2016 Nov - World Usability Day Prague - Planet Friendly Digital Design

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This is the deck I presented at World Usability Day in Prague, Czech Republic in 2016. It's loosely based around the 4 pillars of sustainable design as described in Tim Frick's book, Design for Sustainability and was followed by a short workshop.

Environment

Planet friendly Digital Design
Chris Adams
@mrchrisadams
productscience.co.uk

2. 30m: Principles of Design for Sustainability
3. 50m: Trying it out yourself, then discussion
1. ~5m: Introduction, and a chance to avoid FOMO

Who am I?
Chris Adams - @mrchrisadams
environmentally focussed web
generalist

Who am I?
Designer, then Developer, then Sysadmin, then
Developer again, then Product Manager, then UX
Consultant, then User Researcher. Now (nearly)
ALL OF THE ABOVE.

(Previously relevant) Work
A.M.E.E. - Avoid Mass
Extinction Engine
Loco2 - Low carbon travel

Cleanweb London - James Johnston practice pitching Open Utility

Cleanweb Berlin - putting ideas to practice

oreil.ly/sustainability
Design for
Sustainability

xkcd.com/1732/
Sorry online viewers, you can’t see this video. I
just shows me scrolling down the screen
narrating as I go. Not much missed TBH.

worrydream.com/ClimateChange/
Sorry online viewers, you can’t see this video. It
just shows me moving the widget around. Give it
a go yourself. It’s loads of (terrifying, depressing)
fun.

What can I do?
I work on the web.
And anyway, the
web’s green right?

Webs & apps use
servers.
Servers need
electricity.
How much electricity?

Power quote
https://www.ﬂickr.com/photos/27148401@N06/14783421247/

Nearly one billion
tonnes CO2 and
rising
(More than Poland, and
growing faster)
Source: Greenpeace Click Clean Report

How we might
do this for
digital
products
— Dr. Pete Markiewicz

FINDABILITY USABILITY
PERFORMANCE GREEN HOSTING

Usability
Responsive design and mobile ﬁrst
Content and display patterns
Testing content before publishing
Build feedback into user journeys
Dark patterns and sustainable choices

http://patternlab.io/
Sorry online viewers, you can’t see this video, but
it is available at patternlab.io

http://danielmall.com/articles/content-display-patterns/
Sorry online viewers,
same again here. It IS
available at the link
below though.

Performance
Performance budgets
Compression
Appropriate media for devices
Caching
CDNs

https://www.soasta.com/blog/page-bloat-2015-web-performance-monitoring/

The best, greenest
request is one you
don’t make

Findability
Content experiments - have a feedback loop
Content Audits - keep, kill, or merge
Content ﬁrst design - designing with real data
User language vs your language - i.e search
On-site Search - reveals gaps in content, ux
issues

Green hosting
Efﬁciency isn’t the same as sustainable
Green Web Foundation
Finding a host

https://www.instagram.com/strangeanimals_/http://www.greenpeace.org/usa/global-warming/click-clean/

aws.amazon.com/about-aws/sustainability/

You can make
beautiful,
lightweight green
sites

@mrchrisadams
Thanks!
Any questions?
Book:
oreil.ly/sustainability
(50% discount with link above)
Websites:
sustainablewebdesign.org
ecograder.org 
sustainableux.com

Now it’s your turn
Take a worksheet
Assign roles
Start task
Regroup in 15mins

Fishbowl
5 seats
4 people sitting, 1 empty chair,
always
Sit in a chair to ask a question,
or say something.
You can only leave when someone else sits in
an empty chair.

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