Social Media Marketing For Small Businesses

SOCIAL MEDIA MARKETING ,[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

Topics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

Buying Behaviors Has Changed… Push Marketing = Intrusion Inside sales Email blasts Telemarketing 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net TV/radio ads Print ads Direct mail

… Has Marketing Kept Up? Search engines (SEO) Pull Marketing = Permission Relevant ads (SEM) Blogosphere Social Media RSS/Broadcasting Group recommendation Online Direct Interaction 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

Pull or Social Media Marketing Blog (Self Publish) SEO (Get Found/Attract) Social Media (Participate/Influence) 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

Why Blogging Is Important ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net Blog drives incoming traffic

3 Keys to Successful Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why SEO Is Important 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net SEO gets you found organically

Why Social Media Is Important ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net Social media is like online business cocktail party

So What Is Social Media Marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

The New Marketing Playground 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

The World Wide Web 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net … in the past Computers connected…

The Blogosphere 11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net … today and in the future People connected…

Formula for Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

Build Your Own New Media Team ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

How to Find Me ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11/27/09 Cuong Huynh • (858) 663-1489 • chuynh@cthmedia.net

Social Media Marketing For Small Businesses

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Social Media Marketing For Small Businesses