7STEPS TO BUILD YOUR BRAND
WITH SOCIAL MEDIA Connie Chan Wang Social Media Strategist at LinkedIn Photo Credit: jasonahowie on Flickr

“All of us need to
understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.” ~Tom Peters in Fast Company Photo Credit: ramseymohsen on Flickr

1 Define your brand in
3-5 words

1 Define your brand in
3-5 words

1 Define your brand in
3-5 words

1 Define your brand in
3-5 words

2 Focus on 3-5 networks
that reach your audience

3 Make it a daily
habit Photo Credit: vanhap on Flickr

3 Make it a daily
habit…with fancy tools! Aggregate Content

3 Make it a daily
habit…with (free) fancy tools! Aggregate Content Schedule Content

4 Be authentic, show some
personality Photo Credit: mrsdkrebs on Flickr

4 Be authentic, show some
personality Photo Credit: mrsdkrebs on Flickr and engage with your community

5 Monitor, analyze, refine

6 Promote your social media
presence Email Signature Connie Chan Wang Social Media Strategist Phone: XXX-XXX-XXXX LinkedIn: http://www.linkedin.com/in/conniechanwang Twitter: @cheesycons

6 Promote your social media
presence Email Signature Across Social Media Accounts Connie Chan Wang Social Media Strategist Phone: XXX-XXX-XXXX LinkedIn: http://www.linkedin.com/in/conniechanwang Twitter: @cheesycons

6 Promote your social media
presence Email Signature Across Social Media Accounts Public Websites Connie Chan Wang Social Media Strategist Phone: XXX-XXX-XXXX LinkedIn: http://www.linkedin.com/in/conniechanwang Twitter: @cheesycons

7 Dive in! Photo Credit:
aeireono on Flickr

Cheat Sheet 1. Define your
personal brand in 3-5 words 2. Focus on a few impactful networks 3. Make it a daily habit 4. Be authentic, show some personality 5. Monitor, analyze, refine 6. Promote your social presence 7. Dive in!

What would you add to
this list? Tell me on Twitter @cheesycons