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Chris Webb
Lance & Company
Nova Home Loans
 All social media outlets continuously change
their features, navigation, and policy. For this
reason, YouSocial and the instructor are not
responsible for any changes that may occur
after the class date.
 Please feel free to contact YouSocial at any time
for any news on updates or revisions.
How it effected the bottom line
A Few Terms to Know
Analytics: Key Measurements used to
rate effectiveness of websites and social
sites
The Box: A computer
The End User: The person who is
searching in Google, Bing, or Yahoo
Index: The way that Google, Bing and
Yahoo read your website.
Search: Short term for Search Engine
Optimization or SEO
SEO: Search Engine Optimization
Creating a search friendly site that will
show up on page one of search engines
Social: Short term for Social Media
sharing or commenting.
• No longer allows for
HTML code
• No links to website
• No in-ad images
 Blogger
 Tumblr
 Active Rain
 Classified
 OLX
 BackPage
 Merchant Circle
USERNAME P@$$W0RD
 Owned by Google
 Indexed
 Simple one touch HTML transformation
 New Social Network
 Indexed by Search Engines
 HTML integration
 Real Estate Specific
(paid option)
 Indexed by Google
 High link strength for Real Estate
 Classified Site
 Simple Posting
 Indexed
 Classified Site
 Simple Posting
 Indexed
 Most similar to Craigslist
 Allows for HTML
 Indexed
 Local Directory
 Leaderboard
 Tracking cabibility
Craigslist Alternatives for Real Estate Marketing

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Craigslist Alternatives for Real Estate Marketing

  • 1. Chris Webb Lance & Company Nova Home Loans
  • 2.  All social media outlets continuously change their features, navigation, and policy. For this reason, YouSocial and the instructor are not responsible for any changes that may occur after the class date.  Please feel free to contact YouSocial at any time for any news on updates or revisions.
  • 3. How it effected the bottom line
  • 4. A Few Terms to Know Analytics: Key Measurements used to rate effectiveness of websites and social sites The Box: A computer The End User: The person who is searching in Google, Bing, or Yahoo Index: The way that Google, Bing and Yahoo read your website. Search: Short term for Search Engine Optimization or SEO SEO: Search Engine Optimization Creating a search friendly site that will show up on page one of search engines Social: Short term for Social Media sharing or commenting.
  • 5.
  • 6. • No longer allows for HTML code • No links to website • No in-ad images
  • 7.  Blogger  Tumblr  Active Rain  Classified  OLX  BackPage  Merchant Circle
  • 9.  Owned by Google  Indexed  Simple one touch HTML transformation
  • 10.  New Social Network  Indexed by Search Engines  HTML integration
  • 11.  Real Estate Specific (paid option)  Indexed by Google  High link strength for Real Estate
  • 12.  Classified Site  Simple Posting  Indexed
  • 13.  Classified Site  Simple Posting  Indexed
  • 14.  Most similar to Craigslist  Allows for HTML  Indexed
  • 15.  Local Directory  Leaderboard  Tracking cabibility

Hinweis der Redaktion

  1. Craigslist was important because of the exposure of properties for real estate professionals. I know this because the team I was on sold 250 homes from craigslist ads in 2012. We averaged 1200-1500 leads per month through craigslist.
  2. Craigslist was indexed by Google and gave websites great SEO
  3. Craigslist is an online advertising site or and online classified advertisement site. The alternatives are a combination of online ad sites, blog and microblog sites.
  4. Craigslist changed their site by not allowing for HTML code which took links our of the body of the posting. This mend consumers could not click a picture and go directly to a lead capture website.