COMMON Europe Congress 2012 - Vienna

1. Come visit the Booth!
For a chance to win an
Apple iPad!
Business Value of PHP
Function Junction
Mike Pavlak
Solutions Consultant
mike.p@zend.com
mike p@zend com
© All rights reserved. Zend Technologies, Inc.

2. PHP Sessions
Sun 11:30 AM • What’s New with Zend Server
Sun 1:30 PM • Business Value of PHP
Sun 4:00 PM • Practical PHP by Example (Leth-Kjaer)
Mon 10:00 AM • PHP on IBM i: Getting Started
Mon 10:00 AM • DB Standards in Zend PHP usage (Sielhorst)
Tue 10:00 AM • MySQL on IBM i, Open Source & DB2 Store
Tue 11 30 A
11:30 AM • PHP Arrays for the RPG Programmer
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reserved
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3. Audience
• Executive level
But line and staff are still welcome
Non-technical
• St ff t i t sell PHP up stream
Staff trying to ll t
• Manager looking to understand the business value of PHP
• This is a sales pitch for PHP, not Zend!
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4. Agenda
• Evolution of PHP and IBM i
• PHP stacks up today
p
• PHP in the IBM i Enterprise
• Brief word about Zend
• Enterprise adoption
• PHP implementation
• Value wrap-up
wrap up
4
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5. Business Value of PHP
www.zend.com
Evolution of PHP and IBM i
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6. The Growth of PHP PHP turns 17 on June 8
Happy Birthday!
ZF and PDT
released,
PHP 4 EOL
announced d
Zend Framework
& Eclipse project
(PDT) announced
25M
IBM, Oracle
PHP 4 Endorse PHP
Released PHP 5.0
(XML,SOAP,OOP) 20M
Zend Studio
• 1M Internet
domains PHP
• Zend Engine Proliferation 15M
• Zend Founded
Yahoo!
Zeev Suraski &
Standardizes
Andi Gutmans 10M
on PHP
lead the
development
Rasmus of PHP 3
Lerdorf 5M
PHP
Introduces
Internet
PHP/FI
Domains
1995 1997 1999 2000 2002 2003 2004 2005 2006 2007
6
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7. Adoption of PHP on the IBM i
• IBM & Zend meet…
 SystemiNetwork, COMMON, etc. identify need for scripting on IBM i.
• Net.Data is good, but not strategic
 Zend CEO and VP of Business Development come to COMMON
• IBM & Zend dance
dance…
 IBM and Zend strike a BP relationship
 IBM helps Zend port PHP to IBM i
• The romance
 Anticipate a few thousand downloads
 Well past 11,000 unique registrations(nearly 400 monthly sustained)
 Customer moves from intrigue to conviction
• Happily ever after…
 L t’ j t say, b th sides are quite pleased with where thi i going
Let’s just both id it l d ith h this is i
 Competition is taking notice
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8. PHP Adoption
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9. Zend Server for IBM i
• Next generation of PHP stack for IBM I
g
• Single Licensed Program Installation
• Two products, single distribution, enable via keys
p , g , y
Zend Server for IBM i Community Edition
• Available at no charge per IBM partnership
Zend Server for IBM i
• Subscription available from Zend
• High value extra features
• Higher Support SLAs
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10. Business Value of PHP
www.zend.com
How the PHP Market Stacks Up Today
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11. Full ecosystem formed around PHP
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12. Top 10 Internet Sites by WW traffic
1. Google.com
6. Wikipedia.com
6 Wikipedia com
2. Facebook.com 7. Live.com
3. Youtube.com 8. Twitter.com
4. Yahoo.com 9. qq.
. qq.com
5. Baidu.com 10. Amazon.com
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13. Enterprise PHP Adoption is Growing Rapidly
PHP
Developers
5M
“Commercial and corporate IT
4M developers will account for more
than 2 million PHP community
th 2 illi PHP it
3M members—growing from 20% to
50% of the worldwide PHP
2M developer population.”
p p p
1M
2009 2014
Non-commercial developers
Commercial and corporate IT developers
Gartner Research Note: “PHP: Past, Present and Future”, Dec. 2nd, 2009
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14. IBM i Customer!
Enterprise Proof Points
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15. Business Ready Open Source
Content Management Wiki E-Commerce
CRM
Help Desk/
Bug
B g Tracking
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16. Business Value of PHP
www.zend.com
Development Community
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17. PHP Jobs Are Proliferating
Global Remote Workforce Projects*
PHP
AJAX
Javascript
ASP.NET
Java
Ruby
Perl
*Source: Odesk
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18. Indeed.com
Indeed com and jobs…
jobs
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19. Business Value of PHP
www.zend.com
Zend Interpretations
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20. Key Priorities articulated by CTOs, CIOs and
VPs of Engineering
• Leverage investment in IBM i infrastructure
Expose DB2/400 data via the web
Webify green screen applications for end-users
• Maximize leverage of Power Systems computing power
Move Windows/Linux based PHP apps to IBM i
Deploy new web based applications
• Mitigate and minimize risk/cost of migrations
• Retool RPG programmers and access lower cost development
l d l d l
resources to address business needs
• Leverage benefits of open-source technologies - create
portable applications
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21. Why PHP on IBM i?
Low Learning Curve Rapid
Innovation
Easy Integration i
E I i into
Heterogeneous Environments
Run an
Agile
Business
Robust, Multi-Platform,
High-Performance, Scalable, Secure
Vibrant Community Proven
Deployment
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22. Why PHP on i?
• Powerful , Flexible, & Fastest Growing Web
Leverage Existing Development Language
Infrastructure to • Native on IBM i/OS
Develop & Run Dynamic • Backing & Support of IBM
Web Applications Easily • Controlled/Driven by PHP Community
• Easy to Use & Fast to Deploy
• Supports Heterogeneous Environments
• Powerful Integration Capabilities
Application Modernization Access RPG Consolidate Data in
Use PHP to web-enable green screen Programs & Data as DB2/400
applications, utilizing existing data & Move PHP applications that are
business logic without rewriting Web Services
Package programs and data as running on Windows or Linux
application that access data in DB2 to run
web services and make
available to other web in IBM i/OS to speed up or
applications reduce complexity of the
applications
Access DB2/400 Data New/Packaged Web
via Browser Application on IBM i/OS
Easily access and interact with
y Create new applications with PHP on
pp
DB2/400 data using a standard IBM i/OS or leverage thousands of
web browser existing Open Sources applications
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23. Business Value of PHP
www.zend.com
A brief Word About Zend
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24. About Zend
• Zend is to PHP, what Red Hat is to Linux
Founded in November 1999 by the architects and on-going innovators of
on going
PHP, Zeev Suraski and Andi Gutmans
Guiding the community
• Strategic Partnerships:
IBM
Oracle
Microsoft
Adobe
• Installed Base:
Tens of thousands
© All rights reserved. Zend Technologies, Inc. 24

25. The IBM Certified PHP Server
“The simplicity of PHP is one of its greatest assets”
Rod Smith
IBM Fellow & VP Emerging Technologies
• Zend Server for IBM i(AS400/System i platform)
OEM agreement for Zend Server and Zend Studio for IBM i
g
Zend & IBM jointly provide full Zend solution to IBM i customers
• Deep technology partnership working on:
Zend Framework
QED Wiki
Aj
Ajax & Web 2 0
W b 2.0
SOA & Web Services
Eclipse
Fast CGI
Search, Security, SDO, and more…
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26. Business Value of PHP
www.zend.com
Enterprise Adoption
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27. API Group: Modernization
• Background
 API Group ($1.2B in revenue), located in St. Paul, MN, is the parent company of 30 different
companies that consist of fire protection (sprinkler), construction, and inspection
service. Th grow through acquisition.
i They th h i iti
• Challenge
 Integration of each acquisition was slowed by introduction and training of “back to the stone
age
age” green screen ERP.
ERP
 Green screen ERP system did not fit into long-term strategic plans.
 Modernizing ERP or purchase a new one?
• Solution
l
 Leveraging RPG logic (and IBM i) on the back-end with PHP on the front-end.
• Benefits
 Cost savings: PHP and RPG modernization was 1/10 the cost of the Large German ERP solution
($8M - $15M vs. $1.2M)
 Time to market: 3 year world wide SAP rollout replaced with 18 month modernization
 Significant risk mitigation: no wrapping process around software, no unexpected soft costs, no
operational hiccups
© All rights reserved. Zend Technologies, Inc. 27

28. HarrisData – Enterprise Information Portal
(EIP)
• Background
The HarrisData EIP is the browser based interface to the
browser-based
HarrisData suite of applications (manufacturing/distribution ERP,
MES CRM, HRIS, and SRM) targeted at mid-sized organizations in
the North marketplace
• Utilizing PHP to
Broaden browser-based ERP offerings
browser based
Expand functionality of the current applications
Facilitate integration of other commercial and open-source PHP
g p
tools and applications into HarrisData solutions
“We expect the new functionality to make us
more competitive with Windows offerings….”
Lane Nelson, President
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29. Business Value of PHP
www.zend.com
PHP Implementation
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30. What you need to learn PHP
• Book (4th edition)
( ) • OK Book
• PC • CD in the back is worth the
price!
• Connection to Internet
(optional)
• Time
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31. What you need to get started with PHP on i
• Some no charge LP’s
g
• PASE
• Downloads available from Zend.com
• About an hour (depending on Internet speed)
• Safe to install on production or development systems
• Low overhead in running solution
• Installation Guide available at zend.com
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32. Wrap up
• PHP has come of age – ready for the enterprise
g y p
• IBM, Zend and others committed to PHP
• Vibrant & growing developer community
• Transition point for the RPG developer
• Many PHP open source applications
• Modernize on your terms
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33. Resources
• Recorded Webinars
http://www.zend.com/en/resources/webinars/IBM i-os
•Z d S
Zend Server f IBM i main page, li k t d
for i link to downloads
l d
http://www.zend.com/en/products/server/zend-server-ibm-i
• Zend Server manual:
PDF: htt //
http://www.zend.com/topics/Zend-Server-5-for-IBMi-Reference-Manual.pdf
d /t i /Z d S 5 f IBMi R f M l df
Online: http://files.zend.com/help/Zend-Server-5/zend-
server.htm#installation_guide.htm
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34. Q&A
www.zend.com
d
mike.p@zend.com
ik @ d
Please fill out your
Session Evaluation!
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