Christian Vatter

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Commercial psychologist who helps companies to create sustainable bonds with their audience through branding and communication, services and customer experience, and physical spaces. An expert in Branded Customer Experience. Three principles guide my work: - Companies that create value for people are valued by these people in return. - How companies make people feel is more important than what they say about themselves. - Promise and fulfillment are two sides of the same coin, communication and experience need to be planned together.

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Christian Vatter

Präsentationen

The Essentials of Brand Strategy - General Assembly Class

Brand Services – A user centric marketing tool

The Experience is the Message – Creating Unique Airline Brand Experiences

Service Design Global Conference 2014 – Best Slides

Branded Customer Experience – Bridging promise and fulfillment

Service Branding – Designing for distinction

The Essentials of Brand Building

Gefällt mir

Aviophobe Flight Experience Improvement

Royal Alberta Museum - Cynefin Framework and Polarity Management Workshop

Design Thinking - Bootcamp

Folgst du noch oder formst du schon? Über Brands und UX Design

SxSW 2013: Behavior Change as Value Proposition

Mach dich nützlich und sieh gut aus dabei! Wie digitale Branded Services nachhaltigere Markenerlebnisse möglich machen

December 2012 cultural fuel trend report