batch days
23. 2323
Challenge: eliminate T+2/3 settlement days ๏
โฆ because transactions are more & more real-time,
with also here pressure of further regulation