The General Session, building upon the Opening Keynote vision, provided more details about the reference architecture Citrix has created to help customers automate the design and deployment of mobile workspace solutions. Citrix SVP Sudhakar Ramakrishna and CMO Steve Daheb also discussed enhancements to the HDX protocol and brought down the house with a side-by-side comparison of Citrix and VMware performance under challenging wireless conditions. The keynote showcased several customers that are delivering innovative mobile workspace solutions across a number of industry sectors, from manufacturing (Taco) to banking (Westpac) to outsourcing services (CSC). Another highlight was a major, three-way announcement by Citrix, HP and Intel around virtualization of rich apps.

1. Synergy 2014
Day 2 Keynote
Steve Daheb, Senior Vice President and Chief Marketing Officer
Sudhakar Ramakrishna, Senior Vice President and General Manager

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Apps Data
Desktop Collaboration
Personal

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Devices & Services

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Device
& location
independence
App-fluent
delivery fabric
Service
aggregation
& brokering
Devices Services

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Any device,
network & service
Workspace
Apps, Infrastructure & Services

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•
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•

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Platforms APIsSDKs

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Device
& location
independence
App-fluent
delivery fabric
Service
aggregation
& brokering
Devices Services

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Device
& location
independence
App-fluent
delivery fabric
Service
aggregation
& brokering
Apps & DataDevices

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Citrix
Workspace Services
Service Provider
Services
SSL VPN Gateway
Load Balancing
Branch & Cloud
WAN Optimization
Device Manager
Concierge Analytics AutomationBilling
ProvisioningMonitoringStoreFront Authentication
Windows Desktops
SharePoint & File Shares
StorageZones
Windows Apps
Mobile Apps
SasS & Web Apps
On-premises
Delivery Controllers Apps & Data
DMZ Service Management
Branch
Offices

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Device Manager
Citrix
Workspace Services
Service Provider
Services
SharePoint & File Shares
StorageZones
Branch
Offices
Branch & Cloud
WAN Optimization
Concierge Analytics AutomationBilling
ProvisioningMonitoringStoreFront Authentication
Windows Desktops
Windows Apps
On-premises
Delivery Controllers Apps & Data
DMZ Service Management
SSL VPN Gateway
Load Balancing
SasS & Web Apps

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Citrix
Workspace Services
SharePoint & File Shares
StorageZones
Branch
Offices
Branch & Cloud
WAN Optimization
Concierge Analytics AutomationBilling
ProvisioningMonitoringStoreFront Authentication
Windows Desktops
Windows Apps
On-premises
Delivery Controllers Apps & Data
DMZ Service Management
Device Manager
SSL VPN Gateway
Load Balancing
Mobile Apps
Service Provider
Services

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Citrix
Workspace Services
Service Provider
Services
Branch
Offices
Branch & Cloud
WAN Optimization
Concierge Analytics AutomationBilling
ProvisioningMonitoringStoreFront Authentication
Windows Desktops
Windows Apps
On-premises
Delivery Controllers Apps & Data
DMZ Service Management
Device Manager
SSL VPN Gateway
Load Balancing
Mobile Apps
SharePoint & File Shares
StorageZones
SasS & Web Apps

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Coming 2H 2014
~$250/user

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HP Moonshot with XenDesktop
Up to 44% better TCO
and 63% less power
Order to operations in
as few as 20 days
Up to 6x faster graphics
frames per second
HP ConvergedSystem 100
for Hosted Desktops

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Collaboration
& Sharing
Access &
Data
Security
App &
Desktop
Virtualization
Enterprise
Mobility
Management
Networking &
Cloud
Orchestration

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Citrix is the leader in

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Synergy 2015
Orlando, Florida
May 12 – May 14

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WORK BETTER. LIVE BETTER.