Comedy in Design
•Download as PPTX, PDF•
1 like•183 views
The document discusses using comedy and humor in design. It provides examples of how humor can be used, such as puns, silliness, and surprise. It suggests using humor for successful transactions, errors, chatbots, about pages, and conveying important information. The document also cautions that humor does not translate across cultures and to understand the context before using humor. It recommends allowing users to turn humorous elements off and to not interfere with the interface.
Recommended
More Related Content
Similar to Comedy in Design
Similar to Comedy in Design (16)
More from Chris Feix
Recently uploaded
Recently uploaded (20)
Comedy in Design
- 1. #UXTalk @stlxcon 5:30 - 6:15 Networking 6:15 - 6:45 Comedy In Design 6:45 - 7:15 Q&A / Group Discussion
- 2. #UXTalk @stlxcon COMEDY IN DESIGN By Chris Feix
- 3. #UXTalk @stlxcon Why the same old same old? Swiss Door Wedge by Andrew Stafford. COMEDY IN DESIGN
- 4. #UXTalk @stlxcon Primates laugh. Humor has been around for as long as there has been humanity -- and considering that chimps and other primates laugh, humor has likely been around even longer than that. COMEDY IN DESIGN
- 5. #UXTalk @stlxcon Flexing the straw moves the body into back bends, downward dogs and sun salutes. More Memorable COMEDY IN DESIGN #UXTalk @stlxcon
- 6. #UXTalk @stlxcon Sarcasm or Deflection? COMEDY IN DESIGN #UXTalk @stlxcon
- 7. #UXTalk @stlxcon Sarcasm or Deflection? COMEDY IN DESIGN #UXTalk @stlxcon
- 8. #UXTalk @stlxcon Process fatigue. Joan is applying for a loan online. She’s becoming frustrated with the number of financial-disclosure forms she has to fill out. COMEDY IN DESIGN
- 9. #UXTalk @stlxcon Process fatigue. Joan is applying for a loan online. She’s becoming frustrated with the number of financial-disclosure forms she has to fill out. COMEDY IN DESIGN
- 10. #UXTalk @stlxcon Broken relationship. Using humor to win someone back. COMEDY IN DESIGN
- 11. #UXTalk @stlxcon All or nothing? Hell no. Use microcopy, or small interface quirks. COMEDY IN DESIGN
- 12. #UXTalk @stlxcon All or nothing? Hell no. Use microcopy, or small interface quirks. COMEDY IN DESIGN "From days of long ago, from uncharted regions of the universe, comes a legend. The legend of Voltron: Defender of the Universe. A mighty robot, loved by good, feared by evil. As Voltron's legend grew, peace settled across the galaxy. On Planet Earth, a Galaxy Alliance was formed. Together with the good planets of the Solar System, they maintained peace throughout the universe until a new horrible menace threatened the galaxy. Voltron was needed once more. This is the story of the superforce of space explorers. Specially trained and sent by the alliance to bring back, Voltron: Defender of the Universe."
- 13. #UXTalk @stlxcon COMEDY IN DESIGN
- 14. #UXTalk @stlxcon 1. Pun Researchers have found that people are better able to remember puns over other types of information. COMEDY IN DESIGN Types of humor.
- 15. #UXTalk @stlxcon Ways to use humor... 1. Pun 2. Silliness/Sarcasm COMEDY IN DESIGN
- 16. #UXTalk @stlxcon Ways to use humor... 1. Pun 2. Silliness/Sarcasm COMEDY IN DESIGN
- 17. #UXTalk @stlxcon Ways to use humor... 1. Pun 2. Silliness/Sarcasm 3. Surprise COMEDY IN DESIGN
- 18. #UXTalk @stlxcon When to use humor... 1. Successful transactions COMEDY IN DESIGN
- 19. #UXTalk @stlxcon When to use humor... 1. Successful transactions COMEDY IN DESIGN
- 20. #UXTalk @stlxcon When to use humor... 1. Successful transactions 2. Errors (404), Waiting for data to load COMEDY IN DESIGN
- 21. #UXTalk @stlxcon When to use humor... 1. Successful transactions 2. Errors (404), Waiting for data to load 3. Chatbots COMEDY IN DESIGN
- 22. #UXTalk @stlxcon When to use humor... 1. Successful transactions 2. Errors (404), Waiting for data to load 3. Chatbots 4. About pages COMEDY IN DESIGN
- 23. #UXTalk @stlxcon When to use humor... 1. Successful transactions 2. Errors (404), Waiting for data to load 3. Chatbots 4. About pages 5. Conveying important information COMEDY IN DESIGN
- 24. #UXTalk @stlxcon The ingredients in La Dispensa Soup’s range all have evil, twisted characters behind them. Tell stories. COMEDY IN DESIGN
- 25. #UXTalk @stlxcon Remember... Some thoughts about using humour on your site: ● Understand the context ● Humour does not translate across cultures ● More often than not a user is looking for specific information ● Don’t interfere with the interface ● Provide a feature to turn off the humorous elements of your site COMEDY IN DESIGN
- 26. #UXTalk @stlxcon Sources Connecting With Users: Incorporating Humor In Web Design https://www.smashingmagazine.com/2017/06/connecting-users-humor-web-design/ The Importance of Humor Research https://www.psychologytoday.com/us/blog/the-humor-code/201109/the-importance-humor-research In corporate design, humor can be your most powerful tool—or a total disaster https://qz.com/645348/in-corporate-design-humor-can-be-your-most-powerful-tool-or-a-total-disaster/ Using Humor in UX Design https://www.usertesting.com/blog/humor/ UX Designing: Using Humor Can Do Wonders, but Making it Easy Matters More https://medium.com/@aravindajith/ux-designing-using-humor-can-do-wonders-but-making-it-easy-matters-more-626c1fa34ca1
Editor's Notes
- Makes stories more memorable, deflates bad situations, feels good, builds friendships.
- Denver Airport construction.
- “Hey, everyone hates disclosures. We know you do, too. We’re doing our best to keep everyone out of jail. Please bear with us for a few more clicks.
- “Hey, everyone hates disclosures. We know you do, too. We’re doing our best to keep everyone out of jail. Please bear with us for a few more clicks.
- Use humor at the appropriate time and place in the experience. Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few. Let your brand values dictate how much humor you use in your microcopy.
- Use humor at the appropriate time and place in the experience. Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few. Let your brand values dictate how much humor you use in your microcopy.
- Even when humor is intimately related with a company’s brand, like MailChimp, there are still times when jokes and gags will not go down well. In this case, MailChimp offers a “party pooper” mode that allows customers to disable and re-enable “MailChimp humor.”
- You could take advantage of puns to make parts of your experience more memorable or to increase the likelihood that users will remember certain parts of their experience. HipMunk
- Carrot Hunger goes a lot further. They introduce themselves as “A judgmental calorie counter app” and base their relationship with users on this attitude. Philosophers suggest that this type of humor allows us to laugh at ourselves, a potential for removing barriers to learning and critical thinking. It’s not for everyone. But users who will find it motivational and fun are well on their way to getting hooked on using the app.
- Surprises create joy and relief. Surprises work best when they: Respond to a user’s interaction / Complement the user journey Photojojo rewards users on their product page with another fun animation
- Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few.
- Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few.
- Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few.
- Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few.
- Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few.
- Remember that humor can enhance your relationship with users. Mix in humor to build your brand and relate to users. Humor is perfectly appropriate in otherwise benign situations: successfully sending an email, placing an order for food or updating profile information, to name a few.
- The front of the packet shows a beat up ingredient while the back reveals how it happened.