2. culture
Ignite is a unique sales performance company, where
all employees are respected and their development
and commitment is considered vital to increase the
success of the business.
• A culture founded on total employee engagement
• A commitment to develop Ignite for the client.
• Constant evolution of our business
sales performance, delivered
3. vision
Ignite’s vision is to be a respected European
brand, delivering increased sales performance by
combining effective sales training, coaching and
recruitment solutions with best practice processes.
sales performance, delivered
4. mission
Ignite’s mission is to increase the effectiveness of
its clients sales operations using our unique,
uncomplicated approach to development of sales
staff and processes
sales performance, delivered
5. strategy
• Development of our staff
• SME’s with salesforces >20
• Optimizing core competencies
• Develop strong brand awareness
• Product differentiation & development
• Transparency in everything we do
sales performance, delivered
6. service
What our service is to mean to our clients:
• Drives sales
• Reduces costs
• Creates efficiency
• An intimate partnership
• Provides significant ROI
• Constant, 360o communication
• Commitment to improvement from feedback
sales performance, delivered
7. The brand reflects the following characteristics:
• Uncomplicated & straightforward
• Links process with personal develoment
• Clarity and consistency of message
• Strength from proven methodology
• Certainty of delivery
This is summed up well in the phrase:
sales performance, delivered
8. Ignite’s vision is to be a respected
European brand, delivering increased
sales performance by combining effective Vision
sales training, coaching and recruitment
solutions with best practice processes.
Ignite’s mission is to increase the
effectiveness of its clients sales
operations using our unique, Mission
uncomplicated approach to development
of sales staff and processes
Ignite’s culture is founded on total
employee engagement, a commitment to Values
develop Ignite for the client and
constant evolution of our business
Ignite’s aims to create an intimate
partnership with its clients, delivering
an efficient service that offers return on
investment through constant, 360o
Service
communication and commitment to
change.
Culture
9. brands
Ignite your sales selection™
Ignite your sales team™
Ignite your account management™
Ignite your sales management™
sales performance, delivered
10. logo
Q1 Q4
Sprinters winners Q1 High attitude, but lack the
skills to realise their potential
will Q2 Individuals and teams who are
struggling to reach their potential
? Joggers Q3 Experienced sales staff who are
not realising their true potential
Q2 Q3
Q4 Top performers have the
attitude and skill to succeed
skill
sales performance, delivered
