2. Introduction
How to Use Twitter to Find More Clients
3. When you think of selling online, clients
are more drawn to the substance and
quality of your content.
Content Marketing requires both
patience and effort to produce the best
results.
It’s a lot of work.
But if you take time to create valuable
materials, the results will be rewarding.
4. A lot of content marketers also
choose to create and share
information through other media.
It is not enough to use only a single
technique to score more clients.
Diversifying is always the key to
succeed both in business and life.
And how can a business owner
diversify?
5. Establish A Concrete Foundation
Start by creating an excellent site.
You can also do guest postings for other
popular blog sites.
In other words, set up your content
marketing program first before trying
something else.
6. When you have done that, think of
other ways to get more clients and
make business with.
How?
7. Go to Twitter
Many business owners join Twitter
to acquire more clients and promote
their business.
But most of them are not sure how to
use it to achieve those results.
Here’s how:
8. 1. Click into the search box in the
Hootsuite dashboard.
The same thing can be done in Twitter
console.
2. Look for phrases that match the
services you offer.
Sift through the results and find
tweets that match people for your
services.
9. 3. Lastly, click through on the blogs
from tweets that match your criteria
and do any of the following:
Make a comment.
Send a message using
the contact form.
Send an email if the address is
available.
10. The idea is similar to cold call sales.
Sending cold tweets (for the lack of
term) works way better than relying on
content marketing alone.
Remember the saying, “Two heads are
better than one.”
This idea came from a newspaper article
about a business owner who used blog
posts to get more clients.
11. He had a difficult time with it and had
not landed as many clients as expected.
He eventually decided that content
marketing was not for him.
He thought that spending time doing
cold calls is the best way to land more
clients, than writing two or more hours a
week for a blog content.
This may not be always true for all. So
you may opt to choose the alternative.
12. Using Content Marketing As A
Marketing Strategy Tool
This alternative will make use of your blog
post as one of the many tools in your
marketing bag.
Great content serves as a base for a great
internet marketing strategy.
When you have established that, you can
find other ways to reach prospective clients
through other social media like Twitter.
13. Using Twitter to contact potential customers is more effective when they are
forwarded to your web content that shows your expertise.
Cold calling will be successful when you have a well-designed website that
shows a collection of your best work.
14. Take all of these in mind before giving up on content marketing.
The main thing to create an effective marketing program is to utilize as many tools as
you can.
These tools work hand in hand or vice versa to achieve your goals.
And this is how diversifying works.
15. “How to Use Twitter to Find More Clients”
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