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bizgrape Marketing Service Introduction May. 2010 All rights reserved @Bizgrape / Value added Marketing Company, Bizgrape Inc.,
I_1. Bizgrape’s Vision & Mission BMS / Before Mktg. service Agency that recognizes needs of client  beforehand Marketing ROI / Agency that meets the  practical needs of  Marketing ROI through  marketing operation Marketing + Design Professional Design Agency  that fully understands  the marketing Creative Design Agency that maximizes  effect of marketing  Through distinctive and  creative design through various experience of Marketing & Design Project Realize Marketing ROI Goal Bizgrape is the Real IMC Company!! Creative Marketing & Design As a One-Stop service
I_2. Bizgrape history Establish Marketing & Research Team of Cnet Networks Korea local Operate professional IT Media ZDNet & Game Spot 2004’ 2005’ Launch of Marketing Service Team in Cnet Networks Korea local  - Formation conference and seminar holding of domestic IT enterprise Launch of Cnet Direct Team - Outbound Service based on US/UK/SG  ,[object Object]
 Manage IT Media/Entertainment site2006~2007’ Establish Bizgrape Corporation ,[object Object],- Construct On/Off-line Service Infrastructure for 4 years ~ 2010’
I_3. Bizgrape Organization CEO General Director Finance Mktg. Team Design  Team Development Team Strategy planning Team BI Team System dev. Team B2B Mktg. Team Biz dev Team Graphic design Team System Eng. Team B2C Mktg. Team Strategy planning Team Web design Team System Mtn. Team Promotion Team Affililate Mktg. Team Service support Team
I_4. Bizgrape Clients Samsung Electronics, Juniper Networks, EMC, IDG, PTC etc..
Marketing & Other Services
M_1. Marketing service process Define client company’s requirments / Analyze product and  objective customer Efficient operation of Marketing project / Provide a differentiatied  Marketing service Marketing scheme / Advertisement, mail, TM etc. Select marketing channel-> Plan and amend marketing contents Hereafter marketing scheme Following in results / Manage short term and mid-term plan, and marketing history following in resultant analysis Marketing operation / Operate marketing project, reporting intermediate result, reflect client company’s requirement Marketing project reporting / Reporting final result, Measure ROI following In result
M_2. DB Marketing service DB Marketing is a methodology that arranges and analyzes company’s DB of various type  aiming at various target group based on result of analysis and we would like to provide successful DB Marketing operation service from our experiences of project performance aiming at various target group. DB marketing is? Remove repeated Data Delete Garbage  Refined DB ,[object Object],MarketingTeamDB ,[object Object],Sales1 TeamDB Sales2 TeamDB DB Cleansing & Analyze the latest Data Plan analysis standards  of Data  AgencyDB ,[object Object],Marketing History Web memberDB DB Analysis …………. DM sendingDB               Promotion                               e-mail                   DM                                 TM                    Event                           AD                    …………. etc Analysis result Data RFM / LTV Analysis DB Mining.. DB Modeling.. Et ceteraFile format DB
M_3. Tele-Marketing Tele-Marketing(below TM) is the channel that can meet customers at the peak from marketing viewpoint. Through TM, we can investigate customers’ basic information as well as customers tendency, purchase tendency, purchase intention and with the information, we would like to provide TM project operation service so  Marketing or Sales activity can get effective and actual effects. - Tele-Marketing planning / Management / Reporting Out-bound call service TMr recruitment andeducation ,[object Object]
Guide events and seminars
Promote companies and products
Induce membership joining
Telephone survey and monitoring   customer telephone response TM project plan - Call script   - Survey Item   - Report form In-bound call service TM projectoperation - TMr 세팅- TM performance   checking ,[object Object]
Act for events and seminars registration
Inquiry consult
Receive orders,[object Object]
 Send e-mailaiming at 2nd   customers TM ,[object Object],   after sending out e-mail ,[object Object]
 Reporting TM results
Review TM results with   client company
M_4. e-mail Marketing E-mail is the most basic method of marketing. For the effective e-mail marketing, it requires e-mail marketing operation ability such as e-mail  contents planning ability, design making ability, Copy planning ability, selecting the mass media and  connected marketing offering ability shown as below. - e-mail planning / Design / Delivery & Reporting e-mail Contents planning e-mail marketing service is? ,[object Object]
 Select the sending mass media(except sending itself)     - IT, ordinary donsumer goods, manufacturing
Set the sending schedule and time- the most effective sending schedule, time..
 Review other marketing connected to e-mail marketing- progress e-Survey orweb promotionat the same time..
 Estimate expenses when e-mail marketinge-mail Sending targets, schedule Select the mass media e-mail Design development Sending reports

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B2B sales lead generation method