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The Writing &
Self-Publishing Process
www. T heCo mpleteSelfPublis her.co m
This presentation will help you identify what is needed to write
and self-publish a book. This takes you from the initial idea of
your book, all the way through to promotion ideas for your
book.
“
Before You Start
Writing
1
 Do research and identify a market
for your book (Amazon and Google).
 Determine a unique angle and voice
for your book.
v
b
Plan Your Book
2
It was Benjamin Franklin who said, “If
you fail to plan, you plan to fail.”
 Create a plan for your book,
chapter by chapter.
 Calculate a budget for your book.
 Decide where you’re going to self-
publish.
v
b
During Writing
3
 Create the outline of your book.
 Identify the graphic images you
need: cover & interior (non-fiction).
 Decide where you will source the
images from.
 Write the first draft.
 (Non-fiction) Create your
bibliography (if required).
v
b
Review &
Permissions
4
 Review your first draft and add
additional information (as required).
 Have your consent and release forms
signed (if necessary).
v
b
After Writing
(First Draft)
5
 Have your manuscript edited/proofread.
 (Non-fiction) Create an alphabetical
index (if required).
 Identify the formats you want to
publish (e.g. PDF, hard copy, Kindle,
Smashwords).
 Design and format your book
interior, according to the online publisher’s
requirements.
v
b
Groucho Marx
“I find television very educating.
Every time somebody turns on the
set, I go into the other room and
read a book.”
“
Promotional
Materials
6
 Write your back cover copy, or
outsource this task.
 Have a quality author photo taken.
 Write your author bio.
 Write a Press release (optional).
v
b
Book Cover
7
 Design your book cover (hard copy)
to the requirements of the online
publisher(s), or outsource this task.
 Design your e-cover (for use on
your website), or outsource.
 Create a flat thumbnail cover
image.
v
b
Admin
8
 Obtain your book’s ISBN’s (for each
book version).
 Obtain your bar codes (if required).
 Obtain your Library of Congress
number (optional).
 Register your copyright (optional).
v
b
Book Trailer
9
 Create a book trailer for YouTube,
and your website (or outsource).
 Research other places to use your
book trailer.
v
b
Oscar Wilde
“If one cannot enjoy reading a
book over and over again, there is
no use in reading it at all.”
“
Reviews &
Testimonials
10
 Identify book reviewers.
 Plan your materials to contact book
reviewers.
 Identify who to contact for
testimonials.
v
b
Book Launch
10
 Determine the launch date for your
book.
 Create a launch plan.
 Contact book reviewers.
 Contact online book tour websites.
v
b
Although this item is placed here, you
can never start too early to promote
your book.
Promotion
 Add a “Coming Soon” page to your
website.
 Change the “Coming Soon” page to
“Now Available” when your book is
launched.
 Update your site/blog with your
new book’s details.
 Update your social media accounts
with details of your new book.
v
b
 Upload videos to YouTube.
 Send out a newsletter to your
mailing list announcing your new
book
v
b
Never Stop Looking
for Ways to Promote
Your Book
Remember, “one book does not a
career make”. Get started on writing
your next book.
All the best!
Rinse & Repeat
Thank You!
I hope that this presentation was useful
in providing you with the writing & self-
publishing process for your book.
I would really appreciate it if you share
this with anyone you know.
Your FREE copy of
The Ultimate Self-Publishing Checklist is
available at:
TheCompleteSelfPublisher.com

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Writing and Self Publishing Process

  • 2. www. T heCo mpleteSelfPublis her.co m This presentation will help you identify what is needed to write and self-publish a book. This takes you from the initial idea of your book, all the way through to promotion ideas for your book. “
  • 4.  Do research and identify a market for your book (Amazon and Google).  Determine a unique angle and voice for your book. v b
  • 6. It was Benjamin Franklin who said, “If you fail to plan, you plan to fail.”  Create a plan for your book, chapter by chapter.  Calculate a budget for your book.  Decide where you’re going to self- publish. v b
  • 8.  Create the outline of your book.  Identify the graphic images you need: cover & interior (non-fiction).  Decide where you will source the images from.  Write the first draft.  (Non-fiction) Create your bibliography (if required). v b
  • 10.  Review your first draft and add additional information (as required).  Have your consent and release forms signed (if necessary). v b
  • 12.  Have your manuscript edited/proofread.  (Non-fiction) Create an alphabetical index (if required).  Identify the formats you want to publish (e.g. PDF, hard copy, Kindle, Smashwords).  Design and format your book interior, according to the online publisher’s requirements. v b
  • 13. Groucho Marx “I find television very educating. Every time somebody turns on the set, I go into the other room and read a book.” “
  • 15.  Write your back cover copy, or outsource this task.  Have a quality author photo taken.  Write your author bio.  Write a Press release (optional). v b
  • 17.  Design your book cover (hard copy) to the requirements of the online publisher(s), or outsource this task.  Design your e-cover (for use on your website), or outsource.  Create a flat thumbnail cover image. v b
  • 19.  Obtain your book’s ISBN’s (for each book version).  Obtain your bar codes (if required).  Obtain your Library of Congress number (optional).  Register your copyright (optional). v b
  • 21.  Create a book trailer for YouTube, and your website (or outsource).  Research other places to use your book trailer. v b
  • 22. Oscar Wilde “If one cannot enjoy reading a book over and over again, there is no use in reading it at all.” “
  • 24.  Identify book reviewers.  Plan your materials to contact book reviewers.  Identify who to contact for testimonials. v b
  • 26.  Determine the launch date for your book.  Create a launch plan.  Contact book reviewers.  Contact online book tour websites. v b
  • 27. Although this item is placed here, you can never start too early to promote your book. Promotion
  • 28.  Add a “Coming Soon” page to your website.  Change the “Coming Soon” page to “Now Available” when your book is launched.  Update your site/blog with your new book’s details.  Update your social media accounts with details of your new book. v b
  • 29.  Upload videos to YouTube.  Send out a newsletter to your mailing list announcing your new book v b Never Stop Looking for Ways to Promote Your Book
  • 30. Remember, “one book does not a career make”. Get started on writing your next book. All the best! Rinse & Repeat
  • 31. Thank You! I hope that this presentation was useful in providing you with the writing & self- publishing process for your book. I would really appreciate it if you share this with anyone you know. Your FREE copy of The Ultimate Self-Publishing Checklist is available at: TheCompleteSelfPublisher.com