Why a Likeable Business is Best - Under 40 Char Word of Mouth Marketing

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Dave Kerpen

Business

• CEO of SocialMedia.org

• Author of Word of Mouth Marketing

• Taught at Northwestern University
and the Wharton School of
Business

#LikeableBusiness

Responsiveness
“Life is 10 percent what happens to you and 90
percent how you react to it.”
- Charles R. Swindoll

#LikeableBusiness

Take listening
one step further.

#LikeableBusiness

Surprise & Delight
“A true leader always keeps an element of surprise
up his sleeve, which others cannot grasp but which
keeps his public excited and breathless.”
- Charles de Gaulle

#LikeableBusiness

Every mistake is an
opportunity.

#LikeableBusiness

Gratefulness.
“I would maintain that thanks are the highest
form of thought, and that gratitude is
happiness doubled by wonder.”
- Gilbert K. Chesterton

#LikeableBusiness

You get what you
give.

#LikeableBusiness

“How dare you settle for
less when the world has
made it so easy for you
to be remarkable?”
Seth Godin

#LikeableBusiness

Purchase your copy of Likeable
Business today!

Buy in bulk and receive
special bonuses!
Visit likeablebook.com or contact Theresa
at theresa@likeable.com.

#LikeableBusiness

Be one of the first 100 to buy a copy of Likeable Business and
receive the Word of Mouth Marketing Comic Book free!

#LikeableBusiness

Feedback?
Grand Prize!
@DaveKerpen
@LikeableBook
dave@likeable.com

#LikeableBusiness

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Why a Likeable Business is Best - Under 40 Char Word of Mouth Marketing

1. Why A #Likeable Business Is The Best Word of Mouth October 31, 2012 @sernovitz + @davekerpen Slideshare.net/DaveKerpen Bit.ly/LikeableWOM

2. • CEO of Likeable Media • Author of Likeable Social Media & Likeable Business • Has been featured on ABC World News Tonight, BBC, and the New York Times #LikeableBusiness

3. • CEO of SocialMedia.org • Author of Word of Mouth Marketing • Taught at Northwestern University and the Wharton School of Business #LikeableBusiness

4. #LikeableBusiness

5. Responsiveness “Life is 10 percent what happens to you and 90 percent how you react to it.” - Charles R. Swindoll #LikeableBusiness

6. #LikeableBusiness

7. Take listening one step further. #LikeableBusiness

8. Surprise & Delight “A true leader always keeps an element of surprise up his sleeve, which others cannot grasp but which keeps his public excited and breathless.” - Charles de Gaulle #LikeableBusiness

9. Every mistake is an opportunity. #LikeableBusiness

10. #LikeableBusiness

11. Gratefulness. “I would maintain that thanks are the highest form of thought, and that gratitude is happiness doubled by wonder.” - Gilbert K. Chesterton #LikeableBusiness

12. #LikeableBusiness

13. You get what you give. #LikeableBusiness

14. “How dare you settle for less when the world has made it so easy for you to be remarkable?” Seth Godin #LikeableBusiness

15. Purchase your copy of Likeable Business today! Buy in bulk and receive special bonuses! Visit likeablebook.com or contact Theresa at theresa@likeable.com. #LikeableBusiness

16. Be one of the first 100 to buy a copy of Likeable Business and receive the Word of Mouth Marketing Comic Book free! #LikeableBusiness

17. Feedback? Grand Prize! @DaveKerpen @LikeableBook dave@likeable.com #LikeableBusiness