Here are the 10 questions you should ask yourself and your business before starting a content marketing campaign, the questions are straight forward but many businesses do not ask the right questions internally. This deck will help you ask the right questions before you start planning your next content marketing campaign
10 questions you should ask yourself & your business before starting content marketing
1. 10 Questions You Should Ask
Yourself & Your Business Before
Starting Content Marketing
Danny Denhard - @dannydenhard
2. Here Are 10 Content Marketing
Questions To Ensure You Are
Ready For Content Marketing
Campaigns
Danny Denhard - @dannydenhard
3. 1. Are we thinking about content
marketing because content
marketing is the new buzz word?
Danny Denhard - @dannydenhard
Please say NO!
4. 2. Do we have an actual
content strategy?
Danny Denhard - @dannydenhard
5. 3. Do we know where we
are going to place our
content marketing?
Danny Denhard - @dannydenhard
On our blog is not the answer
6. 4. Can we answer the right
questions with our content
marketing?
Danny Denhard - @dannydenhard
7. 5. Would our target
audience(s) appreciate
content marketing assets?
Danny Denhard - @dannydenhard
8. 6. Do we have the resources
to start long term content
marketing campaigns?
Danny Denhard - @dannydenhard
9. 7. Are we prepared to properly
invest in what it takes to create,
share and seed our (great) content?
Danny Denhard - @dannydenhard
10. 8. Are we prepared to reward
our customers beyond great
story telling and assets?
Danny Denhard - @dannydenhard
11. 9. If we do not achieve the results
we hoped for with the first
couple of assets will we carry on?
Danny Denhard - @dannydenhard
The answer has to be YES!
12. 10. Are we truly prepared to create,
engage, seed, thought lead and track
all of our multiple assets we need to
create?
Danny Denhard - @dannydenhard
13. So are you really ready?
Danny Denhard - @dannydenhard
14. Thanks for reading.
If you need some help or struggling with content
marketing, happily drop me a line:
!
Email - danny@socialseo.co
Or over social:
@dannydenhard
+dannydenhard