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Esna 
Cloudlink 5.0 for Cisco
Esna Embeds Collaboration Anywhere 
Esna embeds real-time communication 
tools inside the business processes and 
applications people use everyday 
INSIDE
People Want to Communicate in the Apps they Use 
Marty Parker 
User Experience: 
The X Factor of Unified Communications 
No Jitter, September 2013 
“It’s critical for UC systems to 
deliver an end-user experience 
that is intuitive, cohesive and 
integrated.” 
“Users want their 
communications to 
be built right into 
the applications they 
are using.” 
Bern Elliot 
Gartner CIO 
August 2013
Google Apps 
Cisco Jabber Voice + 
Video and WebEx 
Integration
Transcribed Voice Messages inside Gmail 
WebEx 
Integration 
Unified 
Messaging 
Voicemail 
Transcription 
Rich 
Presence
Send + Receive Fax Messages 
Receive and send faxes right from 
Gmail 
Automatically save faxes in Drive along 
with your voice messages
Actionable Voice Messages 
Resolve 
messages 
to your 
Google 
contacts 
Post urgent and crisis 
messages to Twitter and 
Google+ 
Escalate any 
message to a 
live call 
See the location 
of the caller
Multiple Ways to Start an Instant WebEx Meeting 
From the Google 
Contact Card 
From the Google 
People Widget 
Anywhere in the 
Chrome Browser
Schedule a WebEx Meeting from Google Calendar 
Instantly schedule a 
WebEx meeting from 
Google calendar 
Choose from different meeting 
templates, meeting types and 
audio options 
Meeting info is automatically published
Easily Create or Modify WebEx Meeting Templates 
Define a standard meeting 
template, create import 
meeting templates from 
Works with any audio WebEx or create your own 
conference provider
Schedule TMS Resources from Google Calendar 
Easily book TMS resources from your Google calendar with the ability 
to edit the calendar events, which automatically update meeting 
details within the Cisco TMS event calendar
Contextual Cisco Collaboration in Google Drive 
Automatically 
recognizes every 
collaborator on a doc 
Start an instant 
WebEx meeting, 
Hangout or Jabber 
group chat
WebEx Integration with Google Hangouts 
Move people 
that you are 
collaborating 
with in a 
Hangout to a 
WebEx with a 
single click 
Attendees are immediately placed into the WebEx, no 
separate login or registration required
Salesforce 
Cisco Jabber Voice + 
Video and WebEx 
Integration
Esna iLink for Cisco Embedded Plug-In 
Embedded web 
plug-in 
Access to presence, 
IM, Jabber Voice + 
Video calls, 
Hangouts and 
WebEx meetings
Start an Instant WebEx Meeting with Contacts 
Instantly start a WebEx meeting 
with any contact or lead in 
Salesforce 
Simple one click-to-meet
Track WebEx Meetings in Salesforce 
Automatically 
log WebEx 
meetings as 
activities in 
Salesforce 
Links to WebEx 
recordings are 
inserted in the 
activity notes
Schedule WebEx Meetings from Salesforce 
Instantly schedule a 
WebEx meeting right 
from Salesforce Calendar 
Choose from different meeting 
templates, meeting types and 
audio options
Automatically Logged Calls + WebEx Meetings 
Automatically 
log WebEx 
meetings and 
calls as 
activities
Jive 
Unified Messaging + Click-to- 
Call
Transcribed Voice Messages inside Jive 
Unified 
Messaging 
Access to 
presence, IM, 
Jabber Voice + 
Video calls, 
Hangouts and 
WebEx 
meetings 
Transcribed 
Voicemail
Access to Cisco from Any Web Page or Application 
Extend Cisco collaboration to 
any web app or page in Chrome 
● Click-to-Call 
● Presence 
● Instant Messaging 
● Group chat 
● Jabber Voice + Video 
● WebEx 
Click-to-Call
Developer API’s
Developer APIs - Collaboration Tags 
Actions include Esna iLink presence, 
voice and video calls, contact cards, 
and live meeting escalation 
1 
Inject dynamic, real-time 
communication content and actions 
into any web page or application 
2 
TURN THIS 
Presence 
Contact Cards with 
Actions 
INTO THIS
The desire to reduce cost by 
migrating to Google Apps/ 
Gmail from Microsoft 
Exchange 
Maintain and enhance 
unified messaging based on 
existing Cisco infrastructure 
Customer Case Study 
Wilson Hurd 
Esna’s Cloudlink made the critical 
connection between our Cisco 
Unity messaging system and our 
new Google Apps solution—an 
answer we just didn’t find 
anywhere else. 
— Scott Berg, Network Engineer Wilson Hurd 
The Challenge 
The Solution 
Selected Esna Cloudlink to 
connect legacy Cisco 
infrastructure and UM 
system to Google Apps and 
Gmail 
Seamless connection 
between Cisco Unity 
Connection and Cisco 
CallManager with Google 
Apps and Gmail 
The Result 
Robust UC capabilities 
deployed to more than 3,000 
users across the U.S. 
Reduced hardware costs 
space required, 
power/cooling expenses and 
lowered annual license fees 
and IT support time
Leverage cloud-based 
applications to reduce cost 
levels and mitigate demand 
on in-house IT resources 
Maintain and enhance UC 
based on existing Cisco 
infrastructure 
Customer Case Study 
IEEE 
The Cloudlink solution from Esna 
was the right choice for us. Install 
was easy—Cloudlink 
configuration wizards 
automatically provisioned our 
users and we were up and 
running within a couple of days. 
— Dave Kaminsky, Manager Alternative Client 
Systems 
The Challenge 
The Solution 
Selected Esna Cloudlink to 
connect IEEE’s Cisco UC 
system to Google Apps and 
Gmail 
Seamless connection 
between Cisco Unity 
Connection, Cisco UC 
Manager and Google Apps 
and Gmail 
The Result 
Robust UC capabilities 
deployed to more than 3,000 
users across the U.S. 
Reduced hardware costs 
space required, 
power/cooling expenses and 
lowered annual license fees 
and IT support time
10,000 + Customers Rely on Esna Everyday 
MANUFACTURING RETAIL / SERVICES MEDIA GOVERNMENT EDUCATION 
HOSPITALITY
Cloudlink 5.0 Architecture 
Cloud Apps 
User 
Cisco Enterprise or Hosted 
WebEx XML 
Jabber SDK 
Google Data 
(Calendar/ 
Contact) API 
CAXL (IM/P) 
Voice/Video 
Esna Cloudlink App 
Server (Optional) 
CU(M/N/P)I 
Cisco Unity 
Connection 
TAPI 
(Optional) 
Cisco Unified 
Comm. Manager 
Google Data 
(Calendar/Contact) 
API, IMAP 
Salesforce 
Open CTI 
Call Control Web 
Services (Optional) 
Cisco IM & Presence 
Services
Cloudlink for Cisco Telepresence Architecture 
Cloud Apps Cisco Enterprise or Hosted 
Google Data 
Calendar 
Resource API 
Esna Cloudlink for 
Cisco Telepresence 
TMS Booking 
API 
Lotus Calendar 
Scheduling 
Cisco Telepresence 
Management Server 
Google Calendar 
Resource API 
WebEx XML 
WebEx enabled 
Telepresence TBD 
Lotus Domino 
User
Cisco Verified Compatible Solution 
https://marketplace.cisco.com/catalog/products/1338 
cisco.esna.com 
jabber.esna.com 
webex.esna.com
THANK YOU 
cisco.esna.com 
plus.esna.com twitter.esna.com facebook.esna.com youtube.esna.com
Additional Information
Presence + Presence Management 
Easily see other 
people’s status 
and availability 
Send an IM or 
start a call with 
one click 
Manage and 
share your real-time 
availability 
to others 
Esna iLink for 
Cisco can 
monitor your 
availability from 
Google Calendar 
and Hangouts
Jabber IM, Voice + Video 
IM 1:1 with 
others and move 
to a live voice or 
video 
conversation 
with a single click 
Jabber softphone 
with video accessed 
through a HTML5 
user interface 
1:1 video calls and 
multi-party voice 
conference calls
Integrated Dialer + Call Control 
Dial any 
extension or 
phone number 
by entering the 
name of the 
person or their 
number 
Full call control 
integrated with 
Cisco Unity 
Connection
Cloudlink 5.0 Capabilities and Requirements 
Cloudlink Application 
Server 
iLink IE/Chrome 
Extension 
iLink for Cisco IE/ Chrome 
Extension[3] 
iLink for WebEx 
IE/Chrome Extension[4] 
Unified Messaging in Gmail and Jive X 
Click-to-Call X[1] X 
Federated Cisco Presence to Google Talk X 
Google Calendar and Hangouts Presence in Jabber X 
Jabber Presence X 
Jabber Instant Messaging (1:1 and Group) X 
Jabber Voice and Video[2] X 
Contextual Collaboration in Google Drive X 
Jabber Integration with Salesforce X 
WebEx Integration with Google Apps, Salesforce, and Chrome 
Browser X 
[1] For organizations not running Jabber [2] Requires Cisco Web Communicator license [3] Requires Jabber or Cool license [4] Requires WebEx license

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Esna Cloudlink 5.0 for Cisco and Google Apps

  • 1. Esna Cloudlink 5.0 for Cisco
  • 2. Esna Embeds Collaboration Anywhere Esna embeds real-time communication tools inside the business processes and applications people use everyday INSIDE
  • 3. People Want to Communicate in the Apps they Use Marty Parker User Experience: The X Factor of Unified Communications No Jitter, September 2013 “It’s critical for UC systems to deliver an end-user experience that is intuitive, cohesive and integrated.” “Users want their communications to be built right into the applications they are using.” Bern Elliot Gartner CIO August 2013
  • 4.
  • 5. Google Apps Cisco Jabber Voice + Video and WebEx Integration
  • 6. Transcribed Voice Messages inside Gmail WebEx Integration Unified Messaging Voicemail Transcription Rich Presence
  • 7. Send + Receive Fax Messages Receive and send faxes right from Gmail Automatically save faxes in Drive along with your voice messages
  • 8. Actionable Voice Messages Resolve messages to your Google contacts Post urgent and crisis messages to Twitter and Google+ Escalate any message to a live call See the location of the caller
  • 9. Multiple Ways to Start an Instant WebEx Meeting From the Google Contact Card From the Google People Widget Anywhere in the Chrome Browser
  • 10. Schedule a WebEx Meeting from Google Calendar Instantly schedule a WebEx meeting from Google calendar Choose from different meeting templates, meeting types and audio options Meeting info is automatically published
  • 11. Easily Create or Modify WebEx Meeting Templates Define a standard meeting template, create import meeting templates from Works with any audio WebEx or create your own conference provider
  • 12. Schedule TMS Resources from Google Calendar Easily book TMS resources from your Google calendar with the ability to edit the calendar events, which automatically update meeting details within the Cisco TMS event calendar
  • 13. Contextual Cisco Collaboration in Google Drive Automatically recognizes every collaborator on a doc Start an instant WebEx meeting, Hangout or Jabber group chat
  • 14. WebEx Integration with Google Hangouts Move people that you are collaborating with in a Hangout to a WebEx with a single click Attendees are immediately placed into the WebEx, no separate login or registration required
  • 15. Salesforce Cisco Jabber Voice + Video and WebEx Integration
  • 16. Esna iLink for Cisco Embedded Plug-In Embedded web plug-in Access to presence, IM, Jabber Voice + Video calls, Hangouts and WebEx meetings
  • 17. Start an Instant WebEx Meeting with Contacts Instantly start a WebEx meeting with any contact or lead in Salesforce Simple one click-to-meet
  • 18. Track WebEx Meetings in Salesforce Automatically log WebEx meetings as activities in Salesforce Links to WebEx recordings are inserted in the activity notes
  • 19. Schedule WebEx Meetings from Salesforce Instantly schedule a WebEx meeting right from Salesforce Calendar Choose from different meeting templates, meeting types and audio options
  • 20. Automatically Logged Calls + WebEx Meetings Automatically log WebEx meetings and calls as activities
  • 21. Jive Unified Messaging + Click-to- Call
  • 22. Transcribed Voice Messages inside Jive Unified Messaging Access to presence, IM, Jabber Voice + Video calls, Hangouts and WebEx meetings Transcribed Voicemail
  • 23. Access to Cisco from Any Web Page or Application Extend Cisco collaboration to any web app or page in Chrome ● Click-to-Call ● Presence ● Instant Messaging ● Group chat ● Jabber Voice + Video ● WebEx Click-to-Call
  • 25. Developer APIs - Collaboration Tags Actions include Esna iLink presence, voice and video calls, contact cards, and live meeting escalation 1 Inject dynamic, real-time communication content and actions into any web page or application 2 TURN THIS Presence Contact Cards with Actions INTO THIS
  • 26. The desire to reduce cost by migrating to Google Apps/ Gmail from Microsoft Exchange Maintain and enhance unified messaging based on existing Cisco infrastructure Customer Case Study Wilson Hurd Esna’s Cloudlink made the critical connection between our Cisco Unity messaging system and our new Google Apps solution—an answer we just didn’t find anywhere else. — Scott Berg, Network Engineer Wilson Hurd The Challenge The Solution Selected Esna Cloudlink to connect legacy Cisco infrastructure and UM system to Google Apps and Gmail Seamless connection between Cisco Unity Connection and Cisco CallManager with Google Apps and Gmail The Result Robust UC capabilities deployed to more than 3,000 users across the U.S. Reduced hardware costs space required, power/cooling expenses and lowered annual license fees and IT support time
  • 27. Leverage cloud-based applications to reduce cost levels and mitigate demand on in-house IT resources Maintain and enhance UC based on existing Cisco infrastructure Customer Case Study IEEE The Cloudlink solution from Esna was the right choice for us. Install was easy—Cloudlink configuration wizards automatically provisioned our users and we were up and running within a couple of days. — Dave Kaminsky, Manager Alternative Client Systems The Challenge The Solution Selected Esna Cloudlink to connect IEEE’s Cisco UC system to Google Apps and Gmail Seamless connection between Cisco Unity Connection, Cisco UC Manager and Google Apps and Gmail The Result Robust UC capabilities deployed to more than 3,000 users across the U.S. Reduced hardware costs space required, power/cooling expenses and lowered annual license fees and IT support time
  • 28. 10,000 + Customers Rely on Esna Everyday MANUFACTURING RETAIL / SERVICES MEDIA GOVERNMENT EDUCATION HOSPITALITY
  • 29. Cloudlink 5.0 Architecture Cloud Apps User Cisco Enterprise or Hosted WebEx XML Jabber SDK Google Data (Calendar/ Contact) API CAXL (IM/P) Voice/Video Esna Cloudlink App Server (Optional) CU(M/N/P)I Cisco Unity Connection TAPI (Optional) Cisco Unified Comm. Manager Google Data (Calendar/Contact) API, IMAP Salesforce Open CTI Call Control Web Services (Optional) Cisco IM & Presence Services
  • 30. Cloudlink for Cisco Telepresence Architecture Cloud Apps Cisco Enterprise or Hosted Google Data Calendar Resource API Esna Cloudlink for Cisco Telepresence TMS Booking API Lotus Calendar Scheduling Cisco Telepresence Management Server Google Calendar Resource API WebEx XML WebEx enabled Telepresence TBD Lotus Domino User
  • 31. Cisco Verified Compatible Solution https://marketplace.cisco.com/catalog/products/1338 cisco.esna.com jabber.esna.com webex.esna.com
  • 32. THANK YOU cisco.esna.com plus.esna.com twitter.esna.com facebook.esna.com youtube.esna.com
  • 34. Presence + Presence Management Easily see other people’s status and availability Send an IM or start a call with one click Manage and share your real-time availability to others Esna iLink for Cisco can monitor your availability from Google Calendar and Hangouts
  • 35. Jabber IM, Voice + Video IM 1:1 with others and move to a live voice or video conversation with a single click Jabber softphone with video accessed through a HTML5 user interface 1:1 video calls and multi-party voice conference calls
  • 36. Integrated Dialer + Call Control Dial any extension or phone number by entering the name of the person or their number Full call control integrated with Cisco Unity Connection
  • 37. Cloudlink 5.0 Capabilities and Requirements Cloudlink Application Server iLink IE/Chrome Extension iLink for Cisco IE/ Chrome Extension[3] iLink for WebEx IE/Chrome Extension[4] Unified Messaging in Gmail and Jive X Click-to-Call X[1] X Federated Cisco Presence to Google Talk X Google Calendar and Hangouts Presence in Jabber X Jabber Presence X Jabber Instant Messaging (1:1 and Group) X Jabber Voice and Video[2] X Contextual Collaboration in Google Drive X Jabber Integration with Salesforce X WebEx Integration with Google Apps, Salesforce, and Chrome Browser X [1] For organizations not running Jabber [2] Requires Cisco Web Communicator license [3] Requires Jabber or Cool license [4] Requires WebEx license

Hinweis der Redaktion

  1. There is a clear definition evolving- Unified communications ( traditional thought process) on in one communication platform vs integrated unified communications ( expanding the focus on interoperability) BYOD, consumerization of technology and ubiquitous cloud services is driving the need for UC not to be a siloedcommunicaiton technology but inclusive and integrated with a wider view of overall corporate communications and business applications
  2. + The desire to use the same tools and approaches we use at home to do our work, is widespread+ people fundamentally want to work together to get their work done, achieve fulfillment, and create value+ this is not a new trend, for some time now people have been taking their consumer tools to work+ Forrester (a US based analyst firm) identified that 53% of employees are using some form of consumer technology to get their work done+ According to Gartner - By 2017, more than half of companies will require their employees to supply their own devices on the job+ Gartner said, mid-sized companies of $500 million to $5 billion in sales and 2,500 to 5,000 employees are most likely to be using a BYOD approach+38 percent of companies expect to stop supplying employees with their devices entirely by 2016
  3. + tablets and smartphones are the preferred interface for executives, salespeople, managers+ even not-so-mobile employees who accept that there are no longer barriers between work life and home life+ every credible cloud apps vendor is addressing mobile+ According to Gartner - By 2017, more than half of companies will require their employees to supply their own devices on the job+ Gartner said, mid-sized companies of $500 million to $5 billion in sales and 2,500 to 5,000 employees are most likely to be using a BYOD approach+38 percent of companies expect to stop supplying employees with their devices entirely by 2016