A summary of 3 key learnings from the 2014 Cannes Lions International Festival of Creativity in quotes and work that supports them.

2. How does one get to
Cannes?
Check your email.

3. And if you want to go bad
enough, you’ll find a way to
make it happen.

4. we went.

6. we learned 3 things.

7. 1. get uncomfortable.

8. “get imagination to go
to bed with audacity.”
- Richard Huntington,
Saatchi & Saatchi

9. “people that strive
to be right are rarely
interesting.”
- Richard
Huntington,
Saatchi & Saatchi

10. “be willing to get fired on a good idea.”
- Spike Jonze,
Director

11. “doubts and
question marks
stimulate creativity.”
- Bertrand Piccard,
SolarImpulse

12. “there are no facts
about the future.”
- Sir John Hegarty,
BBH

15. 2. do good.

16. “decent people need
something decent to
hold on to.”
- David Lubars, BBDO

17. “if you do something nice
for someone else, forget
it right away…
!
if someone else does
something nice for you,
never forget it.”
- Daniele Fiandaca,
Chiel

18. “the consequences of our
interconnectedness are causing us to have
a conscience…
!
the world is forming a global sense of right
and wrong.”
- Steven Overman, Match&Candle

19. “don’t look for something in
scale, look for empathy.”
- Jean Lin, Isobar

20. “we are good if our peers
think we we are great…
!
we are great if the real
world thinks we are good.”
- David Droga, Droga5

23. 3. keep it simple

24. “creativity is not an
opportunity, it’s a
responsibility.”
- Ybes Behar, Adobe

25. “truth ends up being
the answer.”
- Omar Johnson, Beats

26. “human curation is around
human moments.” - Jeff Levick, Spotify

27. http://media.tumblr.com/d8893ba8cf28372bd68c13f29e76dc26/tumblr_inline_n77p4alesE1szvtmk.jpg
“say something
provocative and
then shut up.”
- Teresa Alpert,
Crimea River

28. “don’t make
Aquaman run.”
- James Hurman,
Previously Unavailable

29. “don’t put the
technology cart before
the idea horse.”
- Nick Parish,
Contagious

35. in summary.
1. get uncomfortable.
2. do good.
3. keep it simple.