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@cranberry ANTIOXIDANTS FOR YOUR CONTENT
David A. McInnis, Founder david@cranberry.com 360-483-8441
Fund Your Crowdfund
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
Agenda
• Introduction to Panelists
• Who is Cranberry and what do we do?
• Why are we doing the whole crowdfunding thing?
• What awardees get?
• How companies are selected?
• Other free services for promotion
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
We drive traffic to the content that
businesses and organizations create.
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
“Content is no longer king,
its the kingdom.
— Lee Oden
Why Content?
Regardless of what type of
marketing tactics you use, content
marketing should be part of your
process, not something separate.
— Content Marketing Institute
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
What is a Gist?
A Content Gist provides the
reader with the gist of the
content being promoted.
The gist is written to appeal
to each of the four macro
temperaments.
The content gist is what
Cranberry distributes through
native ad units.
Cranberry helps advertisers
craft their perfect content gists.
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
More than an image
and a short headline.
Cranberry Content Gist
provides a window into
the content for better
On Page
Engagement
Native Meets Content Marketing
& more qualified traffic.
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
Why Crowdfunding?
To help small
businesses tell their
stories.
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
Awardees Receive
• $1000 in marketing funds to be used at Cranberry.
• Access to our marketing team.
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
Selection
• Home stretch funding.
• We choose three awardees per month.
• Do you have traction?
• Is there enough time left in your campaign?
• Do we believe that you can deliver on your campaign?
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
Other
Resources
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
Think of 5 Minute Webinars™ as
“TED” talks for everyone else. We give
presenters 5 minutes to tell their
stories.
Key Features
• Always free to presenters and
attendees. (This is a sponsored
service.)
• Cranberry hosts, produces and
promotes your 5 Minute
Webinar.
• Cranberry creates native ad
units to promote your 5 Minute
Webinar through our content
marketing platform, guaranteeing
an audience of over 50k people
• PowerPoint and Keynote
templates are provided for ease
of creating your presentation.
• Sponsorship opportunities are
available.
@cranberry ANTIOXIDANTS FOR YOUR CONTENT
cranberry.com/kickstarter

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Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
 

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