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30 Tools in 50 Minutes: Essential web tools for the school PR pro

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30 Tools in 50 Minutes: Essential web tools for the school PR pro

  1. 1. 30  Tools  in  50  Minutes Essential  web  tools  for  the  school  PR  pro Delaina  Biernstein Graphic  Design  Specialist June  21,  2011 Tempe  Elementary  School  District
  2. 2. This  presentation  (with  links!)  can  be  found   online  at: www.delainadesign.com/30tools
  3. 3. Delaina’s  Rules It’s  up  to  YOU  to  learn  the  tools  by  doing,   not  by  watching. Be  curious,  be  persistent,  be  unafraid. Experiment  and  explore. Good  tools  don’t  make  up  for  poor  content.
  4. 4. *Google  Search  Tools www.google.com INFORMATION   GATHERING
  5. 5. *Google  Alerts www.google.com/alerts INFORMATION   GATHERING
  6. 6. *Google  Reader www.google.com/reader (or  any  RSS  reader) INFORMATION   GATHERING
  7. 7. Facebook  Notifications http://www.facebook.com/editaccount.php?notifications INFORMATION   GATHERING
  8. 8. Summify www.summify.com INFORMATION   GATHERING
  9. 9. *Clicky  Analytics www.getclicky.com ANALYTICS
  10. 10. Diigo www.diigo.com INFORMATION   SHARING
  11. 11. Tumblr www.tumblr.com INFORMATION   SHARING
  12. 12. HootSuite www.hootsuite.com SOCIAL  MEDIA
  13. 13. Disqus www.disqus.com SOCIAL  MEDIA
  14. 14. ShareThis www.sharethis.com SOCIAL  MEDIA
  15. 15. Posterous www.posterous.com CONTENT   DISTRIBUTION
  16. 16. Ping.fm www.ping.fm CONTENT   DISTRIBUTION
  17. 17. SlideShare www.slideshare.net PRESENTATIONS
  18. 18. Issuu www.issuu.com PRESENTATIONS
  19. 19. Prezi www.prezi.com PRESENTATIONS
  20. 20. Flickr www.flickr.com PHOTOS
  21. 21. Vimeo www.vimeo.com VIDEOS
  22. 22. Screenr www.screenr.com VIDEOS
  23. 23. Animoto  for  Education www.animoto.com/education VIDEOS
  24. 24. Download  Helper www.downloadhelper.net VIDEOS
  25. 25. Google  Docs:  Forms http://www.google.com/google-­‐d-­‐s/forms/ FORMS  &   DOCUMENTS
  26. 26. Wufoo www.wufoo.com FORMS  &   DOCUMENTS
  27. 27. PDF  Online www.pdfonline.com FORMS  &   DOCUMENTS
  28. 28. Dropbox www.dropbox.com FORMS  &   DOCUMENTS
  29. 29. FeedBurner feedburner.google.com EMAIL  NEWSETTERS
  30. 30. BatchGeo www.batchgeo.com MAPS
  31. 31. Google  My  Maps/My  Places maps.google.com MAPS
  32. 32. School  District  Finder www.schooldistrictfinder.com MAPS
  33. 33. Aviary www.aviary.com GRAPHICS  EDITING
  34. 34. Key  Takeaways Lots  of  opportunities  to  embed  tools  on   your  own  website Most  tools  integrate  with  many  other   tools.  Design  a  flowchart  of  how  you  plan   to  use  these  tools. Get  a  dummy  email  address  and  sign  up   for  everything!
  35. 35. Resources:  Stay  up  to  date! •www.Mashable.com •www.Lifehacker.com •www.MakeUseOf.com •www.EdSocialMedia.com •www.SocialMediaExaminer.com/category/tools/ •www.SocialMediaExplorer.com •www.SchneiderB.com •www.socialmediatoday.com/all/16584
  36. 36. Questions?

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