SlideShare ist ein Scribd-Unternehmen logo
1 von 43
Developing a Funding Strategy Session 1: Fundraising First Principles
More… www.slideshare.net/damianob www.askdirect.ie [email_address]
Course Outline ,[object Object],[object Object],[object Object]
Selected Reading List ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Selected Web Links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Warm-up Exercise ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why fundraising is important ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fundraising First Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fundraising First Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fundraising First Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fundraising First Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fundraising First Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why do people give?
Why do people give? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why do people give? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why do people give? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why do people give? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Exercise ,[object Object],[object Object],[object Object]
A diagram you’ll see a lot of…
The Public Prospective Donors First Gift Second Gift Regular / Monthly Donors Major Annual Gifts Major Multi Year Gifts Really Big Gifts Legacies
The Donor Pyramid ,[object Object],[object Object]
The 80/20 Rule ,[object Object],[object Object]
Developing a Funding Strategy Session 2: Fundraising in Ireland
The Fundraising Quiz! ,[object Object],[object Object],[object Object],[object Object]
The Fundraising Quiz! ,[object Object],[object Object],[object Object],[object Object]
The Fundraising Quiz! ,[object Object],[object Object],[object Object],[object Object]
The Fundraising Quiz! ,[object Object],[object Object],[object Object],[object Object]
The Fundraising Quiz! ,[object Object],[object Object],[object Object],[object Object]
Sources of Funds ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Individual Donors ,[object Object],[object Object],[object Object]
Individual Donors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Individual Donors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trusts & Foundations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trusts & Foundations ,[object Object],[object Object],[object Object],[object Object]
Trusts & Foundations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Corporate Giving ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Corporate Giving ,[object Object],[object Object],[object Object],[object Object]
Corporate Giving ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Corporate Giving ,[object Object],[object Object],[object Object],[object Object],[object Object]
State & EU Support  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
State & EU Support  ,[object Object],[object Object],[object Object],[object Object]
State & EU Support  ,[object Object],[object Object],[object Object],[object Object]
Income Generation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Weitere ähnliche Inhalte

Was ist angesagt?

Fundraising in your Community Presentation
Fundraising in your Community PresentationFundraising in your Community Presentation
Fundraising in your Community PresentationNICVA
 
Intro to fundraising - 6.18.10
Intro to fundraising - 6.18.10Intro to fundraising - 6.18.10
Intro to fundraising - 6.18.10PetrusDevelopment
 
Example gift acceptance guidelines
Example gift acceptance guidelinesExample gift acceptance guidelines
Example gift acceptance guidelinesLebertech
 
Top 10 Fundamentals in Fundraising
Top 10 Fundamentals in FundraisingTop 10 Fundamentals in Fundraising
Top 10 Fundamentals in FundraisingAskRIGHT
 
Development Cycle
Development CycleDevelopment Cycle
Development CyclePaula M
 
My Charity Page Presentation
My Charity Page PresentationMy Charity Page Presentation
My Charity Page Presentationguest97695e
 
Project fundraising- Kpstas Stellos
Project fundraising- Kpstas StellosProject fundraising- Kpstas Stellos
Project fundraising- Kpstas StellosDr Ghaiath Hussein
 
Investing in the Top of the Pyramid
Investing in the Top of the PyramidInvesting in the Top of the Pyramid
Investing in the Top of the PyramidBlackbaud
 
Successful legacy fundraising adrian sargeant1
Successful legacy fundraising   adrian sargeant1Successful legacy fundraising   adrian sargeant1
Successful legacy fundraising adrian sargeant1iof_events
 
Giving, philanthropy and creating a democratic society. Findings from studies...
Giving, philanthropy and creating a democratic society. Findings from studies...Giving, philanthropy and creating a democratic society. Findings from studies...
Giving, philanthropy and creating a democratic society. Findings from studies...Giving Centre
 
The Art of Asking for Individual Gifts
The Art of Asking for Individual Gifts The Art of Asking for Individual Gifts
The Art of Asking for Individual Gifts ARK Consulting
 
Arts & Business Council Presentiation
Arts & Business Council PresentiationArts & Business Council Presentiation
Arts & Business Council PresentiationMDW Consulting
 
Planned Giving | Maya Weil
Planned Giving | Maya WeilPlanned Giving | Maya Weil
Planned Giving | Maya WeilOPERA America
 
Week 12: Fundraising, Sponsorship & Volunteering
Week 12: Fundraising, Sponsorship & VolunteeringWeek 12: Fundraising, Sponsorship & Volunteering
Week 12: Fundraising, Sponsorship & VolunteeringKane Hopkins
 
Fundraising Field Guide v1.0
Fundraising Field Guide v1.0Fundraising Field Guide v1.0
Fundraising Field Guide v1.0Carlos Espinal
 

Was ist angesagt? (20)

Working with corporates
Working with corporatesWorking with corporates
Working with corporates
 
Fundraising in your Community Presentation
Fundraising in your Community PresentationFundraising in your Community Presentation
Fundraising in your Community Presentation
 
Intro to fundraising - 6.18.10
Intro to fundraising - 6.18.10Intro to fundraising - 6.18.10
Intro to fundraising - 6.18.10
 
Example gift acceptance guidelines
Example gift acceptance guidelinesExample gift acceptance guidelines
Example gift acceptance guidelines
 
Gb Fundraising Group And Individual
Gb Fundraising Group And IndividualGb Fundraising Group And Individual
Gb Fundraising Group And Individual
 
Top 10 Fundamentals in Fundraising
Top 10 Fundamentals in FundraisingTop 10 Fundamentals in Fundraising
Top 10 Fundamentals in Fundraising
 
Development Cycle
Development CycleDevelopment Cycle
Development Cycle
 
My Charity Page Presentation
My Charity Page PresentationMy Charity Page Presentation
My Charity Page Presentation
 
Project fundraising- Kpstas Stellos
Project fundraising- Kpstas StellosProject fundraising- Kpstas Stellos
Project fundraising- Kpstas Stellos
 
Fundraising 101
Fundraising 101Fundraising 101
Fundraising 101
 
Investing in the Top of the Pyramid
Investing in the Top of the PyramidInvesting in the Top of the Pyramid
Investing in the Top of the Pyramid
 
Successful legacy fundraising adrian sargeant1
Successful legacy fundraising   adrian sargeant1Successful legacy fundraising   adrian sargeant1
Successful legacy fundraising adrian sargeant1
 
Giving, philanthropy and creating a democratic society. Findings from studies...
Giving, philanthropy and creating a democratic society. Findings from studies...Giving, philanthropy and creating a democratic society. Findings from studies...
Giving, philanthropy and creating a democratic society. Findings from studies...
 
Case For Support
Case For SupportCase For Support
Case For Support
 
The Art of Asking for Individual Gifts
The Art of Asking for Individual Gifts The Art of Asking for Individual Gifts
The Art of Asking for Individual Gifts
 
Fundraising 101
Fundraising 101Fundraising 101
Fundraising 101
 
Arts & Business Council Presentiation
Arts & Business Council PresentiationArts & Business Council Presentiation
Arts & Business Council Presentiation
 
Planned Giving | Maya Weil
Planned Giving | Maya WeilPlanned Giving | Maya Weil
Planned Giving | Maya Weil
 
Week 12: Fundraising, Sponsorship & Volunteering
Week 12: Fundraising, Sponsorship & VolunteeringWeek 12: Fundraising, Sponsorship & Volunteering
Week 12: Fundraising, Sponsorship & Volunteering
 
Fundraising Field Guide v1.0
Fundraising Field Guide v1.0Fundraising Field Guide v1.0
Fundraising Field Guide v1.0
 

Andere mochten auch

Direct Marketing Masterclass - Dublin
Direct Marketing Masterclass - DublinDirect Marketing Masterclass - Dublin
Direct Marketing Masterclass - DublinDamian O'Broin
 
Verano Activo Benavente 2010
Verano Activo Benavente 2010Verano Activo Benavente 2010
Verano Activo Benavente 2010Interbenavente
 
Fundraising Ireland copywriting for fundraising masterclass
Fundraising Ireland copywriting for fundraising masterclassFundraising Ireland copywriting for fundraising masterclass
Fundraising Ireland copywriting for fundraising masterclassDamian O'Broin
 
Donor Acquisition - Lessons from the frontline of the meltdown
Donor Acquisition - Lessons from the frontline of the meltdownDonor Acquisition - Lessons from the frontline of the meltdown
Donor Acquisition - Lessons from the frontline of the meltdownDamian O'Broin
 
Mythbusters - Why Conventional Fundraising Wisdom is Wrong
Mythbusters - Why Conventional Fundraising Wisdom is WrongMythbusters - Why Conventional Fundraising Wisdom is Wrong
Mythbusters - Why Conventional Fundraising Wisdom is WrongDamian O'Broin
 
IoF NI In Memory Lunchtime Bite
IoF NI In Memory Lunchtime BiteIoF NI In Memory Lunchtime Bite
IoF NI In Memory Lunchtime BiteDamian O'Broin
 
Who's Afraid of In Memory Donors
Who's Afraid of In Memory DonorsWho's Afraid of In Memory Donors
Who's Afraid of In Memory DonorsDamian O'Broin
 
Do you care about your donors... and do your donors care
Do you care about your donors... and do your donors careDo you care about your donors... and do your donors care
Do you care about your donors... and do your donors careDamian O'Broin
 
Catrastofe En Ribadelago
Catrastofe En RibadelagoCatrastofe En Ribadelago
Catrastofe En RibadelagoInterbenavente
 

Andere mochten auch (11)

Ic Ioct08 2
Ic Ioct08 2Ic Ioct08 2
Ic Ioct08 2
 
Direct Marketing Masterclass - Dublin
Direct Marketing Masterclass - DublinDirect Marketing Masterclass - Dublin
Direct Marketing Masterclass - Dublin
 
Verano Activo Benavente 2010
Verano Activo Benavente 2010Verano Activo Benavente 2010
Verano Activo Benavente 2010
 
Fundraising Ireland copywriting for fundraising masterclass
Fundraising Ireland copywriting for fundraising masterclassFundraising Ireland copywriting for fundraising masterclass
Fundraising Ireland copywriting for fundraising masterclass
 
Donor Acquisition - Lessons from the frontline of the meltdown
Donor Acquisition - Lessons from the frontline of the meltdownDonor Acquisition - Lessons from the frontline of the meltdown
Donor Acquisition - Lessons from the frontline of the meltdown
 
Mythbusters - Why Conventional Fundraising Wisdom is Wrong
Mythbusters - Why Conventional Fundraising Wisdom is WrongMythbusters - Why Conventional Fundraising Wisdom is Wrong
Mythbusters - Why Conventional Fundraising Wisdom is Wrong
 
IoF NI In Memory Lunchtime Bite
IoF NI In Memory Lunchtime BiteIoF NI In Memory Lunchtime Bite
IoF NI In Memory Lunchtime Bite
 
Who's Afraid of In Memory Donors
Who's Afraid of In Memory DonorsWho's Afraid of In Memory Donors
Who's Afraid of In Memory Donors
 
Do you care about your donors... and do your donors care
Do you care about your donors... and do your donors careDo you care about your donors... and do your donors care
Do you care about your donors... and do your donors care
 
Mythbusters IFC14
Mythbusters IFC14Mythbusters IFC14
Mythbusters IFC14
 
Catrastofe En Ribadelago
Catrastofe En RibadelagoCatrastofe En Ribadelago
Catrastofe En Ribadelago
 

Ähnlich wie Ic Ioct08 1

Cramer & associates cpa presentation characteristics of a successful not for ...
Cramer & associates cpa presentation characteristics of a successful not for ...Cramer & associates cpa presentation characteristics of a successful not for ...
Cramer & associates cpa presentation characteristics of a successful not for ...Cramer & Associates, Inc.
 
Fundraising For Pagan Organizations 2010 Nnv
Fundraising For Pagan Organizations 2010 NnvFundraising For Pagan Organizations 2010 Nnv
Fundraising For Pagan Organizations 2010 Nnvredchacha
 
Building An Individual Giving Program Combined Sw Ct Final
Building An Individual Giving Program Combined Sw Ct FinalBuilding An Individual Giving Program Combined Sw Ct Final
Building An Individual Giving Program Combined Sw Ct Finalmtbcindy
 
Audience segmentation 2011
Audience segmentation 2011Audience segmentation 2011
Audience segmentation 2011nfpSynergy
 
Science of Giving - CyberGrants Conference
Science of Giving - CyberGrants ConferenceScience of Giving - CyberGrants Conference
Science of Giving - CyberGrants ConferenceBrady Josephson
 
Asking Rights
Asking RightsAsking Rights
Asking Rights4Good.org
 
Resuscitating Your Budget: Moving Donors to Give
Resuscitating Your Budget: Moving Donors to GiveResuscitating Your Budget: Moving Donors to Give
Resuscitating Your Budget: Moving Donors to GiveRobert Croft
 
101 a Dietlin presentation
101 a Dietlin presentation101 a Dietlin presentation
101 a Dietlin presentationNAGC
 
Fundraising For Non Profits William Paterson Non Profit Conference
Fundraising For Non Profits William Paterson Non Profit ConferenceFundraising For Non Profits William Paterson Non Profit Conference
Fundraising For Non Profits William Paterson Non Profit ConferenceVictoria Halfpenny
 
Ec Web New Private Sector Toolkit
Ec Web New Private Sector ToolkitEc Web New Private Sector Toolkit
Ec Web New Private Sector ToolkitFNian
 
Columbus Accounting Show Power Point Michelel Cramer 102909
Columbus Accounting Show Power Point Michelel Cramer 102909Columbus Accounting Show Power Point Michelel Cramer 102909
Columbus Accounting Show Power Point Michelel Cramer 102909Cramer & Associates, Inc.
 
Overview Of Fundrasing Methods
Overview Of Fundrasing MethodsOverview Of Fundrasing Methods
Overview Of Fundrasing Methodsvkmlaw
 
Science of Giving - Shift Philanthropy Webinar
Science of Giving - Shift Philanthropy WebinarScience of Giving - Shift Philanthropy Webinar
Science of Giving - Shift Philanthropy WebinarBrady Josephson
 

Ähnlich wie Ic Ioct08 1 (20)

Fundraising 101
Fundraising 101Fundraising 101
Fundraising 101
 
Fundraising Presentation
Fundraising PresentationFundraising Presentation
Fundraising Presentation
 
Cramer & associates cpa presentation characteristics of a successful not for ...
Cramer & associates cpa presentation characteristics of a successful not for ...Cramer & associates cpa presentation characteristics of a successful not for ...
Cramer & associates cpa presentation characteristics of a successful not for ...
 
WEBINAR: Planned Giving on One Hour Per Week
WEBINAR: Planned Giving on One Hour Per WeekWEBINAR: Planned Giving on One Hour Per Week
WEBINAR: Planned Giving on One Hour Per Week
 
Fundraising For Pagan Organizations 2010 Nnv
Fundraising For Pagan Organizations 2010 NnvFundraising For Pagan Organizations 2010 Nnv
Fundraising For Pagan Organizations 2010 Nnv
 
Building An Individual Giving Program Combined Sw Ct Final
Building An Individual Giving Program Combined Sw Ct FinalBuilding An Individual Giving Program Combined Sw Ct Final
Building An Individual Giving Program Combined Sw Ct Final
 
Audience segmentation 2011
Audience segmentation 2011Audience segmentation 2011
Audience segmentation 2011
 
Science of Giving - CyberGrants Conference
Science of Giving - CyberGrants ConferenceScience of Giving - CyberGrants Conference
Science of Giving - CyberGrants Conference
 
Asking Rights
Asking RightsAsking Rights
Asking Rights
 
Resuscitating Your Budget: Moving Donors to Give
Resuscitating Your Budget: Moving Donors to GiveResuscitating Your Budget: Moving Donors to Give
Resuscitating Your Budget: Moving Donors to Give
 
101 a Dietlin presentation
101 a Dietlin presentation101 a Dietlin presentation
101 a Dietlin presentation
 
Planned Giving
Planned GivingPlanned Giving
Planned Giving
 
Planned Giving
Planned GivingPlanned Giving
Planned Giving
 
Fundraising For Non Profits William Paterson Non Profit Conference
Fundraising For Non Profits William Paterson Non Profit ConferenceFundraising For Non Profits William Paterson Non Profit Conference
Fundraising For Non Profits William Paterson Non Profit Conference
 
Ec Web New Private Sector Toolkit
Ec Web New Private Sector ToolkitEc Web New Private Sector Toolkit
Ec Web New Private Sector Toolkit
 
How to help your board get involved in fundraising
How to help your board get involved in fundraisingHow to help your board get involved in fundraising
How to help your board get involved in fundraising
 
Columbus Accounting Show Power Point Michelel Cramer 102909
Columbus Accounting Show Power Point Michelel Cramer 102909Columbus Accounting Show Power Point Michelel Cramer 102909
Columbus Accounting Show Power Point Michelel Cramer 102909
 
Overview Of Fundrasing Methods
Overview Of Fundrasing MethodsOverview Of Fundrasing Methods
Overview Of Fundrasing Methods
 
Science of Giving - Shift Philanthropy Webinar
Science of Giving - Shift Philanthropy WebinarScience of Giving - Shift Philanthropy Webinar
Science of Giving - Shift Philanthropy Webinar
 
Fund raising
Fund raisingFund raising
Fund raising
 

Mehr von Damian O'Broin

If You DonorLove Someone, Set Them Free
If You DonorLove Someone, Set Them FreeIf You DonorLove Someone, Set Them Free
If You DonorLove Someone, Set Them FreeDamian O'Broin
 
Great and Small - Heroic DM for humble charities
Great and Small - Heroic DM for humble charitiesGreat and Small - Heroic DM for humble charities
Great and Small - Heroic DM for humble charitiesDamian O'Broin
 
Who's Afraid of In Memory Donors?
Who's Afraid of In Memory Donors?Who's Afraid of In Memory Donors?
Who's Afraid of In Memory Donors?Damian O'Broin
 
Scottish Donor Care Workshop
Scottish Donor Care WorkshopScottish Donor Care Workshop
Scottish Donor Care WorkshopDamian O'Broin
 
Donor Care & Thank You Magic
Donor Care & Thank You MagicDonor Care & Thank You Magic
Donor Care & Thank You MagicDamian O'Broin
 
IoF Scotland DM Masterclass
IoF Scotland DM MasterclassIoF Scotland DM Masterclass
IoF Scotland DM MasterclassDamian O'Broin
 
Donor Care in the Downturn
Donor Care in the DownturnDonor Care in the Downturn
Donor Care in the DownturnDamian O'Broin
 
Oxfam Ireland Innovation
Oxfam Ireland InnovationOxfam Ireland Innovation
Oxfam Ireland InnovationDamian O'Broin
 
Building an Active Membership (IEN)
Building an Active Membership (IEN)Building an Active Membership (IEN)
Building an Active Membership (IEN)Damian O'Broin
 
Environment & Social Media #euenv
Environment & Social Media #euenv Environment & Social Media #euenv
Environment & Social Media #euenv Damian O'Broin
 
Fundraising Ireland - 66 ways
Fundraising Ireland - 66 waysFundraising Ireland - 66 ways
Fundraising Ireland - 66 waysDamian O'Broin
 
Donor Comms: The good, the bad and the downright ugly
Donor Comms: The good, the bad and the downright uglyDonor Comms: The good, the bad and the downright ugly
Donor Comms: The good, the bad and the downright uglyDamian O'Broin
 

Mehr von Damian O'Broin (14)

If You DonorLove Someone, Set Them Free
If You DonorLove Someone, Set Them FreeIf You DonorLove Someone, Set Them Free
If You DonorLove Someone, Set Them Free
 
Great and Small - Heroic DM for humble charities
Great and Small - Heroic DM for humble charitiesGreat and Small - Heroic DM for humble charities
Great and Small - Heroic DM for humble charities
 
Who's Afraid of In Memory Donors?
Who's Afraid of In Memory Donors?Who's Afraid of In Memory Donors?
Who's Afraid of In Memory Donors?
 
Scottish Donor Care Workshop
Scottish Donor Care WorkshopScottish Donor Care Workshop
Scottish Donor Care Workshop
 
Donor Care & Thank You Magic
Donor Care & Thank You MagicDonor Care & Thank You Magic
Donor Care & Thank You Magic
 
IoF Scotland DM Masterclass
IoF Scotland DM MasterclassIoF Scotland DM Masterclass
IoF Scotland DM Masterclass
 
Donor Care in the Downturn
Donor Care in the DownturnDonor Care in the Downturn
Donor Care in the Downturn
 
KickStart2011
KickStart2011KickStart2011
KickStart2011
 
Oxfam Ireland Innovation
Oxfam Ireland InnovationOxfam Ireland Innovation
Oxfam Ireland Innovation
 
Building an Active Membership (IEN)
Building an Active Membership (IEN)Building an Active Membership (IEN)
Building an Active Membership (IEN)
 
Environment & Social Media #euenv
Environment & Social Media #euenv Environment & Social Media #euenv
Environment & Social Media #euenv
 
Fundraising Ireland - 66 ways
Fundraising Ireland - 66 waysFundraising Ireland - 66 ways
Fundraising Ireland - 66 ways
 
Donor Comms: The good, the bad and the downright ugly
Donor Comms: The good, the bad and the downright uglyDonor Comms: The good, the bad and the downright ugly
Donor Comms: The good, the bad and the downright ugly
 
A-Z of online ideas
A-Z of online ideasA-Z of online ideas
A-Z of online ideas
 

Ic Ioct08 1