It is good that you think of yourself as a brand. Also, it is impressive how hard you have been trying to work on your personal branding so that people remember you in a long run. In order to make people talk about you, there is a strong need to understand how you wish your brand to be perceived. From auditing your online presence to being purposeful in what you do, you have to be careful at each and every step. Some people try overselling themselves to satisfy their efforts. But that can be a game changer! Always remember, authenticity is the key in the digital age. A strong personal brand can yield tremendous ROI only if you are 100% original. Innovation and creativity are equally important to stand out of the crowd.