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Intellectual Primer For Small Business oct 2011

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Cognition LLP
Cognition LLP

The strategic management of intellectual property assets can give SMEs a proprietary market lead, improve their competitive positioning and enhance their enterprise value. It is, therefore, important that small businesses have a proactive approach to stimulate the creation and management of their IP assets. Learn the basics of Intellectual Property (IP) for your small business and how to protect and leverage your IP assets for business success. This session will remove the mystique around patents, trade-marks and copyright and explore how you secure them and what they might cost.

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Enterprise Toronto Small Business Forum Intellectual Property: A Primer for Small Businesses Presented by: Rubsun Ho [email_address] @rubsun October 18, 2011
What’s a legal session without a disclaimer? ,[object Object],© 2011 Cognition LLP
About Cognition ,[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Intellectual Property A 15 Minute Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
You Have an Idea... ,[object Object],[object Object],© 2011 Cognition LLP
IP Issues in Employment ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
You Decide to Incorporate ,[object Object],[object Object],© 2011 Cognition LLP
You Decide to Hire Some Consultants © 2011 Cognition LLP You hire two guys from Destroy a Party Inc., a market leader in the design of political incompetence software.
You Decide to Hire Some Consultants © 2011 Cognition LLP ,[object Object],[object Object],[object Object],[object Object]
You Secure Some Funds and Hire Employees ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Your Software Gets Traction… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Your Software Gets Traction… ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
You’re Ready for Product Release ,[object Object],[object Object],[object Object],© 2011 Cognition LLP
Trademarks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
You Decide You Need a Patent ,[object Object],[object Object],[object Object],© 2011 Cognition LLP
Patents ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Patents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Your Company is Growing Rapidly ,[object Object],[object Object],[object Object],© 2011 Cognition LLP
Copyright ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Copyright ,[object Object],[object Object],[object Object],[object Object],© 2011 Cognition LLP
Thank you. www.cognitionllp.com Rubsun Ho [email_address] 416-348-0313, ext. 102 rubsunho @rubsun

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Intellectual Primer For Small Business oct 2011

  • 1. Enterprise Toronto Small Business Forum Intellectual Property: A Primer for Small Businesses Presented by: Rubsun Ho [email_address] @rubsun October 18, 2011
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  • 8. You Decide to Hire Some Consultants © 2011 Cognition LLP You hire two guys from Destroy a Party Inc., a market leader in the design of political incompetence software.
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  • 21. Thank you. www.cognitionllp.com Rubsun Ho [email_address] 416-348-0313, ext. 102 rubsunho @rubsun

Editor's Notes

  1. Check employment agreement Don’t develop anything related to your employer’s business or prospective business. If you do, don’t use the employer’s equipment or work on it during working hours. Analogize to having an affair.
  2. Century 21 case: Zoocasa was found in breach of copyright and in breach of terms of use of Century 21’s website. No fair dealing defence.