2. Effective and Ethical business communication
Professionalism in the workplace
Intercultural business communication
Writing tips for the business professional
The use of electronic messages and digital media
Positive and Negative messages
Business presentations
Business reports, plans and proposals
Best Practice Topics
3. Ethical Communication
Decision Making and Ethics
Doing it Right
Effective and Ethical Business Communication
5. The False Necessity Trap
The Doctrine-of-Relative-Filth Trap
The Rationalization Trap
Self-Deception Trap
The Ends-Justify-the-Means Trap
Decision Making and Ethics
6. Questions to keep in mind
Is the action you are considering legal?
How would you see it looking in?
Are there alternate solutions?
Is there someone to seek advice?
What would family, friends and co-workers say?
Doing it Right
7. Listening in the Workplace
Getting the Competitive edge
Professionalism in the Workplace
9. Listening in the Workplace
External and Internal distractions
Be actively involved
Separate facts from opinions
Important facts
Avoid interrupting
Ask clarifying questions
Paraphrase to increase understanding
Capitalize on lag time
Take notes
Be aware of gender differences
10. Appreciation
• Use polite
words
• Sincere
appreciation
and praise
• Don’t put
people down
Conflict
• Rise above
other’s
rudeness
• Choose the
high road in
conflict
• Disagree
agreeably
Surroundings
• Respect co-
workers
space
• Considerate
when sharing
space
• Selective in
sharing
information
Getting the Competitive Edge
11. Dimensions of Culture
Effective Communication
Intercultural Communication
13. Successful Oral Communication in International Environments
Effective Communication
14. Selectingthebestchannel
Importance of the
message
Feedback and interactivity
Necessity of a permanent
record
Cost of the channel
Degree of formality
desired
Confidentiality and
sensitivity of the message
Writing tips for the professional
15. Anticipating the Audience
Must visualize the audience
How much time will be devoted to questions
Tailor your words to readers and listeners
Consider the secondary audience
Writing tips for the professional
16. Composing emails
Analyze the four parts of an email
Subject line
Opening
Body
Closing
Keep writing professional
Emails are the digital equivalent to DNA evidence
Use of Electronics and digital media
17. Instant messaging and texting
Avoid chit chat, know when to say goodbye
Do not send confidential information
Show patience by not blasting multiple messages
Keep your presence status up to date
Know your company’s policy
Use of Electronic and digital media
21. Establish Goals for Communicating Negative News
Be clear and complete
Stay professional
Be empathetic and sensitivity
Be fair
Maintain friendly relations
Positive and Negative Messages
22. Working with Disappointed Customers
Strive to resolve the problem by
Reach out to customer
Inform the customer of the situation
Apologize
Provide a resolution
Guarantee of prevention
Follow up with notes
Positive and Negative Messages
24. Eight ways to a powerful presentation
Determine the content
Determine background and font
Select images to help communicate message
Use charts or illustrations to help convey message
Use animation to grab attention
Add hyperlinks
Engage the audience
Put presentation on the internet
Business Presentations
25. Improving Telephone and Voice Mail Skills
Plan a mini agenda
Use a three point introduction
Be brisk if you are rushed
Be cheerful and accurate
Bring it to a close
Avoid telephone tag
Leave complete voice mail messages
Business Presentations
26. Formal Proposals
Used for bidding projects
Longer in length than informal
There are six components
Provides a resolution
Well written proposals win
contracts and business for
companies
Informal Proposals
Are presented in two to four
page letters
There are six components
Written to solve problems,
provide services and sell
equipment
Can be solicited or unsolicited
Business Reports, Plans and Proposals
27. Business Communication and Writing has many aspects to be successful
Understanding the audience can help with that success
Choosing the right forum to deliver the message
Remaining professional when delivering the information
Wrap-Up
28. Guffey, M., & Loewy, D. (2011). Business communication: Process and
Product (7th Ed.). Independence, KY: Cengage Learning
Reference
