Intro to online Crisis Mgt

1. Strategic Crisis Management
Online

2. Strategic Crisis Management
• The Syllabus
• Course Objectives
• Assessments
• The web site
• Module structure
• The Schedule
• Technical Needs
• Time Management Tips
• Tips to Excel with online
course

3. The
Syllabus

4. Course Objectives
• Relate Principles and Topology of Crises for a Business
Situation
• Compare Crisis Models
• Develop a Crisis Management Organizational Structure
• Create Practical Crisis Management Strategies
• Write a Crisis Management Plan

5. Assessments
• EVALUATIONS AND WEIGHTS:
Weight
• 1 Literature Review 25%
• 2 Crisis Essay (Interview) 25%
• 3 Business Contingency Plan 35%
• 4 Module Exercises - Check your Progress 15%
• Total: 100%

6. Literature Review – 25%
• Part A
• On Line contribution
• 1 of 4 with same Academic Journal
• Contribute to an online discussion re Purpose and results of the journal Article.
• 1/3 of grade
• Part B
• Individual Literature Review of topic

7. Crisis Management Interview – 25%
• Part A
• You are to interview a manager in the industry about a specific Crisis
experience.
• Write an Essay describing the situation, the decisions made, the
consequences of the decisions and the lessons learned from the Crisis.
• Part B
• Write an ‘executive Summary’ of the essay and post for all students to
review and learn what you have discovered.

8. The Crisis Management Plan – 35%
•A web site Portfolio:
Home Page Page Sub-page
1. Executive Summary
2. Purpose a. Goals
b. Objectives
3. Governance a. Organizational Chart
b. The Teams
c. Job descriptions
4. Business Impact Analysis
5. The Plan a) Readiness Procedures
b) Authority and Team Functionality
c) Check List” of Responsibilities
6. Training Exercises and Schedules
7. Audit Procedures and Schedule
Example: https://sites.google.com/site/strategiccrisismgt/

9. Module Exercises - 15%

11. 1 • What is a Crisis?
2 • Business Impact
3 • Organizational Measures
4 • Strategic Measures
5 • Communications
6 • Should We Tell the Truth?
7 • Train & Audit for a Crisis
Module Structure

12. Structure for Each Module
Introduction
Readings
Highlights
CYP
(Check Your Progress)
See Module 1

13. The Schedule

14. Technical Needs
• Printer
• Software needs
•Acrobat Reader
•MS Word
•Optional; Evernote; https://evernote.com/
• Web Cams and Headset with microphones

15. Time Management Tips
• Make a Plan
• Check syllabus for Due Dates
• Set a specific block of time to ‘Attend’. (3 credit course =
9 hours of work a week)
• Schedule time for reading, review and execution for each
module
• Check in Daily
• There will be changes…. Align Blackboard with mobile
devices.
• Being aware, makes you current;
• Being Current makes you productive

16. Time Management Tips
• Look Ahead
• All material is Due on a Sunday at Midnight
• Plan should schedule assessment completion several days
ahead to give time to reflect and self-access.
• Speak up
• Never be afraid to ask for Help
• Professor will always help; but cannot until you ask for help.
• Class mates are are your best Source

17. Tips to Excel on Online Course
Participate
• You are still in a class. Actively get
involved, share, and collaborate.
Be Patient
• Responses from classmates and
Professors will not be
instantaneous.
• Panic is usually the result of poor
planning;
• Keeping to your schedule, allows
you to be patient
Proofread
• All communications must be
professional
• Phone Text English is not acceptable
in any form.
• Before you save …. Read it again!
• Proper Spelling and Grammar allows
reader to concentrate on the
message
• When Reader thinks, “What are they
saying here?”, … You have lost them!