You need to determine how much capital you need to start your business. The best way to do this is to come up with a good business plan that will outline how much money will be contributed towards which part of your business.

1. How to start a lingerie business
If you enjoy making women feel sexy and fabulous, then the lingerie business could be the right move
for you. This is a business area that can help you make a decent income if you are equipped with the
right tools to start it. The good thing with starting a lingerie business is that you can decide to work
from home or work from a store. The following are some of the ways in which you can be able to start
your own lingerie business:
Finances
You need to determine how much capital you need to start your business. The best way to do this is to
come up with a good business plan that will outline how much money will be contributed towards
which part of your business.
For instance, if you plan on opening an online store, determine how much you will need to create and
launch your online website. If you are planning on opening up a physical store, you will need to factor
in the rent and if you will need an assistant.
There are several costs that have to be considered. If you feel that you cannot raise the money on your
own, then you should consider getting a bank loan.

2. Apply for a permit
Depending on the area that you come from, you will be required to go to the relevant authorities to get
your sales tax permit. You will need to pay your taxes and this permit will enable you to do just that.
Select a business name that is sexy and will gain people’s interest when you go to register your
business.
Products that you will sell
What kind of products do you wish to sell to your clients? Before you answer that question, you need
to have a target clientele in mind. Do you wish to sell your lingerie items to the older women, younger
ones, nursing ones, etc? Once you have selected which clientele you want to sell your items to, you
now invest in products that will be of interest to them.
If you have older women in mind, then you should know that body art and cheap jewellery may not be
as appealing to them since they are more sophisticated and would shy away from such. You will be
required to do an extensive research on your clientele in order to know what they like and don’t like
and what is generally appealing to them.
Find a location

3. Your store needs to be located somewhere unless you plan on opening an online store. If you target
high end clientele, then you should simply have your shop in a high end street or shopping mall.
If you want to target the young women, consider putting your store in an area that has high amount of
traffic downtown. Avoid setting shop in areas that are high in crime even if the rent seems cheap. The
reason here is rather obvious.
Have the necessary skills
Now that you have bought your lingerie and have a store, you need to be able to put your clients at ease
when they walk in to your shop. You should be knowledgeable and ready to make suggestions
whenever required to do so. If you cannot do this, then you can hire a sales girl that can.
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