Exactly What Is Article Marketing?

In this ARTICLE (wink wink) we're going to talk about
how you can market your unique articles in an efficient
way. Furthermore, we'll find out how writing articles is
an excellent method of driving qualified targeted traffic
to your web site.

What is Article Marketing

The major reason behind any sort of marketing is to
increase visibility, i.e. get your product or your web site
in front of as many interested people as possible.

Article marketing also allows the opportunity for your
article to go 'viral' and have an additional webmaster
pick it up and publish it on their internet site or blog.
This certainly increases your visibility (the objective of
marketing) and provides an intriguing opportunity of
leverage. You may see your article pop-up within a social
media network or the likes.

The first point to know within this Article Marketing 101
is that you do not just write one article. You need to
regularly submit well-written articles so you are able to
build authority and readership.

Article Marketing 101 - Know Your Target Audience

You may be able to do that with a little keyword
research. Watching Google trends, or simply going to the
forums within their communities and reading what they
have to say. It might clarify any false tips you've gotten
about your audience and give you fresh tips when it
comes to what they're seeking.

Do Your Analysis and Do it Efficiently - It Pays Off!

Do not skimp on the investigation.

Article Marketing 101 - Write a great Article & Headline

The search engines are getting smarter daily, and also
the the division among man and machine is blurring. Do
not try and fool the search engines with keyword,
keyword, keyword headlines. Make them catchy for
people that are truly going to read your articles.

You could of course incorporate your search phrases into
your article headline, and you ought to. But remember
you want them to read full-natural and not seem like it's
beefed up with steroids and packed with keywords that
do not make any sense whenever you read them out
loud.

Now the essence of a great title is a one that 1) contains
your key phrases 2) catches a readers eye and 3) entices
them to learn a lot more.

Writing a really good title is an art and combining terms
like "tips", "ways to" and "secrets to" can be really
efficient. You'll need to find out how to pique your
reader's interest, and then keep her interested
throughout the body of your text.

1 - People interest span is short. Give 'em a break! Make
your sentences brief. Like these. 2 - Use numbered lists
or bullet point lists when possible. 3 - Construct your
article so your reader will wish to read it. Cliffhangers
are very good.

Article directories all have various guidelines. Some
demand that your article be at least 500 words. Other
insist on 800 words or more. However, most article
directories won't accept articles at all (regardless of how
many words) if it sounds like it's an ad.

This is by no means an extensive Article Marketing 101
but it does give you the basics and a number of points
you ought to find out more about, before you start

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